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Nutrivet Instinct Adult – Energetic & Nutritional

Nutrivet

Nutrivet Instinct Adult: Energetic & Nutritional review

71.5/100Excellent
DryAdult

Nutrivet Instinct Adult is a grain-free range whose label starts with a run of named meats and does not stop there. Egg and seaweed extracts follow, then joint compounds, then a rosemary and green tea finish. Chicken, lamb and turkey lead all three recipes with salmon behind them. The starch comes from potato and peas, and the protein declarations are high by the standards of the adult dry shelf. The three recipes share one composition and separate on their analysis. Two land in our Good band and the Energetic & Nutritional a step up in Excellent.

Where to buy: coming soon
Live retailer pricing is coming soon. Once we have prices from UK retailers, the best price, cost per day and where to buy will appear here.

Our view

Likely to suit

If you enjoy a label that keeps handing you things to read, this one will keep you busy.

  • A dog built for a meat-heavy bowl, since every recipe in the range declares 39% protein or more
  • Owners who want several named animals rather than one, since chicken, lamb, turkey and salmon all appear by name
  • Stiffer or older dogs, with chondroitin sulphate and N-acetyl-glucosamine written into each recipe
  • Hard-working and sporting dogs, particularly on the Energetic & Nutritional recipe and its 21% fat
  • A multi-dog household, since the three recipes share one ingredient list and differ only in their panels

Worth watching

Pick your bag with these few points in mind.

  • No percentage appears beside any ingredient, so the running order is your only guide to the proportions
  • Poultry hydrolysate and dried plasma proteins name no species, which stops the list serving a strict elimination diet
  • Every recipe carries salmon and salmon oil, so fish is in all three
  • A small number of dogs react to egg, and egg is on every list here

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score
71.5/100Excellent
Protein and processingGood
Nutritional balanceOutstanding
TransparencyPoor
ValueExcellent

The Details

Dog fit

If you enjoy a label that keeps handing you things to read, this one will keep you busy. Pick your bag with these few points in mind.

Food type

Dry

Life stage

Adult

Breed size

Toy, Small, Medium, Large, Giant

Main protein

Chicken

The score, in context

Two of the three come out in our Good band, level with the average adult dry bag, and the Energetic & Nutritional goes a step better in Excellent. The protein does most of the lifting, converting to between 42.4% and 46.7% of dry matter. Carbohydrate helps too, running from 19.5% up to 33.1% where the typical adult dry food sits at 46.2%. The label holds the range back from climbing higher, not the food. There are no percentages anywhere on the list, a couple of animal entries name no species, and the energy figure had to be estimated because the pack does not give one. Two of the three declare their moisture, and the third leaves it out, so its dry matter figures assume the standard 8%.

What's in it

Ingredients, as declared: Chicken, lamb, turkey, potato, peas, chicken oil and fat, salmon, dried whole egg, dried chicken, dried lamb, protein from dried peas, salmon oil, beetroot pulp, green beans, sweet potato, tomato, apple, alfalfa, chicory root, yeast, fennel leaf, cranberry, blackcurrant jelly, dried plasma proteins, poultry hydrolysate potassium chloride, calcium carbonate, fructo-oligosaccharides (FOS), mannan-oligosaccharides (MOS), taurine, fucus vesiculosus (bladderwrack) extract, ascophyllum nodosum (clubweed) extract, yucca schidigera extract, chondroitin sulphate, N-acetyl-glucosamine, L-carnitine tartrate, rosemary extract, green tea extract.

Named ingredients

Chicken, lamb, turkey, potato, peas, chicken oil and fat, salmon, dried whole egg, dried chicken, dried lamb, protein from dried peas, salmon oil, beetroot pulp, green beans, sweet potato, tomato, apple, alfalfa, chicory root, yeast, fennel leaf, cranberry, blackcurrant jelly, dried plasma proteins, poultry hydrolysate potassium chloride, calcium carbonate, fructo-oligosaccharides (FOS), mannan-oligosaccharides (MOS), taurine, fucus vesiculosus (bladderwrack) extract, ascophyllum nodosum (clubweed) extract, yucca schidigera extract, chondroitin sulphate, N-acetyl-glucosamine, L-carnitine tartrate, rosemary extract, green tea extract.

Nutritional additives

Vitamin A (28,800 IU/kg), vitamin D3 (1,600 IU/kg), iron (130 mg/kg), copper (12 mg/kg), manganese (28 mg/kg), zinc (150 mg/kg), iodine (2 mg/kg), selenium (0.2 mg/kg), antioxidants.

Ingredient notes

The animal block at the top is unusually long. Chicken, lamb and turkey open every list, salmon comes next, and dried whole egg, dried chicken and dried lamb follow behind them. Water is what separates them, since the fresh meats lose most of theirs in the oven and the dried ones do not. The dried chicken and dried lamb are quietly doing more of the work than their position suggests. With no percentage beside anything, the split between them is the one thing the label will not tell you.

Behind the meats sit potato and peas for starch, then dried pea protein. Pea protein lifts a protein declaration without any meat being involved, and a dog does less with a plant protein than with an animal one. Even on a recipe as meat-led as this, it is worth reading the panel with that in mind. Beetroot pulp, green beans, sweet potato and tomato fill in the plant side.

The long tail is where the range makes its case. FOS and MOS are two prebiotics working on the gut's friendly bacteria. Taurine is the amino acid usually chosen for the heart. Chondroitin sulphate and N-acetyl-glucosamine cover the joints, and yucca schidigera is there for stool odour. Bladderwrack and clubweed are seaweed extracts, and rosemary and green tea extracts finish the list as natural antioxidants. None of this is why the food scores where it does. Trace level is where all of it sits, which is normal.

Two entries stay unnamed and both are worth spotting. Poultry hydrolysate is a palatant, the thing that makes the kibble worth eating, and dried plasma proteins are a protein fraction rather than a cut of meat. Neither names a species, which is why the food cannot support a strict single-animal trial however well the top of the list reads.

All three recipes publish the same composition list. The difference between them is in the analysis. That is unusual and worth knowing: if you are choosing between the bags, you are choosing between protein and fat levels, not between recipes.

How this variety differs

Energetic & Nutritional is the richest of the three at 42% protein and 21% fat, with estimated carbohydrate down at 19.5% of dry matter, the lowest in the range by some way. It declares 10% moisture on the label, so its figures need no assumption. If your dog empties the bowl and comes back looking for more, this is the bag.

Price and value

Per kilo, Energetic & Nutritional is £4.31, Nutritive & Health is £6.01 and Balance is £6.14. All three are sold in 3kg and 12kg bags.

As a guide, a 15kg adult dog in moderate condition eats between 217 and 232 grams a day, assuming about 840 kcal a day (110 × bodyweight^0.75, the standard maintenance estimate). The cost runs from £0.94 to £1.40 a day, according to which bag you buy. Those energy figures are estimates themselves, so watch your dog's shape and adjust from there.

Nutritional analysis

Declared analysis

Energy
386.8 kcal/100g

Estimated using Modified Atwater factors*

Protein

42%

Fat

21%

Fibre

2%

Ash

7.5%

Moisture

10%

Dry weight

Protein

46.7%

Fat

23.3%

Fibre

2.2%

Ash

8.3%

Carbs

19.5%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

80.6%

Carbs

16.9%

Veg

0.2%

Oils

2.2%

Pricing & size
Pack size
3 kg · 12 kg
Retailer pricing
Coming soon

Live retailer pricing is not yet available for this food. Prices, cost per day and where to buy will appear here once retailer data is live.

Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.

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Reviewed by Off the Leash Editorial

Last updated 28 August 2026