Skip to content
Off the Leash

Our current picks of dog shampoo

5 picks, updated 16 September 2026

Dog shampoo is the aisle where the claims get loudest, and the happy truth is that most dogs are well served by one mild bottle. The exceptions are fox mess, puppies and houses with several dogs to get through.

These five cover everyday washing, a puppy's first baths, a coat that has met a fox, a flea wash and a concentrate for big households. Your vet is the person to see about itchy or sore skin.

Our picks

  1. 1Faith in Nature Chamomile Dog Shampoo

    Faith in Nature

    Chamomile Dog Shampoo

    Why we picked it

    Most dogs need nothing more complicated than a mild wash. This one is pH balanced for dogs, free from parabens, silicones and SLS, and carries vitamin E for the coat. Faith in Nature list it as 99.5% natural origin ingredients and Vegan Society approved. It rinses out easily, which keeps skin comfortable after a bath.

    Type
    Shampoo
    Best for
    Everyday muddy dog washes
    Price band
    £

    Affiliate link. As an Amazon Associate, Off the Leash earns from qualifying purchases.

  2. 2Animology Fox Poo Shampoo, 250ml

    Animology

    Fox Poo Shampoo, 250ml

    Why we picked it

    Fox mess is an oily thing, and Animology built this shampoo to break down dirt and oily substances and lift the odour with it. Pro-vitamin B5 and the conditioners built in look after the coat while it works, and the easy rinse formula gets it out quickly. Every owner of a dog that rolls should keep a bottle within reach.

    Type
    Shampoo
    Best for
    Fox poo emergencies
    Price band
    £

    Affiliate link. As an Amazon Associate, Off the Leash earns from qualifying purchases.

  3. 3Animology Puppy Love Shampoo, 250ml

    Animology

    Puppy Love Shampoo, 250ml

    Why we picked it

    Puppy skin is thin and early baths set the tone for how a dog feels about washing for life. Animology make this one mild and pH balanced, suitable from six weeks old, with pro-vitamin B5 and conditioners built into the wash. The light puppy fragrance leaves the coat fresh, and one bottle covers the handful of washes a puppy needs.

    Type
    Shampoo
    Best for
    Puppies from six weeks
    Price band
    £

    Affiliate link. As an Amazon Associate, Off the Leash earns from qualifying purchases.

  4. 4Wahl Dirty Beastie Shampoo, 5 litres

    Wahl

    Dirty Beastie Shampoo, 5 litres

    Why we picked it

    Concentrate is the sensible way to buy shampoo for a big dog, several dogs or a field between you and the back door. Wahl mix theirs at 32 parts warm water to one part shampoo, so a tub goes a very long way. The formula is free from parabens and silicones, and Wahl say it cleanses thick or matted coats and deodorises.

    Type
    Shampoo
    Best for
    Big or multiple dogs
    Price band
    £££

    Affiliate link. As an Amazon Associate, Off the Leash earns from qualifying purchases.

  5. 5Animology Flea & Tick Shampoo, 250ml

    Animology

    Flea & Tick Shampoo, 250ml

    Why we picked it

    This is the wash for a coat that has had fleas or ticks in it. Animology include neem and tea tree oil to help wash them out, with built in conditioners and pro-vitamin B5 to settle the coat. Easy rinse technology gets it out quickly. Use it with the flea treatment your vet recommends.

    Type
    Shampoo
    Best for
    Alongside a vet flea treatment
    Price band
    £

    Affiliate link. As an Amazon Associate, Off the Leash earns from qualifying purchases.

Side by side

#PickTypeBest forBand
1Faith in Nature Chamomile Dog ShampooShampooEveryday muddy dog washes£
2Animology Fox Poo Shampoo, 250mlShampooFox poo emergencies£
3Animology Puppy Love Shampoo, 250mlShampooPuppies from six weeks£
4Wahl Dirty Beastie Shampoo, 5 litresShampooBig or multiple dogs£££
5Animology Flea & Tick Shampoo, 250mlShampooAlongside a vet flea treatment£

Questions people ask

Which dog shampoo gets fox poo out of a coat?

A dedicated fox poo shampoo, worked into the coat before you add much water, then rinsed hard. It is built to break down the oil that carries the smell, so the coat comes out clean in one wash.

Is concentrated dog shampoo worth it?

For a big dog, several dogs or a very muddy field, yes. Wahl dilute theirs at 32 parts water to one part shampoo, so a single tub covers a great many washes and lives happily in the utility room.

Why is my dog itchy after a shampoo?

Nine times out of ten it is shampoo left in the coat, so rinse twice and the itch goes. An easy rinse formula helps here, and your vet is the person to see if it keeps happening.

Worth reading before you buy

Back to Grooming