

Frolic
Frolic Complete: Mini, Chicken Flavour review
A semi-moist food: soft pieces that pour and store like kibble but chew like something much gentler. Both recipes sit in our Poor band, driven by vague wording and a big cereal share, with nothing alarming in the food itself. For a dog that finds biscuit hard going, the texture is the whole appeal.
Our view
Likely to suit
- Dogs that struggle with hard kibble, through age, dental history or simple preference
- Dry-food convenience without the crunch: nothing to soak, warm or refrigerate
- Small dogs, with their own Mini recipe in an 800g bag
- Adults of every size on the beef recipe
Worth watching
- Category terms throughout, so beyond the named 4% the animals and cereals can change between batches
- Fish oil and fish by-products in both, so neither is fish free
- Milk, sugars and colourants in the Mini only
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
The beef recipe is listed for adults from toy to giant, the Mini for small adults. Fat runs fairly high, so keep an eye on portions for a less active dog.
Wet
Adult
Small
Poultry
The score, in context
- Frolic Complete 22.8
- Mini 18.9
All two Poor. Typical wet food: Excellent.
The band describes the label more than the dinner: category wording and a large cereal share collect little credit, and a dog settled and well on it is doing nothing wrong.
What's in it
- Cereals (4% wheat)
- By-products of vegetable origin
- Meats and animal by-products (4% fresh poultry meat)Chicken Flavour names the taste, not the bird.
- Oils and fats (1% sunflower oil, 0.25% fish oil)
- Vegetables (green beans)4%
- Mineral substances
- Milk and dairy products, sugarsThe sugars sweeten the piece and help it stay soft.
- Fish and fish by-products
Vitamins A, D3 and E with the trace minerals dosed in print, plus preservatives and colourants.
Milk and dairy products, sugars and colourants appear on this recipe and not on the beef.
Named ingredients
Against the range
- Meat
- 4% fresh poultry, bird unnamed
- Beef: 4% beef, 4% fresh meat
- Vegetable
- Green beans, 4%
- Beef has carrots
- Fat, dry matter
- 18.1%
- Beef 20.1%
- Bag
- 800g only, for small dogs
- Beef in three sizes
Made for small dogs, though it carries the dairy and sugar the beef recipe leaves out.
Both recipes are written mostly in legal category terms: grains, by-products of vegetable origin, meats and animal by-products. The few named entries are wheat, the headline meat and a vegetable at 4% each, sunflower oil at 1% and fish oil at 0.25%. Cereal carries most of the bowl and protein is modest. The Mini adds milk, sugars and colourants that the beef recipe does not carry.
Nutritional analysis
Declared analysis
Estimated using Modified Atwater factors*
17%
14.5%
2.5%
7%
20%
Dry weight
21.2%
18.1%
3.1%
8.8%
48.8%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
18%
70.1%
4.2%
5.4%
2.3%
Pricing & size
- Price per kilo
- £10.99 (RRP)
- Pack
- 800 GR
- A 15kg dog eats (our estimate)
- 235 to 285 g a day, 260 in the middle
- Cost per day, 15kg dog
- £2.86
Premium end of the market for a semi-moist food, and the price runs ahead of what the analysis shows.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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