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Alpha Adult Grain Free – —

Alpha

Alpha Adult Grain Free review

45.2/100Average
DryAdult

Alpha Adult Grain Free is a pair of workmanlike kibbles that swap cereals for potato and pea starch. The original build leads with potato flake and 14.0% poultry meal; the lamb version opens on 30% sweet potato with lamb meal at 14%. Both sit in our Average band, with unnamed animal entries doing most of the damage to the scores. For a dog that simply needs grain out of the bowl, both do that job in full.

Where to buy: coming soon
Live retailer pricing is coming soon. Once we have prices from UK retailers, the best price, cost per day and where to buy will appear here.

Our view

Likely to suit

Grain out, dinner still on the table: that is the promise here, and your dog need not care about the rest.

  • Dogs that do better without cereals, since both recipes are built on potato, sweet potato and pea starch
  • Households with several mouths to feed, as the food comes in 15kg sacks
  • Working and country dogs used to a plain, consistent bowl
  • Owners who like a prebiotic presence, with FOS and MOS in both recipes

Worth watching

The labels are grain free but not question free, so give them a read before you choose.

  • Meat and bone meal, poultry oil and fish meal appear without a species attached, so neither recipe can support an elimination diet
  • The lamb version is lamb led rather than lamb only, with poultry oil and fish meal alongside the named meat
  • Starch does a lot of the lifting in both builds, something to weigh for a dog that thrives on a meatier bowl

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score
45.2/100Average
Protein and processingPoor
Nutritional balanceAverage
TransparencyGood
ValueAverage

The Details

Dog fit

Grain out, dinner still on the table: that is the promise here, and your dog need not care about the rest. The labels are grain free but not question free, so give them a read before you choose.

Food type

Dry

Life stage

Adult

Breed size

Toy, Small, Medium, Large, Giant

The score, in context

No band separates the two: both finish in our Average band, a step below the typical adult dry food, with the lamb a little ahead of the original inside it. Unnamed animal ingredients are the main drag, since meat and bone meal, poultry oil and fish meal all leave the species open, and protein and processing reads Poor on the original as a result. Neither placing is a safety verdict. They are findings about naming, and a dog fed either recipe is still getting a complete, grain-free diet.

What's in it

Ingredients, as declared: Potato Flake (26.5%), Pea Starch (16.0%), Poultry Meal (14.0%), Meat and Bone Meal, Sugar Beet Pellets, Poultry Oil, Whole Peas (5.0%), Fish Meal, Whole Linseed (2.5%), Brewers Yeast, Chicory Root Extract (as a source of Prebiotic FOS) (0.1%), Mannan-oligosaccharides (Prebiotic MOS) (0.1%), Extract of Yucca Schidigera.

Named ingredients

Potato Flake (26.5%), Pea Starch (16.0%), Poultry Meal (14.0%), Meat and Bone Meal, Sugar Beet Pellets, Poultry Oil, Whole Peas (5.0%), Fish Meal, Whole Linseed (2.5%), Brewers Yeast, Chicory Root Extract (as a source of Prebiotic FOS) (0.1%), Mannan-oligosaccharides (Prebiotic MOS) (0.1%), Extract of Yucca Schidigera.

Nutritional additives

_Additives (per kg):_ | Additive | Amount | |---|---| | Vitamin A | 20,000 iu/kg | | Vitamin D3 | 2,000 iu/kg | | Vitamin E | 110 mg/kg (as alpha tocopherol) | _Trace Elements (per kg):_ | Trace element | Amount | |---|---| | Zinc (Zinc Oxide) | 100 mg/kg | | Iron (Iron (II) Sulphate Monohydrate) | 60 mg/kg | | Manganese (Manganese (II) Oxide) | 25 mg/kg | | Copper (Copper (II) Sulphate Pentahydrate) | 5.00 mg/kg | | Iodine (Calcium Iodate, Anhydrous) | 1.00 mg/k | | Selenium (Sodium Selenite) | 0.15 mg/kg | Antioxidants.

Ingredient notes

The original recipe stacks potato flake at 26.5% and pea starch at 16.0% ahead of its first animal entry, poultry meal at 14.0%. Meal is a concentrated dried protein, so that inclusion works harder than fresh meat would at the same figure, but the plant side still sets the tone, with carbohydrate estimated at 41.5% as fed.

The lamb version shifts the emphasis only slightly: sweet potato at 30% and pea starch at 15% lead, with lamb meal at 14% the first animal entry and potato protein helping the numbers along. Its protein declares at 24.0%, or 26.1% of dry matter once an assumed 8% moisture is stripped out.

The vaguer entries are where a careful reader slows down. Meat and bone meal names no animal, poultry oil names no bird, and fish meal names no fish. None of these is inherently poor eating, but they allow the contents to vary from batch to batch, and they take strict elimination feeding off the table.

The tail of both lists is sensible: whole peas, brewers yeast, whole linseed for plant omega 3s, and FOS with MOS as a prebiotic pairing for the gut.

Trace minerals arrive in standard inorganic forms, zinc oxide and sodium selenite among them, each dosed on the label. Chelated forms are generally absorbed a little more readily, but the panel here is complete and printed, which is more than many labels manage.

How this variety differs

The original build, on potato flake with poultry meal as the lead animal protein. It carries the higher declared fat of the pair at 12.0% and the more generous linseed inclusion at 2.5%.

Price and value

Both recipes work out at £3.00 a kilo in the 15kg sack.

A 15kg adult dog in moderate condition would take about 251 grams of the original (£0.75 a day) or 257 grams of the lamb (£0.77). Both are calculated on the standard maintenance basis of 110 × bodyweight^0.75, around 840 kcal for that dog.

Nutritional analysis

Declared analysis

Energy
334.8 kcal/100g

Estimated using Modified Atwater factors*

Protein

25%

Fat

12%

Fibre

3%

Ash

9.5%

Moisture

9%

Dry weight

Protein

27.5%

Fat

13.2%

Fibre

3.3%

Ash

10.4%

Carbs

45.6%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

34%

Carbs

57.7%

Veg

0.1%

Oils

3.3%

Other

4.9%

Pricing & size
Pack size
15kg - £45.00
Retailer pricing
Coming soon

Live retailer pricing is not yet available for this food. Prices, cost per day and where to buy will appear here once retailer data is live.

Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.

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Reviewed by Off the Leash Editorial

Last updated 28 August 2026