

Lifelong
Lifelong Complete Meat in Gravy Selection: Chicken & Vegetables review
A four-flavour box of gravy pouches built the way a great many gravy pouches are, and all four sit in our Good band. The analysis is sensible for an adult dog. What keeps them a step behind the typical wet food is the label: only 4% of each named meat is pinned down, and the rest is category wording.
Our view
Likely to suit
- Smaller dogs and light eaters, from a 100g pouch that opens fresh at every meal
- Fussy dogs that eat for the gravy
- A bored dog that wants a change without a change of food
- Dogs that need more water in their food. Four fifths of every pouch is moisture
- Homes with more than one dog, with packs running from 12 up to 96
Worth watching
- Named meat at just 4% of each pouch, so no flavour can anchor an elimination diet
- Unnamed cereals and vegetable derivatives, free to change between batches
- Various sugars on every list, with no amount printed
- Estimated carbohydrate at 20.5% of dry matter against 15.8% typical for wet food
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Listed for adult dogs of every size. At this moisture the daily amount looks large on paper, so many homes serve the pouches alongside a dry food and cut both portions to suit.
Wet
Adult
Toy, Small, Medium, Large, Giant
Beef
The score, in context
- Beef 51.1
- Poultry 51.1
- Beef 50.9
- Chicken 50.9
All four Good. Typical wet food: Excellent.
The four pouches score almost level, and what holds them a step back is how much of the recipe goes unnamed, with nothing worrying in the analysis.
What's in it
- Meat and animal derivatives36%Chicken named at 4% inside it.
- Vegetable (peas and carrots)4%
- CerealsNo grain named.
- Minerals, oils and fats
- Derivatives of vegetable origin (inulin)0.4%Prebiotic fibre.
- Vegetable protein
- Various sugarsNo figure given.
One panel shared across the box: vitamin D3, vitamin E and biotin, with zinc, manganese, copper and iodine, each dosed per kilo.
Named ingredients
Against the range
- Named meat
- Chicken 4%
- Beef on its vegetable twin, two meats on the other pair.
- Vegetables
- Peas and carrots 4%
- Shared with the Beef & Vegetables.
- Energy
- 87 kcal per 100g
- 93 on the two gravy-only pouches.
The chicken twin of the beef and vegetables pouch, with the same lighter energy.
Every pouch declares meat and animal derivatives at 36%, with 4% of each named meat picked out inside that figure. Cereals and derivatives of vegetable origin are written as categories, and the one named thing among them is inulin at 0.4%. Various sugars appear on all four lists with no amount given.
Two flavours add a 4% peas and carrots entry with oils and fats and a vegetable protein line. The analysis is the same throughout: protein at 40.0% of dry matter, fat at 27.5% and estimated carbohydrate at 20.5%. Energy is 93 or 87 kcal per 100g.
Nutritional analysis
Declared analysis
8%
5.5%
0.4%
2%
80%
Dry weight
40%
27.5%
2%
10%
20.5%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
100%
Pricing & size
- Price per kilo
- £2.70 (RRP)
- Pack
- 100 g pouches - 12, 24 (B0GZPVH9R7), 48 (B0958BDB5C) and 96 (B0GZPY19TY) pouch packs per the twister; 12-pouch pack is B08VB8YZ1H
- A 15kg dog eats (our estimate)
- 760 to 925 g a day, 845 in the middle
- Cost per day, 15kg dog
- £2.28
Budget end of the market for a wet food, though the label gives a little less than that price would suggest.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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