Icepaw Salmon Pure review

This one reaches our Excellent band, matching the placing of the typical adult wet food. Protein and processing, nutritional balance and value all read Excellent, with transparency at Outstanding. A named fish doing nearly everything is what those marks describe. What keeps it from reading higher is the broth going undescribed and a label short enough that the added nutrition comes down to one mineral line. Wet food scores well on our system as a category, and a recipe this simple has to earn its place on substance rather than on a long list of extras.

Ingredients, as declared: 70% salmon, 29% broth, 1% minerals

Salmon at 70% is the recipe. It is one of the richer fish used in dog food and generous in oil. The label names the species outright. That is what separates a fish recipe you can plan around from one you cannot.

Broth at 29% makes up the balance, declared with a figure instead of appearing as water. The animal behind the broth is not stated, which is the single gap on an otherwise transparent label.

Minerals at 1% is the only other entry. That is a short panel by any standard, and a food built this simply leans on the fish itself to carry most of its micronutrition.

The analysis reflects the oil. Protein lands at 35.2% of dry matter and fat at 25.9%, a rich and energy-dense pairing. Moisture is declared at 73.0%, lower than most wet food, which is why a serving here goes further than a typical tin.

The carbohydrate row deserves a note. It shows 7.4% as fed, or 27.4% of dry matter, above the 15.8% typical for adult wet food, but that figure is calculated by subtraction and never measured. With salmon, broth and minerals as the whole list, there is no starch source to account for it. The number reflects how the sums fall, not anything you would find in the tin.

£15.04 a kilo, in 100 g and 400 g sizes, the smaller size sold in twelves and the larger in sixes.

For a 15kg adult dog in moderate condition the day rate works out at roughly £10.64, which is about 708 grams. Behind that sits an energy need of around 840 kcal a day (110 × bodyweight^0.75, the standard maintenance estimate). The richer analysis is why that gram figure is smaller than a wet food usually needs.