Icepaw

Icepaw Filet Pure review

Name: Icepaw Filet Pure
Brand: Icepaw

73.1/100Excellent

WetAdult

About as short as a dog food label gets, and it earns our Excellent band. Cod, broth and minerals are the whole recipe, and protein converts to 63.9% of dry matter with fat at 2.8%. That makes it one of the leanest, most protein-dense wet foods you are likely to meet.

Where to buy: coming soon

Live retailer links are coming soon. Once we have them from UK retailers, where to buy and the best price will appear here.

Our view

Likely to suit

Owners who read every line. Nothing hides behind a category term
Dogs kept to a lean diet on the vet's advice
Fish-fed dogs, with cod the only animal named
Grain-avoiding homes: no cereal, starch or vegetable on the label
Dogs that never drink enough, with moisture declared at 82.0%

Worth watching

The broth names no species, so an elimination trial cannot rest on the cod alone
About 58 kcal per 100g against 97 for the typical wet food, so bowls fill up fast
Minerals are the only added nutrition named. Ask Icepaw before this becomes the whole diet

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score

73.1/100Excellent

Protein and processingExcellent

Nutritional balanceOutstanding

TransparencyOutstanding

ValueExcellent

The details

Dog fit

Listed for adult dogs. Check with Icepaw how the food is meant to be fed before it becomes every meal.

Food type

Wet

Life stage

Adult

The score, in context

Icepaw Filet Pure 73.1

All one Excellent. Typical wet food: Excellent.

Very few labels ask this little of your trust, and the undescribed broth is the only detail left open.

What's in it

Cod70%A lean white fish, easy on most digestions, under its own name.
Broth29%Given a percentage, but the animal is never named. The one door left open for a strict avoidance list.
Minerals1%All the added nutrition the label names.

The carbohydrate figure is arithmetic left over after the analysis, with nothing starchy on the list to account for it.

Named ingredients

70% cod, 29% broth, 1% minerals

Against the range

Nutritional analysis

Declared analysis

Energy

58.2 kcal/100g

Estimated using Modified Atwater factors*

Protein

11.5%

Fat

0.5%

Fibre

0.3%

Ash

1.8%

Moisture

82%

Dry weight

Protein

63.9%

Fat

2.8%

Fibre

1.7%

Ash

10%

Carbs

21.6%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

70%

Added water

29%

Other

Pricing & size