Hero by Asda

Hero by Asda Sensitive Cans in Jelly: Rich in Turkey review

Name: Hero by Asda Sensitive Cans in Jelly: Rich in Turkey
Brand: Hero by Asda

56.2/100Good

WetAdult

Flavour

The gentler tin in the Hero range, and the one where the label opens up a little. The named animal is 14% of the tin, against the 4% the rest of the brand prints, and rice flour and a working measure of fish oil are spelled out. All three sit in our Good band.

Where to buy: coming soon

Live retailer links are coming soon. Once we have them from UK retailers, where to buy and the best price will appear here.

Our view

Likely to suit

Unsettled digestion, the dog the tin is built around
Owners who want to see how much named meat they get
Dogs that already do well on rice
Dull or itchy coats, with fish oil at 0.4%
Small dogs and big ones: the guide reaches 35kg

Worth watching

More than half the animal block unnamed
Fish oil, so it cannot test for a fish reaction
Various sugars, and cereals only partly named

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score

56.2/100Good

Protein and processingGood

Nutritional balanceExcellent

TransparencyOutstanding

ValueGood

The details

Dog fit

Listed for adult dogs of every size. Sensitive here means easy on the stomach, so for a suspected allergy check the full list with your vet first.

Food type

Wet

Life stage

Adult

Breed size

Toy, Small, Medium, Large, Giant

The score, in context

Rich in Beef 56.2
Rich in Chicken 56.2
Rich in Turkey 56.2

All three Good. Typical wet food: Excellent.

A clear step up from the brand's standard tins, held behind the typical wet food by the unnamed half of the animal block.

What's in it

Meat and animal derivatives (turkey)33% (14% turkey)Fourteen per cent is far more named meat than the rest of the brand prints. The remainder is unnamed.
Cereals (incl. rice flour)1.6% rice flourEqual to 4% cooked rice, the bland traditional choice. The rest of the cereal goes unnamed.
Minerals
Oils and fats (fish oil)0.4% fish oilA working amount of long-chain omega 3.
Various sugars
Derivatives of vegetable origin (chicory)0.1% chicoryA trace of inulin.

Vitamins D3 and E with iron, iodine, manganese, zinc and copper, each printed, and cassia gum to set the jelly.

Fish oil puts fish in the tin, so it cannot test for a fish reaction.

Named ingredients

Meat and Animal Derivatives (33% including 14% Turkey), Cereals (including Rice Flour 1.6%, equivalent to Cooked Rice 4%), Minerals, Oils and Fats (0.4% Fish Oil), Various Sugars, Derivatives of Vegetable Origin (0.1% Chicory)

Against the range

Named meat: Turkey, 14%; Beef or chicken at 14% in the others
Analysis: Protein 36.8%, fat 21.1% of dry matter; Identical across the three

The least commonly fed of the three, useful for a dog that has had plenty of chicken and beef.

Three tins on one recipe. The named animal is declared at 14% inside a 33% meat and animal derivatives block, so more than half the animal content is still unnamed. Rice flour is picked out of the cereals, fish oil is at 0.4% and chicory at 0.1%. The analysis is identical across all three, and no calcium figure is printed.

Nutritional analysis

Declared analysis

Energy

82 kcal/100g

Protein

Fat

Fibre

0.5%

Ash

Moisture

81%

Dry weight

Protein

36.8%

Fat

21.1%

Fibre

2.6%

Ash

10.5%

Carbs

29%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

40.1%

Added water

16%

Carbs

32.4%

Oils

4.3%

Other

7.2%

Pricing & size