Hero by Asda

Hero by Asda Puppy Cans in Jelly: With Turkey & Rice review

Name: Hero by Asda Puppy Cans in Jelly: With Turkey & Rice
Brand: Hero by Asda

45.1/100Average

WetPuppy

Flavour

A supermarket growth food built on one broad meat entry and a rice flour base, all three recipes in our Average band. The analysis is better than the short list suggests, with protein at 35.1% of dry matter. The tin just tells you very little about what the meat actually is.

Where to buy: coming soon

Live retailer links are coming soon. Once we have them from UK retailers, where to buy and the best price will appear here.

Our view

Likely to suit

Puppies that take to wet food far more willingly than kibble, at 81.5% moisture
A flavour rotation, with beef, chicken and turkey built to one specification
Owners who want a tin off the shelf on the weekly shop
A mixed bowl, where the tin adds moisture and appeal to a diet that draws its bulk from elsewhere
Puppies that eat jelly with more enthusiasm than anything else

Worth watching

No calcium figure, so a large-breed growth plan cannot lean on this label alone
Everything but the named 4% sits under meat and animal derivatives, so no elimination diet can run on it
Various sugars in all three recipes
About 87 kcal per 100g against 106 for the typical puppy wet food, so bowls need to be fuller

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score

45.1/100Average

Protein and processingPoor

Nutritional balanceExcellent

TransparencyOutstanding

ValueAverage

The details

Dog fit

Listed for puppies of every size. Take the daily amount from the growth chart and the adult size your dog is heading for, and ask about calcium before relying on it for a large breed.

Food type

Wet

Life stage

Puppy

Breed size

Toy, Small, Medium, Large, Giant

Main protein

Chicken

The score, in context

With Beef 45.1
With Chicken 45.1
With Turkey 45.1

All three Average. Typical wet food: Excellent.

The gap to a strong puppy wet field is about description more than nutrition: the printed analysis is respectable, while the label names little of what is in the tin.

What's in it

Meat and animal derivatives36%The whole meat story. The term stretches from good muscle and organ to far less appealing material.
Of which turkey4%The lightest of the three meats.
Cereals, including rice flourRice flour 16%Equivalent to 4% cooked rice. The other cereals are not named.
MineralsNo calcium figure printed.
Various sugarsTo make the jelly more appealing, quantity undeclared.

Cassia gum for the jelly's set, with vitamins D3 and E and zinc, iron, iodine and copper, every dose printed.

No calcium figure on a growth food, so a large-breed feeding plan cannot lean on this label alone.

Named ingredients

With Beef & Rice - Meat and Animal Derivatives (36%, including 4% Beef), Cereals (including Rice Flour 16%, equivalent to Cooked Rice 4%), Minerals, Various Sugars, With Chicken & Rice - Meat and Animal Derivatives (36%, including 4% Chicken), Cereals (including Rice Flour 16%, equivalent to Cooked Rice 4%), Minerals, Various Sugars, With Turkey & Rice - Meat and Animal Derivatives (36%, including 4% Turkey), Cereals (including Rice Flour 16%, equivalent to Cooked Rice 4%), Minerals, Various Sugars

Against the range

Named meat: Turkey 4%; Beef or chicken 4% on the others
Analysis: Shared across the range; Identical on all three

A sensible first try if beef or chicken have not sat well before.

All three tins share one build: meat and animal derivatives at 36%, with the meat on the front declared at 4% inside it, then cereals including rice flour at 16%, minerals and various sugars. The analysis is identical across the range and better than the short list suggests, but no calcium figure is printed.

Nutritional analysis

Declared analysis

Energy

87 kcal/100g

Protein

6.5%

Fat

5.5%

Fibre

0.5%

Ash

Moisture

81.5%

Dry weight

Protein

35.1%

Fat

29.7%

Fibre

2.7%

Ash

10.8%

Carbs

21.7%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

100%

Pricing & size