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Winner

Winner dog food review

Seven dry recipes make up Winner, built around chicken with beef and lamb alongside. Six of them land in our Good band. Transparency reads Good on every recipe and value reads Good on six. Nutritional balance is the softer read, Poor on four products, and that is the thing to weigh before you buy.

Average score

55

out of 100

Value

—

not yet rated

Ingredient clarity

—

not yet rated

Foods reviewed

5

Dry

Range at a glance

Broad range
Foods reviewed
5
Food types
Dry
Life stages
Puppy, Adult, Senior
Common fit
High energy, Weight management

Currently reviewed Winner foods

  1. 159/100
  2. 258/100
  3. 353/100
  4. 453/100
  5. 553/100

Price & value

Cost from
≈ 45p a day
Typical cost per day
≈ 45p a day

Estimated for a 15 kg adult dog, from each food’s feeding guide and price per kilo.

Best for

Dogs fed dry foodAdult and senior dogsChicken-led recipesWeight management recipes

Summary figures are derived from this brand’s 5 reviewed foods. Prices and retailer availability can change. Scores are independent and never affected by commission. Guidance, not veterinary advice.

Winner: the closer look

The range

Seven dry products across five ranges. Winner Adult is the largest at three products, and High Energy, Puppy, Small and Senior Lite hold one each. Adult and senior labels cover six products, with one puppy recipe. Weight management is flagged on two products and small dogs on one.

Ingredients

Four products lead on chicken, two on beef and one on lamb. Linseed is the label extra named across every range. The labels carry no grain free or single protein flag.

Nutrition

Protein as fed is 21.0 to 23.0% on the Adult recipes and 28.0% on both High Energy and Puppy. Energy runs 328 to 336 kcal per 100g on Adult and 369 on the puppy food. Nutritional balance reads Poor on four products and protein and processing reads Average on six.

Strengths

  • Transparency reads Good on every recipe
  • Value reads Good on six products
  • Puppy and High Energy recipes reach 28.0% protein

Limitations

  • Nutritional balance reads Poor on four products
  • Everything here is dry, no wet or raw
  • A small range of seven products

Where it is less of a fit

  • If your dog is on wet or raw, check the formats, since all seven products here are dry
  • If nutritional balance matters most to you, check that pillar, which reads Poor on four products
  • If you want a broad protein choice, check the labels here: chicken leads on four products

Score overview

The Good band comes from transparency, Good on all seven recipes, and from value, Good on six. Protein and processing reads Average on six, which caps the brand. Nutritional balance is the weak read, Poor on four products. The one Average product sits in the Adult range, where the other two read Good.

The average score is the mean of each product's overall score out of 100 (using the best-scoring variety per product), not a flat average across every variety.

Figures are derived from current catalogue data for this brand's active foods, and the editorial read is ours. Scores are independent and never affected by commission. This is guidance, not veterinary advice. Last reviewed 9 September 2026.

All Winner dog foods

5 foods, ranked by score

  • Winner Adult – Beef
    53/100Good
    3 varieties

    Winner

    Adult

    DryAdult and seniorWeight management

    ≈ 45p a day

    View review
  • Winner Small – —
    53/100Good

    Winner

    Small

    DryAdult and senior

    ≈ 45p a day

    View review

Related dog food guides

Ranked shortlists that include Winner foods.

Winner — common questions

Is Winner good dog food?

Across 5 reviewed foods, Winner averages 55/100, which we rate Good. It suits dogs fed dry food, adult and senior dogs, chicken-led recipes, weight management recipes.

Which Winner dog food scores highest?

Winner High Energy leads the range at 59/100. You can read its full review, score breakdown and retailer prices on its product page.

What type of dogs is Winner best for?

Its reviewed foods are best suited to dogs fed dry food, adult and senior dogs, chicken-led recipes, weight management recipes. Use the Food Finder to match a specific food to your dog's age, size and needs.

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