58/100Good
Brand
Winner
Brand review
Winner dog food review
Seven dry recipes make up Winner, built around chicken with beef and lamb alongside. Six of them land in our Good band. Transparency reads Good on every recipe and value reads Good on six. Nutritional balance is the softer read, Poor on four products, and that is the thing to weigh before you buy.
Average score
55
out of 100
Value
—
not yet rated
Ingredient clarity
—
not yet rated
Foods reviewed
5
Dry
Range at a glance
Broad range- Foods reviewed
- 5
- Food types
- Dry
- Life stages
- Puppy, Adult, Senior
- Common fit
- High energy, Weight management
Currently reviewed Winner foods
- 158/100
- 2Winner Puppy58/100
Dry
- 3Winner Adult53/100
Dry
- 453/100
- 5Winner Small53/100
Dry
Price & value
- Monthly cost from
- ≈ Under £30 / mo
- Typical monthly cost
- ≈ Under £30 / mo
Estimated monthly bands for a 15 kg adult dog, from each food’s feeding guide.
Best for
Dogs fed dry foodAdult and senior dogsChicken-led recipesWeight management recipes
Summary figures are derived from this brand’s 5 reviewed foods. Prices and retailer availability can change. Scores are independent and never affected by commission. Guidance, not veterinary advice.
In detail
Winner: the closer look
The range
Seven dry products across five ranges. Winner Adult is the largest at three products, and High Energy, Puppy, Small and Senior Lite hold one each. Adult and senior labels cover six products, with one puppy recipe. Two products are flagged for weight management and one for small dogs.
Ingredients
Chicken leads on four products, with beef on two and lamb on one. Linseed is the label extra named across every range. Nothing here is flagged grain free or single protein.
Nutrition
Protein as fed is 21.0 to 23.0% on the Adult recipes and 28.0% on both High Energy and Puppy. Energy runs 328 to 336 kcal per 100g on Adult and 369 on the puppy food. Nutritional balance reads Poor on four products and protein and processing reads Average on six.
Strengths
- Transparency reads Good on every recipe
- Value reads Good on six products
- Puppy and High Energy recipes reach 28.0% protein
Limitations
- Nutritional balance reads Poor on four products
- Dry food only, with no wet or raw
- A small range of seven products
Where it is less of a fit
- If you want wet or raw food, check the formats here, as all seven products are dry
- If nutritional balance matters most to you, check that pillar, which reads Poor on four products
- If you want a wide choice of proteins, check the labels, as chicken leads on four products
Score overview
The Good band comes from transparency, Good on all seven recipes, and from value, Good on six. Protein and processing reads Average on six, which caps the brand. Nutritional balance is the weak read, Poor on four products. The one Average product sits in the Adult range, where the other two read Good.
The average score is the mean of each product's overall score out of 100 (using the best-scoring variety per product), not a flat average across every variety.
Figures are derived from current catalogue data for this brand's active foods, and the editorial read is ours. Scores are independent and never affected by commission. This is guidance, not veterinary advice. Last reviewed 9 September 2026.
All Winner dog foods
5 foods, ranked by score
58/100Good
53/100Good3 varieties
53/100Good
53/100Good
Related dog food guides
Ranked shortlists that include Winner foods.
Winner — common questions
Is Winner good dog food?
Across 5 reviewed foods, Winner averages 55/100, which we rate Good. It suits dogs fed dry food, adult and senior dogs, chicken-led recipes, weight management recipes.
Which Winner dog food scores highest?
Winner High Energy leads the range at 58/100. You can read its full review, score breakdown and retailer prices on its product page.
What type of dogs is Winner best for?
Its reviewed foods are best suited to dogs fed dry food, adult and senior dogs, chicken-led recipes, weight management recipes. Use the Food Finder to match a specific food to your dog's age, size and needs.
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