Winner

Winner Puppy review

Name: Winner Puppy
Brand: Winner

57.7/100Good

DryPuppy

A maize-based growth kibble that sits in our Good band, with dehydrated chicken second on the list and dehydrated beef further down. Because both meats go in already dried, the finished food holds much what the list says. The catch is the print: no ingredient carries a percentage and the analysis gives no calcium figure.

Where to buy: coming soon

Live retailer links are coming soon. Once we have them from UK retailers, where to buy and the best price will appear here.

Our view

Likely to suit

A household where the pup gets through a bag fast and wants a plain everyday kibble
Puppies that do well on chicken
Big appetites. Protein at 28.0% and fat at 16.0% make a filling bowl
A little gut support from beet pulp and chicory extract
Pups meeting red meat gently, with beef alongside the chicken

Worth watching

No calcium in the analysis, the figure large and giant breed rearing depends on
Chicken, beef and maize together, which rules out single-protein, beef-free and grain-free plans

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score

57.7/100Good

Protein and processingAverage

Nutritional balanceGood

TransparencyGood

ValueGood

The details

Dog fit

Listed for puppies of every adult size. Before planning a large or giant pup around it, ask Winner for the calcium figure.

Food type

Dry

Life stage

Puppy

Breed size

Toy, Small, Medium, Large, Giant

Main protein

Chicken

The score, in context

Winner Puppy 57.7

All one Good. Typical dry food: Good.

What holds the score down is what the label leaves out, with no percentages and no calcium line, more than anything in the bag.

What's in it

MaizeOpens the list, so the bulk of the food starts from starch. Digestible once cooked.
Dehydrated chickenAlready dried, so it carries through to the kibble much as listed. No figure attached.
Poultry fatNamed to the bird family, no species given.
Whole linseedPlant omega 3 and some fibre.
Dehydrated beefOutweighed by the chicken, and that is all the ranking tells you.
Minerals
Beet pulpA gentle fibre most puppies handle without fuss.
Chicken digestA palatability coating; one more chicken entry to keep in view.
Yeast extract, chicory extractChicory brings inulin, a prebiotic.

Vitamins A, D3 and E with copper, iron, manganese, zinc, iodine and selenium, all dosed in print; the antioxidants and preservatives are named by category only.

No calcium figure in the analysis. For a large or giant breed pup, ask Winner for it.

Named ingredients

Maize, Dehydrated Chicken, Poultry Fat, Whole Linseed, Dehydrated Beef, Minerals, Beet Pulp, Chicken Digest, Yeast Extract, Chicory Extract.

Against the range

Nutritional analysis

Declared analysis

Energy

368.8 kcal/100g

Estimated using Modified Atwater factors*

Protein

28%

Fat

16%

Fibre

Ash

6.5%

Moisture

Dry weight

Protein

30.8%

Fat

17.6%

Fibre

2.2%

Ash

7.1%

Carbs

42.3%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

36.7%

Carbs

45%

Veg

0.5%

Oils

8.8%

Other

8.8%

Pricing & size