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Wilsons Fresh Food – Tender Turkey

Wilsons

Wilsons Fresh Food: Tender Turkey review

84.8/100Outstanding
FreshPuppyAdult

Wilsons cook their food gently and then tell you everything that went into it, percentaging the list right down to the ginger and the turmeric. Six recipes run from beef, chicken and turkey through lamb and a fish and beef blend to a venison and duck option, each led by named muscle meat with the matching organs behind it. Egg shell supplies the calcium, seaweed the trace minerals, and glucosamine and chondroitin appear on all six labels. Four of the six sit in our Outstanding band, with the Bougie Beef and the Fish and Beef a step behind in Excellent.

Where to buy: coming soon
Live retailer pricing is coming soon. Once we have prices from UK retailers, the best price, cost per day and where to buy will appear here.

Our view

Likely to suit

If you want gently cooked food with a label that hides nothing, this range makes for easy reading.

  • Close label readers, since every entry carries its own percentage right down to the herbs
  • Dogs with stiffening joints, since glucosamine and chondroitin are printed on all six recipes
  • Dogs steering around the everyday meats, with venison and lamb among the six alongside a cod led option
  • Fussy eaters, because gently cooked meat holds on to far more of its smell and texture than a baked biscuit does
  • A household with a puppy and a senior in it, since every recipe covers puppies, adults and seniors

Worth watching

Before you settle on one recipe, a handful of details are worth a look.

  • Once it arrives this food goes into the fridge or the freezer, with a little defrosting time to build into the week
  • Egg shell runs through all six labels, the Fish and Beef and the Venison each bring a second animal, and the Luscious Lamb is the only one carrying rice
  • Calcium is highest on the Fish and Beef at 1.73% of dry matter, worth a word with your vet when a large breed puppy is being reared

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score
84.8/100Outstanding
Protein and processingOutstanding
Nutritional balanceExcellent
TransparencyOutstanding
ValueOutstanding

The Details

Dog fit

If you want gently cooked food with a label that hides nothing, this range makes for easy reading. Before you settle on one recipe, a handful of details are worth a look.

Food type

Fresh

Life stage

Puppy, Adult, Senior

Breed size

Toy, Small, Medium, Large, Giant

Main protein

Turkey

The score, in context

Four recipes here reach our Outstanding band and the other two land a step below in Excellent. Protein and processing and transparency read Outstanding across all six, nutritional balance runs from Average up to Outstanding, and value never drops below Excellent. Gently cooked food keeps strong company, since the typical fresh recipe already stands in that same top band, so what separates these is the recipe rather than the ranking. The Luscious Lamb edges the range and the Fish and Beef sits at the other end of it, a single step apart, so your dog's protein history is the better guide.

What's in it

Ingredients, as declared: Turkey leg meat (50%), turkey heart (10%), turkey liver (10%), sweet potato (9.25%), peas (7%), carrot (7%),quinoa(4%), minerals and vitamins (1%), egg shells (1%), seaweed (0.5%), chicory (0.13%), DL-Methionine (0.02%), mannan-oligosaccharides (0.02%), inulin (0.02%), glucosamine (0.016%), chondroitin sulphate (0.012%), yuccaschidigera(0.01%), natural antioxidant - rosemary and tocopherol extracts (0.001%), thyme (0.004%), carnitine (0.002%), cranberry (0.002%), dandelion root (0.002%), marigold yellow (0.002%), ginger (0.002%), turmeric (0.002%).

Named ingredients

Turkey leg meat (50%), turkey heart (10%), turkey liver (10%), sweet potato (9.25%), peas (7%), carrot (7%),quinoa(4%), minerals and vitamins (1%), egg shells (1%), seaweed (0.5%), chicory (0.13%), DL-Methionine (0.02%), mannan-oligosaccharides (0.02%), inulin (0.02%), glucosamine (0.016%), chondroitin sulphate (0.012%), yuccaschidigera(0.01%), natural antioxidant - rosemary and tocopherol extracts (0.001%), thyme (0.004%), carnitine (0.002%), cranberry (0.002%), dandelion root (0.002%), marigold yellow (0.002%), ginger (0.002%), turmeric (0.002%).

Nutritional additives

MINERALS Zinc chelate of lysine and glutamic acid 40 mg/kg, iron chelate of lysine and glutamic acid 32 mg/kg, manganese chelate of lysine and glutamic acid 4 mg/kg, copper chelate of lysine and glutamic acid 3.2 mg/kg, calcium iodate anhydrous 0.6 mg/kg. VITAMINS Vitamin a as retinyl acetate 7200 iu/kg, vitamin d3 as cholecalciferol 600 iu/kg, vitamin e as all-rac-alpha-tocopherol acetate 140 mg/kg.

Ingredient notes

Gentle cooking is the whole premise here. Moisture runs from 48% on the Fish and Beef up to 64% on the Luscious Lamb. These are cooked dinners with the water still in them, and the analysis only makes sense once it is converted to a dry matter basis. Do that and protein lands between 27.0% and 40.0%, with fat spread from 9.6% all the way to 36.1%. That is a wider range than most makers offer, and a useful one if your dog needs a leaner or a richer bowl.

Named muscle meat leads every label, from venison at 58% and lamb at 56% down to cod at 30% in the fish recipe. The organs behind it are named too: kidney, heart, liver and lung depending on the animal. Liver earns its place several times over, being about the richest natural source of B12, vitamin A and copper a dog can get at. Wilsons print its percentage too.

The carbohydrate side changes recipe by recipe. Sweet potato, peas, green beans and carrot do most of it, quinoa turns up on five of the six labels and rice only on the Luscious Lamb. Quinoa is a seed, so it is no grain at all, unusually complete for a plant and bringing protein and fibre along with its starch. The carbohydrate estimate stretches from 20.0% of dry matter on the Lamb to 48.8% on the Fish and Beef. If you like the bowl kept low in starch, that spread is worth reading.

Egg shell is the calcium source across the range, running from 0.7% to 1.7% of the label and landing calcium between 1.08% and 1.73% of dry matter. Seaweed at around half a percent brings iodine along with a broad set of trace minerals. The added panel finishes the job with chelated zinc, iron, manganese and copper alongside vitamins A, D3 and E.

The tail of each label is where the care really shows. Glucosamine and chondroitin sit at fractions of a percent, printed on the label with their doses. Chicory sits with inulin and mannan oligosaccharides, and together they feed the gut bacteria. Behind them come thyme, cranberry, dandelion root, ginger and turmeric at two thousandths of a percent, seasoning rather than substance, with rosemary and tocopherol extracts keeping the fats fresh.

How this variety differs

Turkey leg meat at 50%, with heart at 10% and liver at 10%, on sweet potato, peas and carrot. Protein converts to 40.0% of dry matter, the highest in the range, on a modest 15.0% fat. At 169 kcal per 100g the portions here run the largest of the six. For a dog that needs volume without richness, this is a sensible place to land.

Price and value

The Bougie Beef, Cheeky Chicken, Fish and Beef and Tender Turkey are £9.73 a kilo, with the Luscious Lamb and the Venison & Duck at £10.24. All six are 380g pouches, sold in boxes of 8, 16 or 32.

As a guide, a 15kg adult dog in moderate condition works through roughly 372 to 497 grams a day, depending on the recipe. The sums behind that use about 840 kcal a day (110 × bodyweight^0.75, the standard maintenance estimate). That puts a day between £3.62 and £4.84, with the Cheeky Chicken feeding in the smallest portions and the Tender Turkey in the largest.

Nutritional analysis

Declared analysis

Energy
169 kcal/100g
Protein

16%

Fat

6%

Fibre

0.9%

Ash

3.4%

Moisture

60%

Dry weight

Protein

40%

Fat

15%

Fibre

2.2%

Ash

8.5%

Carbs

34.3%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

71%

Carbs

20.3%

Veg

7.6%

Other

1.1%

Pricing & size
Pack size
8x 380g Pouches (£33.80), 16x 380g Pouches (£60.37), 32x 380g Pouches (£118.32)
Retailer pricing
Coming soon

Live retailer pricing is not yet available for this food. Prices, cost per day and where to buy will appear here once retailer data is live.

Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.

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Reviewed by Off the Leash Editorial

Last updated 28 August 2026