

Wilsons
Wilsons Puppy Fresh Food: Chicken & Fish review
Flavour
Gently cooked puppy food with the organs named and a percentage on every entry, and both recipes land in our Outstanding band. Calcium, the number to look for while a skeleton is still being built, is printed on both labels: 1.16% and 1.41% of dry matter.
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Our view
Likely to suit
- Owners raising a puppy who want calcium printed, not assumed
- Large breed puppies, with a calcium level suited to slow, even growth
- Any size, toy to giant, on the feeding guide
- Fussy youngsters: gently cooked meat smells far more like dinner than a biscuit
- An early start on the joints, glucosamine and chondroitin on both labels
Worth watching
- Salmon oil in both and cod in the Chicken & Fish, so neither is fish free
- Egg shell as the calcium source, so neither is egg free
- Fridge room and defrosting time, a change if you have been scooping from a bag
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Listed for puppies of every size. The right amount changes every few weeks, so work from the label's guide for today's weight and expected adult size.
Fresh
Puppy
Toy, Small, Medium, Large, Giant
Chicken
The score, in context
- Tasty Turkey 84.3
- Chicken 81.4
All two Outstanding. Typical fresh food: Outstanding.
Both keep very good company in a strong field, so let protein, not rank, decide between them.
What's in it
- Chicken leg meat29%
- Chicken heart, chicken liver10% eachWhere a growing dog picks up copper, B12 and vitamin A, and printed by percentage.
- Cod16%A second animal.
- Sweet potato11.2%The starch.
- Carrot, quinoa, peas, spinach6%, 6%, 5%, 2%Quinoa is a seed with a fuller amino acid profile than most plants.
- Salmon oil2%Omega 3 while the nervous system develops.
- Egg shells, seaweed, minerals1%, 0.48%, 1%Egg shell is the calcium source; seaweed adds iodine.
- Glucosamine, chondroitin sulphate0.02% and 0.015%An early start on the joints.
- Chicory, DL-methionine, mannan-oligosaccharides, inulin, yucca, rosemary, thyme and other herbs0.16% down to 0.0025%Gut support for a food a puppy meets for the first time.
Zinc and iron as amino acid chelates, dosed for growth, with copper, manganese, iodine and vitamins A, D3 and E behind them.
Named ingredients
Against the range
- Meat
- Chicken leg 29%, heart and liver, cod 16%
- Turkey thigh at 49% with its organs
- Fat, dry matter
- 25.6%
- 18.3% on the turkey
- Protein, dry matter
- 30.2%
- 36.6% on the turkey
- Calcium, dry matter
- 1.16%
- 1.41% on the turkey
The fuller bowl, and the cod makes it the more interesting one for a puppy that likes variety.
Both recipes are gently cooked meat with heart and liver at 10% each, and every entry carries a percentage. Sweet potato leads the plants, with carrot, peas and quinoa around it, and salmon oil at 2%, egg shell calcium, seaweed and a small joint pair are on both labels.
Calcium is printed on both, at 1.16% and 1.41% of dry matter. The meat is what changes: chicken leg with cod, or turkey thigh alone.
Nutritional analysis
Declared analysis
13%
11%
1%
3.1%
57%
Dry weight
30.2%
25.6%
2.3%
7.2%
34.7%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
66%
22.2%
8.6%
2%
1.2%
Pricing & size
- Price per kilo
- £9.73 (RRP)
- Pack
- 8x 380g Pouches, 16x 380g Pouches, 32x 380g Pouches
- A 15kg dog eats
- 325 g a day
- Cost per day, 15kg dog
- £3.16
Middle of the market for a fresh food, and strong value for what is in the recipe.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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