

Rude Dog Food
Rude Dog Food Hypoallergenic: Venison & Lamb review
Flavour
Two raw tubs in our Excellent band, built for dogs with a short list of safe ingredients. The Lamb is one animal from heart to liver; the Venison & Lamb puts an uncommon meat in front. Chicken, beef and pork appear on neither label.
Our view
Likely to suit
- Dogs steering around chicken, beef and pork
- A dog meeting venison for the first time
- Exclusion trials that want every entry given a percentage
- Homes with dogs of different ages. Both labels cover puppies through to older dogs
Worth watching
- Salmon oil on both, and two animals in the Venison & Lamb
- No calcium figure on either label, so ask your vet about it for a large-breed puppy
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Listed for puppies through to older dogs. For a large-breed puppy, settle the missing calcium figure before you order.
Raw
Puppy, Adult, Senior
Toy, Small, Medium, Large, Giant
Venison
The score, in context
- Venison 74.9
- Lamb 74.3
All two Excellent. Typical raw food: Outstanding.
Holding Excellent on a list this narrow is harder than it looks, and nothing separates the two, so let your dog's history with the animals decide.
What's in it
- Venison meat35%Uncommon in dog food, which is the point for a dog that has reacted to the usual meats.
- Lamb with bone30%Lamb carries the bone here.
- Lamb tripe10%
- Lamb trachea5%Cartilage, a cut rarely itemised on a label.
- Lamb kidney, lamb liver2.5% each
- Salmon oil0.5%
- Butternut squash, carrot5% each
- Seasonal greens3%
- Raspberry and blueberry, kelp1%, 0.5%
Lamb supplies the bone and the organs, so this is not a venison-only recipe.
Named ingredients
Against the range
- Lead meat
- Venison, 35%
- Lamb heart leads the Lamb tub.
- Fat, dry matter
- 41.3%
- 31.2% in the Lamb.
- Energy
- 170 kcal per 100g
- 125 kcal in the Lamb.
The richer tub, and somewhere new to go for a dog that has already tried lamb.
Both tubs are lamb-built raw, with bone in the grind and named organs, and every entry carries a percentage. The plant side is identical: butternut squash and carrot at 5% each, seasonal greens at 3%, raspberry with blueberry at 1% and kelp at 0.5%. Salmon oil at 0.5% sits on both lists.
Neither label adds a vitamin or mineral premix, and neither prints a calcium figure. What varies is the lead animal and the richness: the Lamb runs leaner, the Venison & Lamb fattier.
Nutritional analysis
Declared analysis
Estimated using Modified Atwater factors*
12.6%
13.7%
1.3%
3%
66.8%
Dry weight
38%
41.3%
3.9%
9%
7.8%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
56.7%
7%
0.3%
36%
Pricing & size
- Price per kilo
- £7.92 (RRP)
- Pack
- 500 g tub (the only purchasable variation - the `Pot Size` attribute on some products still lists a `1kg` term, but no 1 kg variation exists in the variation JSON and the rendered dropdown offers 500 g only)
- A 15kg dog eats
- 375 g a day
- Cost per day, 15kg dog
- £2.97
Premium end of the market for raw, and strong value for the recipe.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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