Naturo

Naturo Adult Superfoods Trays: Turkey review

Name: Naturo Adult Superfoods Trays: Turkey
Brand: Naturo

72.7/100Excellent

WetAdult

Flavour

One named animal at 70% of the tray, then the kind of ingredient list that ends up photographed on the front of the box. Chicken, Turkey and Salmon each get a recipe, and every tray reads Excellent. Almost every entry under the meat carries a figure, which is rarer than the superfoods.

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Our view

Likely to suit

Owners who want the meat share printed plainly
A cereal avoiding dog: no grain on any of the three labels
A fish-only household, as the Salmon tray keeps to salmon right through to the oil
Rotating flavours. The trays swap only the animal
Dogs that need plenty of energy in a modest serving, on the Salmon

Worth watching

Salmon oil in all three, so the Chicken and Turkey trays are not fish free
Portions change a lot between the Salmon and the poultry pair
Estimated carbohydrate of 22.2% of dry matter on the Chicken, against 15.8% for typical adult wet food

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score

72.7/100Excellent

Protein and processingExcellent

Nutritional balanceExcellent

TransparencyOutstanding

ValueExcellent

The details

Dog fit

Listed for adult dogs of every size. If you swap between the Salmon and a poultry tray, reweigh the portion: the Salmon carries far more energy per 100g.

Food type

Wet

Life stage

Adult

Breed size

Toy, Small, Medium, Large, Giant

Main protein

Turkey

The score, in context

Turkey 72.7
Salmon 71.8
Chicken 71.7

All three Excellent. Typical wet food: Excellent.

Transparency carries all three, and the estimated carbohydrate on the poultry trays is what holds nutritional balance back.

What's in it

Turkey70%One named species, at a declared share.
Fruit and vegetables: dried sweet potato, spinach, blueberries14%Only the sweet potato carries its own figure, at 2.8%. No cereal anywhere.
Minerals
Apple cider vinegar (with the mother)
Sunflower oil0.75%
Salmon oil0.3%Marine omega 3 that a seed oil cannot bring.
Broccoli, beetroot, tomato powders, dried kelp0.13% down to 0.08%The superfood tail, each with its own figure, all at seasoning level.
Cranberry, turmeric, ginger powders0.04% down to 0.01%
Plant and fruit extracts, yucca powder
Inactivated Lactobacillus helveticus, Lacticaseibacillus paracasei1.7mg/100g eachTwo inactivated cultures close the list.

Vitamins A, D3 and E with zinc, iron, copper and manganese, each with a printed figure.

Salmon oil is on the label, so this poultry tray still carries fish.

Named ingredients

Turkey 70%, Fruit and Vegetables 14% (from 2.8% Dried Sweet Potato, Spinach and Blueberries), Minerals, Apple Cider Vinegar (with the Mother), Sunflower Oil 0.75%, Salmon Oil 0.3%, Broccoli Powder 0.13%, Beetroot Powder 0.1%, Tomato Powder 0.1%, Dried Kelp 0.08%, Cranberry Powder 0.04%, Turmeric Powder 0.03%, Ginger Powder 0.01%, Plant and Fruit Extracts, Yucca Powder, Inactivated Lactobacillus Helveticus 1.7mg/100g, Inactivated Lacticaseibacillus Paracasei 1.7mg/100g

Against the range

Protein, dry matter: 35.2%; Highest; 33.3% on the Chicken.
Energy: 126 kcal per 100g; Same as the Chicken.
Carbohydrate, dry matter: 20.3%; 22.2% on the Chicken.

A sensible move for a dog gone off chicken, and the top scorer here.

Each tray leads with one named animal at 70%, then a single 14% fruit and vegetable entry of sweet potato, spinach and blueberries. There is no cereal in any of the three. Salmon oil and sunflower oil are the added fats on every tray, so fish runs through the whole range.

A tail of powders follows, broccoli and beetroot down to ginger at 0.01%, each with a printed percentage, then apple cider vinegar and two inactivated cultures. Only the animal changes between trays; the Salmon is far richer, at 188 kcal per 100g against 126.

Nutritional analysis

Declared analysis

Energy

126 kcal/100g

Protein

9.5%

Fat

Fibre

0.5%

Ash

3.5%

Moisture

73%

Dry weight

Protein

35.2%

Fat

29.6%

Fibre

1.9%

Ash

13%

Carbs

20.3%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

70%

Added water

8.7%

Veg

17%

Oils

Other

3.3%

Pricing & size