

Europa
Europa 50/50 Grain Free: Turkey review
A ten-flavour grain-free range on one plan: half the bag is a named animal, the other half sweet potato, potato and peas. Every label prints its own meat split, so the headline is easy to check. Nine flavours sit in our Good band and the Angus Beef a step up in Excellent.
Our view
Likely to suit
- Half the recipe pinned to a named animal, with fresh, dried and stock shares printed separately
- Dogs better off without cereal
- Rotating flavours on one construction, where only the animal changes
- A dog kept to one land animal: beef, duck, lamb, pork or turkey
- Fish eaters, with haddock, salmon and tuna to move between
- Dogs of every size on a single feeding table
Worth watching
- The omega 3 supplement names no source, so none can be promised fish free for a strict elimination plan
- The rabbit brings turkey, and each fish flavour blends species, so those suit variety more than exclusion
- Estimated carbohydrate from 41.4% to 48.8% of dry matter
- Trace minerals in sulphate form, with no chelates
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Listed for adults of every size. Pick the flavour by the animal your dog does best on, then let the waistline decide where in the label's table it sits.
Dry
Adult
Toy, Small, Medium, Large, Giant
Turkey
The score, in context
- Angus Beef 70.4
- Duck 67.4
- Lamb 67.3
- Pork 67.3
- Turkey 67.3
- Rabbit 66.6
- Tuna 65.6
- Venison 65.6
- Haddock 65.1
- Salmon 64.9
Ten recipes across Excellent and Good. Typical dry food: Good.
A narrow spread that tracks how much of the 50% arrives dried and how much starch ends up in the kibble; no flavour here is an afterthought.
What's in it
- Freshly prepared turkey28%
- Dried turkey20%
- Turkey stock2%
- Sweet potato26%
- Peas, potato9% peas
- Linseed, beet pulp, omega 3 supplement, minerals
- FOS, MOS96 mg/kg, 24 mg/kg
- Cranberry0.3%Seasoning.
Vitamins A, D3 and E with zinc, iron, manganese, copper and iodine in sulphate form, and selenium as sodium selenite.
Named ingredients
Against the range
- Fat
- 11% declared
- Level with the rabbit and salmon; 15% on the pork.
- Energy
- 357 kcal per 100g
- From 339 to 370 across the range.
- Animal
- Turkey only
- The rabbit mixes turkey with rabbit.
The leaner of the two common birds, and it reads that way.
Every label splits its 50% into freshly prepared meat, dried meat and a stock or gravy. The dried share, 12% to 20%, carries more protein into the kibble than its place suggests, and protein converts to between 27.2% and 31.5% of dry matter.
Sweet potato, peas and potato carry the starch with no grain anywhere, and estimated carbohydrate runs from 41.4% to 48.8% of dry matter. Linseed, an omega 3 supplement of unnamed source, beet pulp and dosed FOS and MOS finish each recipe. Where a panel is printed, the trace minerals are sulphates.
Nutritional analysis
Declared analysis
26%
11%
3%
8%
8%
Dry weight
28.3%
12%
3.3%
8.7%
47.7%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
30%
20%
46.1%
3.9%
Pricing & size
- Price per kilo
- £5.00 (RRP)
- Pack
- 12kg
- A 15kg dog eats
- 145 to 250 g a day, 200 in the middle
- Cost per day, 15kg dog
- £1.00
Middle of the market for a dry food, and you pay a premium for what the analysis shows.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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