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BullyBillows Puppy Dry Food – Scottish Salmon

BullyBillows

BullyBillows Puppy Dry Food: Scottish Salmon review

73.5/100Excellent
DryPuppy

Two grain-free puppy kibbles built to one plan, each a single animal at 65% with the share broken out line by line. They part company on the analysis: the beef carries more protein and fat over less starch, and its calcium suits a big pup better. Both land in our Excellent band.

Where to buy: coming soon
Live retailer links are coming soon. Once we have them from UK retailers, where to buy and the best price will appear here.

Our view

Likely to suit

  • Puppies kept to one named animal, from the fresh meat right through to the fat or oil
  • Grain-free homes. Sweet potato and beans do the binding
  • A printed joint dose from the start: glucosamine and methylsulfonylmethane at 178 mg/kg each, chondroitin sulphate at 125 mg/kg
  • Pups whose digestion needs settling, with fructo-oligosaccharides at 175 mg/kg and mannan-oligosaccharides at 50 mg/kg

Worth watching

  • An omega 3 supplement with no species named in either bag, which matters on a strict exclusion diet
  • Calcium declared differently on each, so swapping bags means a fresh look at the analysis

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score
73.5/100Excellent
Protein and processingGood
Nutritional balanceGood
TransparencyOutstanding
ValueExcellent

The details

Dog fit

Listed for puppies of every size. If yours will finish large or giant, check the calcium on the bag you pick; the beef sits inside the growth range and the salmon above it.

Food type

Dry

Life stage

Puppy

Breed size

Toy, Small, Medium, Large, Giant

Main protein

Salmon

The score, in context
  1. Angus Beef 78.0
  2. Scottish Salmon 73.5

All two Excellent. Typical dry food: Good.

The beef reads meatier and sits more comfortably for a pup that will finish large; the salmon trails it within the same band.

What's in it
  • Freshly prepared Scottish salmon35%
  • Dried salmon22%The concentrated share that carries the protein.
  • Salmon oil, salmon gravy5%, 3%All one fish, so a salmon-only pup is well served.
  • Sweet potato, beans
  • Beet pulpModest, well tolerated fibre.
  • Omega 3 supplementUnnamed source.
  • Dried superfood blend: dill, spinach, fennel, asparagus, tomato
  • Minerals, joint pack178, 178, 125 mg/kgSame joint dose as the beef.
  • FOS, MOS175, 50 mg/kg
  • Nucleotides, olive extractolive 0.01%Nucleotides appear only on this bag.

A shorter trace panel than the beef, with zinc and iron at 48 mg, manganese at 34 mg and iodine at 0.96 mg.

Calcium runs at 1.96% of dry matter, above what large and giant growth plans usually work to. For a big pup, put the figure in front of a vet first.

Named ingredients

65% Salmon (Freshly Prepared Scottish Salmon (35%), Dried Salmon (22%), Salmon Oil (5%), Salmon Gravy (3%)), Sweet Potato, Beans, Beet Pulp, Omega 3 Supplement, Dried Superfood Blend* (Including Dill, Spinach, Fennel, Asparagus, Tomato), Minerals, Joint Pack (Glucosamine 178 mg/ kg, Methylsulfonylmethane 178mg/kg, Chondroitin Sulphate 125 mg/kg), Fructooligosaccharides (175 mg/kg), Mannanoligosaccharides (50 mg/kg), Nucleotides, Olive Extract (0.01%), *Each equivalent to 4% Fresh Ingredients.
Against the range
Protein, dry matter
34.8%
39.1% in the beef
Ash, dry matter
9.8%
7.1% in the beef
Carbohydrate, dry matter
36.4%
29.9% in the beef
Nucleotides
Added
Not on the beef list

For a small or medium pup raised on fish, it reads far more comfortably than for a large one.

Each bag puts one animal at 65% of the recipe and itemises it: fresh meat, then the dried share, then the fat or oil, each with its own percentage. Cereal is absent, so sweet potato and beans hold the kibble together, with beet pulp for gentle fibre.

The joint pack and prebiotic doses are identical and printed in milligrams per kilo. Each bag has a dried superfood blend, every entry equivalent to 4% fresh ingredients, so the vegetables are garnish. What differs is the analysis, and with it the calcium.

Nutritional analysis

Declared analysis

Energy
378 kcal/100g
Protein

32%

Fat

15%

Fibre

2.5%

Ash

9%

Moisture

8%

Dry weight

Protein

34.8%

Fat

16.3%

Fibre

2.7%

Ash

9.8%

Carbs

36.4%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Carbs

26.3%

Oils

65%

Other

8.7%

Pricing & size
Price per kilo
£6.67 (RRP)
Pack
2kg, 6kg, 12kg
A 15kg dog eats
310 to 320 g a day, 315 in the middle
Cost per day, 15kg dog
£2.10

Amounts shift as a puppy grows; go by the bag chart and the waistline.

At the premium end for a dry food, and the value pillar still reads well for what is in it.

Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.

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Reviewed by Off the Leash Editorial

Last updated 28 August 2026