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Amazon Premium Dry – Medium Adult Chicken

Amazon

Amazon Premium Dry: Medium Adult Chicken review

52.9/100Good
DryAdult

Amazon's own-brand dry range runs to size-specific chicken recipes, a light senior and a lamb-led sensitive, and all five sit in our Good band. The supplement list is more considered than the plain packaging suggests. Algae oil supplies marine omega 3s without any fish oil, and a probiotic runs through every bag.

Where to buy: coming soon
Live retailer links are coming soon. Once we have them from UK retailers, where to buy and the best price will appear here.

Our view

Likely to suit

  • Owners matching kibble to dog size, with mini, medium and large recipes
  • Greying dogs thickening around the middle, on the senior light
  • Dogs needing a gentler recipe. The sensitive swaps wheat and maize for rice and pea starch
  • Skin and gut extras as standard in every variety
  • Big dogs with loaded joints, with glucosamine in the large adult

Worth watching

  • Chicken and unnamed poultry in all five, the lamb included, so none suits a chicken-free or elimination diet
  • Wheat and maize in the four chicken recipes

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score
52.9/100Good
Protein and processingAverage
Nutritional balanceAverage
TransparencyGood
ValueGood

The details

Dog fit

Each recipe is listed for adults of a set size, with the senior and sensitive covering every size. Pick by your dog's adult weight, then let the waistline settle the portion.

Food type

Dry

Life stage

Adult

Breed size

Medium

Main protein

Chicken

The score, in context
  1. Sensitive Adult Lamb 57.9
  2. Mini Adult Chicken 55.4
  3. Large Adult Chicken 53.5
  4. Medium Adult Chicken 52.9
  5. Senior Light Chicken 50.7

All five Good. Typical dry food: Good.

The spread between the five comes from naming, not nutrition, and the lamb-led sensitive recipe edges ahead because its label says the most.

What's in it
  • Dehydrated poultry proteinBird not named.
  • Maize, wheat, riceRice moves up the list.
  • Poultry fat
  • Hydrolysed pork and poultry proteins
  • Fresh chicken4%
  • Dried chicory pulp, brewer's yeasts
  • Algae oilMarine omega 3s without fish.
  • FOS, minerals, yeast cell walls, inactivated Lactobacillus0.05% each for FOS and cell walls

Iron, zinc, manganese and copper in both standard and chelated forms, all dosed, plus an Enterococcus faecium probiotic.

Named ingredients

Dehydrated Poultry Protein, Maize, Wheat, Rice, Poultry Fat, Hydrolysed Pork and Poultry Proteins, Fresh Chicken (4%), Dried Chicory Pulp, Dried Brewer's Yeasts, Algae Oil (Source of EPA and DHA), Fructo-oligosaccharides (0.05%), Minerals, Yeast Cell Walls (Source of Mannan-oligosaccharides and β-glucans) (0.05%), Lactobacillus Helveticus HA-122 inactivated (0.005%).
Against the range
Fat, dry matter
15.6%
18.9% on the large
Carbohydrate, dry matter
47.2%
42.8% on the large, 43.3% on the mini
Feeding table
10kg to 25kg
Mini and large either side

The middle recipe in every sense.

All five are built on dehydrated and hydrolysed proteins, with fresh chicken at 4% in every recipe and poultry unnamed. Each carries algae oil for EPA and DHA, FOS and yeast cell walls for prebiotic fibre, an Enterococcus faecium probiotic and an inactivated Lactobacillus culture. The mineral panel mixes standard salts with chelated iron, zinc, manganese and copper, all dosed.

The starch is what varies: wheat, maize and rice in the three adult chicken recipes, barley, peas and psyllium added in the senior, and rice, brown rice and pea starch in the sensitive.

Nutritional analysis

Declared analysis

Energy
378 kcal/100g
Protein

25%

Fat

14%

Fibre

2%

Ash

6.5%

Moisture

10%

Dry weight

Protein

27.8%

Fat

15.6%

Fibre

2.2%

Ash

7.2%

Carbs

47.2%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

44.4%

Carbs

48.8%

Veg

1.6%

Oils

3.8%

Other

1.4%

Pricing & size
Price per kilo
£2.56 (RRP)
Pack
3 kg
A 15kg dog eats
210 to 270 g a day, 240 in the middle
Cost per day, 15kg dog
£0.61

Budget end of the market for a dry food, though the price runs a little ahead of what the analysis shows.

Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.

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Reviewed by Off the Leash Editorial

Last updated 28 August 2026