Wagg

Wagg Active Goodness: Rich In Chicken & Veg review

Name: Wagg Active Goodness: Rich In Chicken & Veg
Brand: Wagg

48.7/100Average

DryAdult

Flavour

A plain wheat and barley kibble, and both varieties read Average in our scoring because of how much cereal is in the bowl. That is not something a dog notices at dinner time. What it does have is a label you can follow, with named fats and the mineral additions printed with their doses.

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Our view

Likely to suit

Dogs that put on condition easily, at 316 kcal per 100g where the typical adult dry food reads 357
A busy dog that has never had trouble with wheat, barley or maize
Owners who like mineral doses in print, zinc at 50 mg and manganese at 30 mg per kilogram among them
Reliable eaters that do best on familiar, simply built food

Worth watching

Beef or chicken guaranteed only as a minimum share of the meat meal; the rest has no species
Chicken fat in the beef bag too, so neither keeps a dog off chicken
Wheat leading the cereals, and carbohydrate at 56.1% of dry matter on the beef against the 46.2% typical

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score

48.7/100Average

Protein and processingAverage

Nutritional balancePoor

TransparencyGood

ValueAverage

The details

Dog fit

Listed for adults of every size. The label asks 185 to 310 grams a day for a dog between 10kg and 20kg, so weigh it and let the waistline settle the rest.

Food type

Dry

Life stage

Adult

Breed size

Toy, Small, Medium, Large, Giant

Main protein

Chicken

The score, in context

Rich In Chicken 48.7
Rich In Beef 47.6

All two Average. Typical dry food: Good.

Cereal does most of the work and the meat beyond its guaranteed share has no species, which is what holds both bags a step under the middle of the dry shelf.

What's in it

Meat meal and gravy26%Rendered, dried animal protein with a minimum 5% chicken inside it. Past that the meat has no animal named.
Whole grain wheat, whole grain barleyWheat is the cereal most often named where a dog proves grain sensitive, and barley carries gluten too.
Vegetable fibreAlmost always beet pulp.
Maize
Chicken fat2%Omega 6, and a named fat.
Whole linseedsPlant omega 3, slower for a dog to convert than the marine kind, so give a coat time.
Dried green peas and beet pulp2.3%The vegetable content in full.
Minerals and vitamins
Chicory root, yucca1000 and 150 mg/kgA prebiotic, and the usual choice for less pungent stools.

Zinc, iron, manganese, copper and iodine dosed in print, with selenium as sodium selenite, the commoner of the two permitted forms.

Named ingredients

26%, Meat Meal & Gravy* (with min 5% Chicken*) Whole Grain Wheat, Whole Grain Barley, Vegetable Fibre, Maize, 2% Chicken Fat (source of Omega 6), Whole Linseeds (source of omega 3), 2.3% Dried Green Peas & Beet Pulp*, Minerals & Vitamins, Chicory Root (1000 mg/kg), Yucca (150 mg/kg). 28% Meat Ingredients, with Chicken and Veg*equivalent per 100g to: *min 40g hydrated animal ingredients with min 20% Chicken, *min 10g Vegetables from dried peas and beet

Against the range

Named meat: Minimum 5% chicken in the meal; The beef bag names beef, with chicken fat as well
Protein, dry matter: 24.2%; 22.0% on the beef
Carbohydrate, dry matter: 53.9%; 56.1% on the beef

The higher protein bag of the two, and the one where every animal on the label is the same bird.

Both bags are built on 26% meat meal and gravy with a minimum 5% of the named meat inside it, and the footnote works the total up to 28% meat ingredients. Whole grain wheat, whole grain barley and maize follow. Dried peas and beet pulp at 2.3% are the whole vegetable side.

Chicken fat at 2% and whole linseeds supply the fats in both, and the mineral doses match exactly. The named meat and the protein figure are the only things that change between the two.

Nutritional analysis

Declared analysis

Energy

316.5 kcal/100g

Estimated using Modified Atwater factors*

Protein

22%

Fat

Fibre

3.5%

Ash

8.5%

Moisture

Dry weight

Protein

24.2%

Fat

8.8%

Fibre

3.8%

Ash

9.3%

Carbs

53.9%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

20%

Added water

20.5%

Carbs

22.3%

Veg

6.1%

Oils

Other

29%

Pricing & size