

Prodog
ProDog Smart Chubs: Chicken & Haddock review
Raw feeding stripped back to the animal: minced meat, ground bone and offal from named sources, in 450g chubs. All five flavours sit in our Outstanding band. What moves between them is the pairing of animals and how rich the bowl gets.
Our view
Likely to suit
- Raw feeders who want the bowl animal from top to bottom
- Dogs that need grain and starch off the menu; no label holds a cereal or a vegetable
- Matching the bowl to the workload, from lean poultry to properly hearty red meat
- Adults of every build, toy to giant
Worth watching
- Raw hygiene applies: thaw in the fridge, wipe bowls and surfaces, wash hands after every meal
- At least two animals in every flavour, so none suits a single-protein plan
- Richness moves a long way between flavours, so rethink portions on a swap
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Listed for adults of every size, at roughly 370 grams a day for a 15kg dog. Read each list flavour by flavour if your dog is on an exclusion plan.
Raw
Adult
Toy, Small, Medium, Large, Giant
Chicken
The score, in context
- Beef 88.2
- Pork 87.8
- Three Bird Mince 85.9
- Chicken 85.3
- Chicken 85.0
All five Outstanding. Typical raw food: Outstanding.
All five score level with one another, so pick by protein and richness and leave the scores out of it.
What's in it
- British chicken meat and ground bone70%
- Atlantic haddock and ground bone29.5%The only fish in the range.
- Boost0.5%Declarations not printed.
Named ingredients
Against the range
- Energy
- 127 kcal per 100g
- The lightest; the others run to 181.
- Fat, dry matter
- 27.3%
- Leanest in the range.
- Fish
- Haddock 29.5%
- No fish in the other four.
The gentlest introduction to raw in the range, on the shortest label.
Every chub is minced meat and ground bone first, offal where the flavour carries it, and 0.5% of ProDog's own Boost supplement last. Nothing else: no vegetables, no cereal, a percentage beside every entry. Ground bone does the calcium work, and liver and kidney turn up in most flavours.
No chub keeps to one animal. Protein converts to between 39.9% and 67.4% of dry matter and fat to between 27.3% and 42.5%, while carbohydrate never passes 6.7%. Boost's own vitamin and mineral declarations are not printed.
Nutritional analysis
Declared analysis
Estimated using Modified Atwater factors*
17.6%
7.69%
2.48%
4.98%
71.8%
Dry weight
62.4%
27.3%
8.8%
17.7%
0%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
99.5%
0.5%
Pricing & size
- Price per kilo
- £4.78 (RRP)
- Pack
- 450g
- A 15kg dog eats (our estimate)
- 330 to 405 g a day, 370 in the middle
- Cost per day, 15kg dog
- £1.77
Budget end of the market for a raw food, and fair value for the quality.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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