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Trophy Lifestyle Chicken, Rice & Veg – —

Trophy Pet Foods

Trophy Pet Foods Trophy Lifestyle Chicken, Rice & Veg review

51/100Good
DryAdultSenior

Trophy Lifestyle Chicken, Rice & Veg is a wheat-led everyday kibble that keeps its animal side simple and its energy density low. Chicken is printed in both its forms, min. 18% chicken meal with a further min. 8% freshly prepared, rice comes in at min. 7.5%, and the vegetable declaration reaches 10% with carrot and potato named among the entries. Glucosamine and green-lipped mussel sit near the end of the list for the joints, and at 323 kcal per 100g this is a gentler bowl than most dry foods manage. It finishes in our Good band.

Where to buy: coming soon
Live retailer pricing is coming soon. Once we have prices from UK retailers, the best price, cost per day and where to buy will appear here.

Our view

Likely to suit

If your dog is at the steady end of life rather than the sporting end, this is an easy bowl to put down twice a day.

  • An adult and a senior under one roof, given that one bag covers both stages
  • Owners with a waistline to watch, since fat is declared at 7% and energy at 323 kcal per 100g, gentler than most kibbles
  • Dogs that need chicken and no other meat, because chicken is the sole animal to appear on this list
  • Older dogs whose joints are stiffening, with glucosamine and green-lipped mussel both written into the recipe
  • Homes with dogs of wildly different sizes, as the feeding guide runs all the way from 2kg to 50kg

Worth watching

Run your eye over these details before the big bag arrives.

  • Wheat takes first place and wheatfeed follows further down, so where wheat is a problem for your dog, the salmon and rice recipe in the Trophy range is the better fit
  • Near the end of the list sits green-lipped mussel, a shellfish and not a fish, so the recipe is not shellfish free
  • If your dog does better with more meat in the bowl, note the carbohydrate, estimated at 58.8% of dry matter where 46.2% is typical for an adult dry food

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score
51/100Good
Protein and processingAverage
Nutritional balancePoor
TransparencyOutstanding
ValueGood

The Details

Dog fit

If your dog is at the steady end of life rather than the sporting end, this is an easy bowl to put down twice a day. Run your eye over these details before the big bag arrives.

Food type

Dry

Life stage

Adult, Senior

Breed size

Toy, Small, Medium, Large, Giant

Main protein

Chicken

The score, in context

Our scoring lands this one in the Good band. The middle of the adult dry shelf is in that band as well. The reasons read straight off the label: wheat and maize ahead of the chicken, an animal share declared at 18% meal and 8% fresh, and carbohydrate estimated at 58.8% of dry matter. What earns it back is a food that does the everyday job calmly, with a modest fat level, a full mineral panel printed in doses and a joint pair written in rather than implied. For an older dog on a quiet routine it is a sensible, undramatic choice.

What's in it

Ingredients, as declared: Wheat, Chicken (min. 18% chicken meal and min. 8% freshly prepared chicken), Maize, Rice (min. 7.5%), Oats, Unmolassed Beet Pulp, Wheatfeed, Peas, Chicken Fat, Lucerne, Potato, Carrot (min. 10% total vegetables), Yeast (source of mannan oligosaccharides), Minerals, Glucosamine, Green-Lipped Mussel, Yucca Schidigera, Rosemary, Blackcurrant, Pomegranate.

Named ingredients

Wheat, Chicken (min. 18% chicken meal and min. 8% freshly prepared chicken), Maize, Rice (min. 7.5%), Oats, Unmolassed Beet Pulp, Wheatfeed, Peas, Chicken Fat, Lucerne, Potato, Carrot (min. 10% total vegetables), Yeast (source of mannan oligosaccharides), Minerals, Glucosamine, Green-Lipped Mussel, Yucca Schidigera, Rosemary, Blackcurrant, Pomegranate.

Nutritional additives

Vitamin a (3a672a) 21000iu, Vitamin D3 (3a671) 1435iu, Vitamin E (3a700) 235mg, Iron (Iron II Sulphate Monohydrate) 20mg, Iodine (Calcium Iodate, Anhydrous) 1.5mg, Copper ( Copper II Sulphate Pentahydrate ) 7mg, Manganese (Manganese II Oxide) 41mg, Zinc (Zinc Sulphate Monohydrate) 105mg, Zinc (Zinc Chelate of Glycine Hydrate) 30mg, Selenium ( Sodium Selenite ) 0.03mg.

Ingredient notes

Put wheat in first place and you have said where the bulk of this kibble comes from. Maize and wheatfeed behind it say much the same thing. In dogs that react to grain, wheat is the cereal most often sitting behind a grumbling gut or an itchy coat. Check it against your own dog's history before you look at anything else.

The chicken is declared in both its forms, which is the honest way to print it. The min. 18% chicken meal is the part carrying most of the protein through to the finished kibble, because the min. 8% freshly prepared chicken loses the bulk of its water in the oven. Protein converts to 21.7% of dry matter, on the gentle side. Estimated carbohydrate comes to 58.8% against the 46.2% typical for an adult dry food.

Rice at min. 7.5% and oats bring the softer cereals along, and unmolassed beet pulp behind them helps explain crude fibre at a healthy 5.0%. Mannan oligosaccharides are what the yeast entry is there for. They are a prebiotic, and it is the gut bacteria further along that benefit. Peas, lucerne, potato and carrot make up the declared 10% of vegetables.

Glucosamine and green-lipped mussel are the joint entries. Neither carries a printed dose, so read them as genuine support and not as a measured helping. The mussel is a shellfish and brings its own omega 3s along. In a household that avoids shellfish, that is the line to note.

The mineral panel is dosed in print, and it includes a chelated zinc entry at 30mg alongside 105mg as the sulphate. Chelated minerals are generally the ones a dog takes up most readily. Rosemary at the end is doing antioxidant work, keeping the fats from turning. Blackcurrant and pomegranate are the label's flourish, and its substance lies elsewhere. The food stands on its chicken and its calm analysis instead.

Price and value

£3.09 a kilo, sold in 3kg and 14kg bags.

As a guide, feeding a 15kg adult dog in moderate condition works out at about £0.80 a day, on roughly 260 grams of kibble. The target used is 840 kcal a day (110 × bodyweight^0.75, the standard maintenance estimate). The label's own chart puts that same dog at 231 grams. Between the two figures, the waistline decides.

Nutritional analysis

Declared analysis

Energy
323 kcal/100g
Protein

20%

Fat

7%

Fibre

5%

Ash

6%

Moisture

8%

Dry weight

Protein

21.7%

Fat

7.6%

Fibre

5.4%

Ash

6.5%

Carbs

58.8%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

22%

Carbs

74%

Veg

0.3%

Oils

0.8%

Other

2.9%

Pricing & size
Pack size
3Kg, 14kg
Retailer pricing
Coming soon

Live retailer pricing is not yet available for this food. Prices, cost per day and where to buy will appear here once retailer data is live.

Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.

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Reviewed by Off the Leash Editorial

Last updated 28 August 2026