

Scooch
Scooch Air Dried Skin & Coat Wellness review
An Excellent air-dried food with chicken at 74.7% and the liver counted separately at 6%. The coat brief is met without any fish: chia seeds and flaxseed carry the omega 3s, with seaweed behind them. A joint trio closes the list, each with its dose printed.
Our view
Likely to suit
- Dogs whose coat has lost its shine
- Fish-free homes. Neither fish nor fish oil appears on the list
- One-meat diets, with chicken and chicken liver the only animal ingredients
- Owners avoiding cereal: dried sweet potato is the starch
- Older adults with stiff joints. Glucosamine, chondroitin and MSM are all dosed on the label
Worth watching
- Dried fermented whey brings dairy, so a milk-sensitive dog needs care
- Plant omega 3 converts slowly to the marine form, so a stubborn coat problem may need more than this
- Concentrated pieces. Weigh the first few portions before trusting your eye
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Listed for adult dogs of every size, from toy to giant. At 391 kcal per 100g the portions are small, so put the first bowls on the scales.
Dry
Adult
Toy, Small, Medium, Large, Giant
Chicken
The score, in context
- Scooch Air Dried Skin & Coat Wellness 75.3
All one Excellent. Typical dry food: Good.
A label that names and percentages almost everything, with doses printed on the functional extras, carries this score more than the nutrient balance does.
What's in it
- Chicken74.7%The whole meat story, and the only animal on the label.
- Chicken liver6%Counted separately, which is a small honesty. Few foods are as dense in nutrients.
- Dried sweet potatoThe starch, in place of grain.
- Vegetable oil glycerine (derived from rapeseed oil)A humectant that keeps the pieces from hardening in the bag.
- Minerals, dried fermented wheyThe whey is dairy.
- Dried blueberries
- Chia seeds, flaxseedPlant omega 3 for the coat, which dogs convert to the longer chain form slowly.
- Ascophyllum nodosumBrown seaweed, for iodine and trace minerals.
- Chicory root, beet pulp, spinach, calcium carbonate, dried carrotSpinach 0.25%Fibre for the gut bacteria, and a mineral top-up.
- Glucosamine HCL, chondroitin sulphate, methylsulfonylmethaneEach with a dose in mg per kg: 2,000, 2,000 and 1,000.
Iron, copper, zinc and manganese as protein hydrolysate chelates, a form chosen because more of it is absorbed, with vitamins A and D3 and selenium as sodium selenite.
No fish and no fish oil anywhere: the omega 3 is all plant.
Named ingredients
Against the range
One recipe, air dried to 18.0% moisture, so the pieces sit somewhere between a kibble and a soft treat. Chicken is the only animal on the label, and the coat work is done by plants and seaweed with no fish or fish oil anywhere.
Nutritional analysis
Declared analysis
22.4%
23.1%
1%
7.9%
18%
Dry weight
27.3%
28.2%
1.2%
9.6%
33.7%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
80.7%
10%
0.5%
3.2%
5.6%
Pricing & size
- Price per kilo
- £38.66 (RRP)
- Pack
- 1.5 kg pack. Sold as 1 pack (1.5 kg), 2 packs (3 kg) or 3 packs (4.5 kg) - one recipe, three price tiers, not separate products.
- A 15kg dog eats
- 215 g a day
- Cost per day, 15kg dog
- £8.31
Dense pieces at 391 kcal per 100g, so a 15kg adult needs only 215 grams a day.
Middle of the market for an air-dried food, and fair value for the quality.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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