

Purizon
Purizon Large Puppy Chicken with Fish review
A grain free growth kibble for large puppies, with a protein figure that stands out on the shelf: 41.3% of dry matter. Starch is kept genuinely low, and it sits in our Good band. The calcium reading is the line a big breed owner needs to look at closely.
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Our view
Likely to suit
- Puppies that do well on plenty of meat
- Grain-free homes. Peas, pea protein and pea meal do the binding
- Joint support built in, with glucosamine at 0.026% and chondroitin at 0.018% declared
- A light starch load: an estimated 27.1% of dry matter against 39.0% typical for puppy dry food
- Owners who want the fish named, as fish protein and salmon oil
Worth watching
- Calcium at 1.63% of dry matter, over the ceiling usually set for large breed growth
- Three poultry entries name no species, so chicken on the front does not make it one bird
- Fish protein and salmon oil, for a pup steered away from fish
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Sold for large breed puppies. Check the calcium figure against your vet's growth plan before ordering, especially for a pup heading past the top of the large range.
Dry
Puppy
Chicken
The score, in context
- Purizon Large Puppy Chicken with Fish 67.6
All one Good. Typical dry food: Good.
The meat share, the light starch load and printed joint doses lift it above the middle of the puppy field; the calcium level and missing moisture figure hold it there.
What's in it
- Fresh chicken26%Carries its water into the mixer.
- Peas
- Chicken protein16%Dried concentrate that survives cooking largely intact.
- Hydrolysed poultry protein7%Already broken into small fragments for easy absorption. No bird named.
- Poultry fat8%Unnamed bird again.
- Fish protein, salmon oil4% and 2%Long chain omega 3 fats, the ones a puppy's brain and retina are built from.
- Dried apple pomace4%Gentle fibre.
- Pea protein, pea mealSpread across three entries, a legume can add up to more than any one line suggests.
- Hydrolysed poultry liver2%The palatability entry, and nutrient dense.
- Glucosamine, chondroitin, inulin, MOS, yucca, herbs0.026% down to 0.013%Joints and gut bacteria, each dosed; the herbs are seasoning.
Calcium at 1.63% of dry matter sits above the ceiling large breed rearing usually works to. Raise it with your vet.
No moisture declared, so the dry-matter figures assume 8% and the energy figure is our estimate.
Named ingredients
Against the range
Meat comes from several directions: fresh chicken, dried chicken protein, hydrolysed poultry protein and fish. Peas do the binding three ways, no cereal appears, and every entry in the tail carries a dose.
Nutritional analysis
Declared analysis
Estimated using Modified Atwater factors*
38%
18%
3%
8%
Dry weight
41.3%
19.6%
3.3%
8.7%
27.1%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
55%
18.6%
4%
10%
12.4%
Pricing & size
- Price per kilo
- £4.37 (RRP)
- Pack
- 1kg, 4 x 1kg, New Recipe! 1kg, New Recipe! Economy Pack: 4 x 1kg, New Recipe! 12kg, New Recipe! Economy Pack: 2 x 12kg
- A 15kg dog eats (our estimate)
- 200 to 245 g a day, 220 in the middle
- Cost per day, 15kg dog
- £0.96
A puppy's daily amount keeps moving; take it from the chart for the adult weight ahead and revisit it as the weeks go by.
Middle of the market for a dry food, with the price a little ahead of what the analysis shows.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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