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Paw-Cura Puppy All Breed – —

Paw-Cura

Paw-Cura Puppy All Breed review

58.4/100Good
DryPuppy

A growth kibble built on insects, and for a pup who has already reacted to the usual meats that changes the options. Calcium is declared and the supplement panel gives its doses. It sits in our Good band.

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Our view

Likely to suit

  • Puppies on a novel protein plan
  • Owners avoiding chicken, beef, lamb, fish and egg, none of which appear in any form
  • A lighter environmental footprint in the bowl, the reason insect protein exists as a category
  • Pups of any size. Calcium is printed at 1.1% of dry matter
  • Owners who like doses in print, with L-carnitine at 100mg per kilo and taurine listed too

Worth watching

  • Grain in the bowl: naked oats sit second on the list
  • Protein at 29.7% of dry matter, respectable for a growth food without being high, so feed a very busy pup at the generous end
  • Some pups take a few days to decide about insect, so switch over gradually

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score
58.4/100Good
Protein and processingAverage
Nutritional balanceGood
TransparencyOutstanding
ValueGood

The details

Dog fit

Listed for puppies of every size, from toy to giant. The pack prints no energy value, so start from the growth chart and let your pup's waistline correct it.

Food type

Dry

Life stage

Puppy

Breed size

Toy, Small, Medium, Large, Giant

The score, in context
  1. Paw-Cura Puppy All Breed 58.4

All one Good. Typical dry food: Good.

The insect protein does real work while the rest of the recipe is conventional, and transparency is where this label pulls ahead of its peers.

What's in it
  • Dried insect protein33%The only animal protein, and novel for nearly every pup. The species is not named.
  • Naked oatsThe hull-free form, gentle once cooked. This is a grain.
  • Dried potato flakes, green peasThe rest of the starch, with a little pea protein.
  • Olive oilThe lead fat, for skin and coat.
  • Dried brewer's yeastB vitamins.
  • Flax seedPlant omega 3.
  • Minerals, dried beet pulp, dried apples
  • Dried yeast extract, dried chicory0.5% (yeast extract)MOS, beta glucan, FOS and inulin for the gut.
  • Dried carrot, dried chamomile, yucca schidigera0.1% (chamomile)
  • Algae oilLong-chain omega 3 with no fish in sight.

Vitamins A, D3 and E with taurine and L-carnitine, and the trace minerals as sulphates, with selenium as sodium selenite at a routine 0.2mg per kilo.

No energy value on the pack. The 351 kcal per 100g shown is our estimate.

Named ingredients

Dried insect protein (33%), Naked oats, Dried potato flakes, Green peas, Olive oil, Dried brewer's yeast, Flax seed, Minerals, Dried beet pulp, Dried apples, Dried yeast extract (a natural source of MOS (mannan - oligosaccharides) & beta glucan) (0.5%), Dried Carrot, Dried chicory (a natural source of FOS and inulin), Dried chamomile (0.1%), Algae oil, Yucca schidigera.
Against the range

Dried insect protein at 33% is the only animal protein on the label, and as a dried ingredient it stays close to its printed weight. Naked oats, potato flakes and peas carry the starch. Olive oil, flax seed and algae oil cover the fats, so the long-chain omega 3 arrives with no fish.

Nutritional analysis

Declared analysis

Energy
351.2 kcal/100g

Estimated using Modified Atwater factors*

Protein

27%

Fat

16%

Fibre

5%

Ash

8.5%

Moisture

9%

Dry weight

Protein

29.7%

Fat

17.6%

Fibre

5.5%

Ash

9.3%

Carbs

37.9%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

33%

Carbs

56.6%

Veg

1.1%

Oils

3.8%

Other

5.6%

Pricing & size
Price per kilo
£8.72 (RRP)
Pack
2kg, 6kg
A 15kg dog eats (our estimate)
215 to 265 g a day, 240 in the middle
Cost per day, 15kg dog
£2.09

The label starts the smallest pups at 30g a day and reaches 168g a day by 10kg of bodyweight.

Premium end of the market for a dry food, and you pay more than the analysis alone would justify.

Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.

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Reviewed by Off the Leash Editorial

Last updated 28 August 2026