

Natural & Delicious
Natural & Delicious N&D Prime Adult Medium & Maxi Dry Food: Chicken & Pomegranate review
The brand at its most meat-forward, with both recipes in our Excellent band. Fresh and dehydrated meat of one animal open the list, then eggs and herring come before any plant. Protein is declared at 34%, and carbohydrate is estimated far below what a dry food usually runs.
Our view
Likely to suit
- Owners who want a kibble whose list reads like a meat recipe
- Dogs that do best on a protein-heavy bowl
- The fresh and dehydrated shares printed separately, at 26% and 25%
- Athletic, hard-working dogs of medium build, as both are dense in energy
- Dogs kept off grain. Sweet potato is the only meaningful starch
- Older hips, with glucosamine and chondroitin at the foot of the list
Worth watching
- Chicken fat in both, so the lamb bag is not poultry free
- Herring and herring oil throughout, for a dog avoiding fish
- Dried whole eggs near the top of both lists
- Rich and energy-dense, so measure honestly for a quiet dog
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Listed for medium adults. Weigh the scoop: a 15kg dog eats about 180 grams a day on either bag, and a quiet one needs less.
Dry
Adult
Medium
Chicken
The score, in context
- Lamb 78.3
- Chicken 77.5
All two Excellent. Typical dry food: Good.
Two recipes a whisker apart on paper, so choose on which animal suits your dog.
What's in it
- Fresh boneless chicken26%Quality and taste; the oven takes most of it away as water.
- Dehydrated chicken meat25%The concentration that keeps the meat genuinely in the finished kibble.
- Sweet potatoesThe only substantial carbohydrate.
- Chicken fatThird on this list.
- Dried whole eggsRoughly the most complete protein a recipe can add.
- Fresh herrings, dehydrated herrings, herring oilMarine omega 3 ready for a dog to use.
- Pea fibre, dried carrots, alfalfa, inulin, FOS, yeast extractBulk and gut support.
- Dried pomegranate, apple, spinach, sweet orange, blueberries0.5% pomegranateA flavour signature.
- Psyllium, salt, brewer's yeast, turmeric root0.3% psyllium, 0.2% turmeric
- Glucosamine, chondroitin sulfateNo dose given, so a helping hand for older joints.
Trace minerals as chelates, selenium in yeast form, and DL-methionine, taurine and L-carnitine dosed per kilo.
Named ingredients
Against the range
- Meat
- Chicken, 26% fresh and 25% dehydrated
- Lamb at the same shares.
- Chicken fat
- Third on the list
- Below the eggs and herring on the lamb.
- Calcium, dry matter
- 1.1%
- 1.21% on the lamb.
- Energy
- 400 kcal per 100g
- 398 on the lamb.
The one with a larger bag, handy for a house with more than one dog.
Both recipes open with 26% fresh boneless meat and 25% dehydrated meat of the same animal, then dried whole eggs and herring, fresh and dehydrated, before a single plant ingredient. Sweet potato is the only real starch, with pea fibre for bulk and no grain or white potato.
Chicken fat and herring oil are on both lists. What varies is the animal, where the eggs and fat sit, and the fruit that names the bag, each at 0.5%.
Nutritional analysis
Declared analysis
34%
18%
2.6%
7.8%
9%
Dry weight
37.4%
19.8%
2.9%
8.6%
31.3%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
68.4%
21.4%
1.1%
7.6%
1.5%
Pricing & size
- Price per kilo
- £7.50 (RRP)
- Pack
- 2,5kg - 12kg
- A 15kg dog eats (our estimate)
- 160 to 195 g a day, 180 in the middle
- Cost per day, 15kg dog
- £1.35
Premium end of the dry market, and the value keeps pace with a strong recipe.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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