

Josera
Josera Mini Junior review
A small breed growth kibble that attempts more than most labels its size, naming duck and salmon inside a poultry-led recipe. Fat is generous at 18.0%, so it suits busy pups. It lands in our Good band, where transparency is the one pillar reading Poor.
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Our view
Likely to suit
- Small breed puppies, the dog it is written for
- Owners who check calcium first: declared, and inside the range growth works to
- Lively pups that burn through a bowl, at an estimated 382 kcal per 100g
- A pup that takes happily to fish
- Households wanting a joint ingredient, here green lipped mussel at the end of the list
Worth watching
- Rice is the second ingredient, whatever a nearby shelf heading suggests
- No exclusion diet from this list: poultry, duck and salmon, plus a hydrolysed animal protein with no species
- Neither moisture nor energy is declared, so both figures here are worked out
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Listed for small breed puppies. Needs rise through the early months and then ease, so feed by the maker's chart and a regular hand along the ribs.
Dry
Puppy
Small
Poultry
The score, in context
- Josera Mini Junior 54.2
All one Good. Typical dry food: Good.
Respectable nutrition held back by the label: category meat, plant protein doing some of the work, and no moisture or energy printed.
What's in it
- Dried poultry protein (poultry, duck)22.0%, 4.0%Duck is named. Poultry covers chicken, turkey, duck and goose, so the main bird stays unidentified.
- RiceGrain, second on the list.
- Poultry fat
- Dried potato, potato proteinPotato protein does plant-level protein work, less digestible than meat.
- Beet fibre
- Dried salmon protein4%Puts fish on the allergen picture.
- Hydrolysed poultry protein, locust bean meal, hydrolysed animal proteinThe animal protein names no species. Locust bean meal is a binder and gut steadier.
- Minerals (sodium tripolyphosphate)0.35%
- Yeast, herbs, fruit0.1% fruit
- Ground chicory root, dried green lipped mussel proteinPrebiotic inulin and a joint ingredient, both in small measure.
Sold by one retailer under a grain free heading, but rice is the second ingredient.
Named ingredients
Against the range
Dried poultry protein leads, opened up as poultry at 22.0% and duck at 4.0%, with dried salmon protein at 4% as a second animal source. Rice, dried potato and potato protein fill in behind, so plants carry part of the protein. Calcium converts to 1.52% of dry matter, inside the growth range.
Nutritional analysis
Declared analysis
Estimated using Modified Atwater factors*
29%
18%
2%
6.7%
Dry weight
31.5%
19.6%
2.2%
7.3%
39.4%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
45.6%
43.3%
0.2%
7.9%
3%
Pricing & size
- Price per kilo
- £6.65 (RRP)
- Pack
- 3 kg
- A 15kg dog eats (our estimate)
- 195 to 240 g a day, 215 in the middle
- Cost per day, 15kg dog
- £1.43
A junior's portion keeps shifting, so go by the maker's chart and not a fixed scoop.
Premium end of the market for a dry food, and on the analysis you pay more than it strictly earns.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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