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James Wellbeloved Adult Superfood – Turkey with Kale & Quinoa

James Wellbeloved

James Wellbeloved Adult Superfood: Turkey with Kale & Quinoa review

54.2/100Good
DryAdult

A competent everyday bowl for an ordinary adult dog, with a better than average plant list on top. The superfood extras are real and each has a percentage printed beside it: sweet potato and chia in the lamb, kale and quinoa in the turkey. Both sit at the lower end of our Good band.

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Our view

Likely to suit

  • Owners who want the fashionable extras quantified
  • A toy, a giant or anything between, from one recipe
  • Steadier dogs with modest energy needs and a gentle fat level
  • Dogs that thrive on rice
  • A short list with nothing on it you cannot place

Worth watching

  • Small headline plants: chia at 0.1%, kale and quinoa at 2% each
  • Fish oil and poultry fat in both, so neither is fish free or single animal
  • Estimated carbohydrate past the 46.2% typical for adult dry food on both bags
  • No glucosamine or chondroitin for an older dog's joints

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score
54.2/100Good
Protein and processingAverage
Nutritional balanceAverage
TransparencyOutstanding
ValueGood

The details

Dog fit

Listed for adults of every size. No moisture is printed, so the dry matter figures assume 8%; let your dog's waistline settle the daily amount.

Food type

Dry

Life stage

Adult

Breed size

Toy, Small, Medium, Large, Giant

Main protein

Turkey

The score, in context
  1. Turkey 54.2
  2. Lamb 52.3

All two Good. Typical dry food: Good.

The plant names on the front were never going to move the score much at these percentages, and the rice-heavy shape underneath decides it.

What's in it
  • Dried turkey protein23.3%
  • Brown rice, white rice20.3%, 20%More rice than the lamb bag.
  • Naked oats
  • Whole linseed3.9%Plant omega 3.
  • Sugar beet pulp, poultry fat, turkey gravyPoultry fat names no bird.
  • Kale, quinoa2% eachPresent, though not enough to change the food's character.
  • Alfalfa meal, minerals, pea fibrePea fibre is on this label only.
  • Seaweed0.5%
  • Fish oilReady made omega 3s.
  • Chicory extract, yucca extract0.1%, 0.02%Yucca is aimed at what the garden smells like afterwards.

Zinc as a glycine chelate, with selenium as sodium selenite and tocopherols preserving.

Named ingredients

Dried turkey protein* (23.3%), brown rice* (20.3%), white rice* (20%), naked oats*, whole linseed* (3.9%), sugar beet pulp*, poultry fat*, turkey gravy, kale* (2%), quinoa* (2%), alfalfa meal*, minerals, pea fibre*, seaweed* (0.5%), fish oil, chicory extract* (0.1%), yucca extract* (0.02%). *Natural ingredient.
Against the range
Protein, as fed
23.8%
20.2% on the lamb.
Rice
Brown 20.3%, white 20%
Brown 18%, white 17.7% on the lamb.
Named plants
Kale and quinoa, 2% each
Sweet potato and chia on the lamb.

The higher protein of the pair, and the slightly stronger score.

Both bags lead with a dried meat protein at a little under a quarter of the recipe, declared dried so the figure does not shrink in the oven. Brown and white rice together outweigh the meat. Whole linseed and fish oil do the omega work, poultry fat sits in both, and sugar beet pulp, alfalfa, seaweed, chicory and yucca are shared. What differs is the named plants and the second grain: barley in the lamb, naked oats in the turkey.

Nutritional analysis

Declared analysis

Energy
353 kcal/100g
Protein

23.8%

Fat

10.4%

Fibre

2.9%

Ash

7.9%

Dry weight

Protein

25.9%

Fat

11.3%

Fibre

3.2%

Ash

8.6%

Carbs

51%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

26.5%

Carbs

62.3%

Veg

3.8%

Oils

2.7%

Other

4.6%

Pricing & size
Price per kilo
£6.10 (RRP)
Pack
1.5kg, 6KG, 10kg
A 15kg dog eats
205 to 225 g a day, 215 in the middle
Cost per day, 15kg dog
£1.31

Premium end of the market for a dry food, and a premium for what the analysis shows.

Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.

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Reviewed by Off the Leash Editorial

Last updated 28 August 2026