

James Wellbeloved
James Wellbeloved Adult Small Breed Dry: Fish & Rice review
James Wellbeloved's rice and oat kibble, shrunk to a size a small mouth can manage. A dried meat makes up about a quarter of each bag, and the list is short enough to read to the end. The lamb is built differently, with no poultry on it. Chicken, lamb and turkey make our Good band; the fish sits a step below in Average.
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Our view
Likely to suit
- Small and toy breeds, with a kibble made to their scale
- Owners who read the list first: a named dried meat opens every bag
- Cereal-friendly dogs, with naked oats, barley and two rices carrying the starch
- Poultry-free homes, in the lamb
- Fussier small dogs. Meat gravy and vegetarian stock work on flavour
Worth watching
- Fish oil on every list, so none is fish free
- Poultry fat on the chicken, fish and turkey never names its bird
- No glucosamine or chondroitin on any label, if joint support is what you came for
- Cereal outweighs meat in each bag
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Listed for small-breed adults. Feed from the label's small-dog figures, around 145 to 160 grams a day for a 10kg dog, and adjust by condition.
Dry
Adult
Small
Fish
The score, in context
- Turkey 58.1
- Lamb 57.9
- Chicken 56.0
- Fish 46.8
Four recipes across Good and Average. Typical dry food: Good.
Chicken, lamb and turkey sit close enough that the meat should decide it; cereal outweighing meat is what stops the range going higher.
What's in it
- Dried fish protein24%The named meat is entirely marine.
- BarleyLeads the cereals here.
- Brown rice, white rice13% each
- Naked oats
- Poultry fatUnnamed bird, so not poultry free.
- Whole linseed3.8%
- Fish stock, fish oil
- Dried peas, chicory pulp, pea proteinPea protein lifts the protein figure from a plant.
- Alfalfa, tomato pomace, minerals, seaweed, carrots, vegetarian stock0.5% seaweed
- Chicory extract, yucca extract0.1%, 0.02%
Vitamins A, D3 and E with copper, iron and manganese, and zinc as a glycine chelate.
Named ingredients
Against the range
- Meat
- Dried fish protein 24%
- 26.5% on the chicken and turkey.
- Band
- Average
- Good on the other three.
- Plant protein
- Peas and pea protein
- Not on the chicken or turkey.
- Bag sizes
- 7.5kg only
- 1.5kg, 4.5kg and 7.5kg on the rest.
The fish option, a step behind the other three on our scoring.
Each bag opens with a dried meat at around a quarter of the recipe, then a run of rice, oats and barley, so cereal fills more of each bag than meat. Sugar beet pulp, alfalfa and tomato pomace handle fibre, chicory extract adds inulin, and seaweed covers iodine. Fish oil is on all four lists.
Chicken, fish and turkey share one pattern with the meat swapped and poultry fat behind it. The lamb is written differently: lamb meal and white rice lead, and lamb fat with sunflower oil takes the place of poultry fat. No label prints glucosamine or chondroitin.
Nutritional analysis
Declared analysis
25%
13.3%
2.9%
8.5%
Dry weight
27.2%
14.5%
3.2%
9.2%
45.9%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
24%
5.1%
59.3%
2.1%
5.5%
3.9%
Pricing & size
- Price per kilo
- £5.40 (RRP)
- Pack
- 7.5kg
- A 15kg dog eats (our estimate)
- 205 to 255 g a day, 230 in the middle
- Cost per day, 15kg dog
- £1.24
Middle of the market for a dry food, and you pay more than the analysis alone would justify.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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