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GAIN Elite Small Dogs – Adult

Gain

GAIN Elite Small Dogs: Adult review

50.8/100Good
DryAdult

GAIN Elite Small Dogs is a five recipe, cereal based range made for little mouths. Dried chicken and turkey head four of the labels, and dried salmon at a minimum of 29% heads the fifth. Rice, wholegrain maize and dehulled oats do the filling behind the meat, and a milk mineral complex is dosed at 1000 mg/kg on every bag. The recipes run from puppy through adult and light to senior. The Good band holds four of the five, level with the typical adult dry food, and the senior recipe lands a step below it in Average.

Where to buy: coming soon
Live retailer pricing is coming soon. Once we have prices from UK retailers, the best price, cost per day and where to buy will appear here.

Our view

Likely to suit

Feeding a small dog is mostly a question of getting the portion right, and this range keeps that simple to follow.

  • Small breed dogs at any stage, since one construction runs from puppy through adult to senior
  • Owners who want the poultry named, since chicken and turkey are both declared and no family term hides them
  • Little dogs with a settled digestion, where dried beet pulp and chicory FOS keep things regular
  • Households that would rather keep one brand across two small dogs of different ages
  • Fussy small eaters, since a hydrolysed protein sits on every label to make the kibble taste of its animal

Worth watching

Give these labels a moment before you put the first bag in your cupboard.

  • Chicken and turkey are always declared together and chicken fat runs through the salmon recipe too
  • Fish is in every recipe, as fishmeal or as salmon oil
  • Maize gluten meal appears on four of the five, so part of the protein figure comes from a plant and not from meat

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score
50.8/100Good
Protein and processingAverage
Nutritional balanceAverage
TransparencyExcellent
ValueGood

The Details

Dog fit

Feeding a small dog is mostly a question of getting the portion right, and this range keeps that simple to follow. Give these labels a moment before you put the first bag in your cupboard.

Food type

Dry

Life stage

Adult

Breed size

Small

Main protein

Chicken

The score, in context

Four of these recipes come out in our Good band, exactly where the typical adult dry food finishes, with the senior a step below in Average. The choice between them is still mostly a question about your dog. What holds them together is a shared build. A named dried meat sits at the top, rice, maize and oats take a large share of each bag, and maize gluten meal raises the protein figure on most of them. The mineral dosing and the printed chicory are genuine positives, protein and processing reads Average across the range, and nutritional balance does the same on all but the puppy. Transparency reads Excellent on four of the five, and the salmon recipe reaches Outstanding for the shorter, plainer list it runs. The grain load is what keeps the numbers where they are.

What's in it

Ingredients, as declared: Dried Chicken & Turkey (min 23%), Rice (min 20%), Wholegrain Maize, Dehulled Oats, Poultry Fat, Maize Gluten Meal, Hydrolysed Chicken Protein, Dried Sugar Beet Pulp, Maize Flour, Fishmeal, Linseed, Salmon Oil, Minerals, Chicory FOS (min 0.3%), TruCal Milk Mineral Complex (1,000mg/kg), Products from processing of plants.

Named ingredients

Dried Chicken & Turkey (min 23%), Rice (min 20%), Wholegrain Maize, Dehulled Oats, Poultry Fat, Maize Gluten Meal, Hydrolysed Chicken Protein, Dried Sugar Beet Pulp, Maize Flour, Fishmeal, Linseed, Salmon Oil, Minerals, Chicory FOS (min 0.3%), TruCal Milk Mineral Complex (1,000mg/kg), Products from processing of plants.
Ingredient notes

Dried chicken and turkey open four of the five labels, at a minimum of 28% on the puppy, 26% on the light, 23% on the adult and 22% on the senior. Dried meat is the form you want high on a list. Its water is already gone, so the protein it declares reaches the finished kibble and none of it leaves in the oven. The fifth recipe swaps the pair for dried salmon at a minimum of 29%, the largest single meat declaration in the range.

Rice at a minimum of 20% leads the plant side on most of the range, with wholegrain maize and dehulled oats behind it and maize flour brought forward on the lighter recipes. Oats earn their place, digesting easily once cooked and carrying useful fibre and micronutrients. Rice suits most dogs comfortably.

Maize gluten meal appears on the four poultry recipes. It is a milling by-product used to raise the protein percentage, and it is not the same thing to a dog as protein from an animal. Nothing about it is alarming at these positions on the list, but it does mean the analysis figure is not all meat.

Hydrolysed chicken protein, or hydrolysed salmon protein at 3.5% on the fish recipe, does the palatability work. Hydrolysing breaks a protein into small fragments, which makes it taste strongly of the animal it came from and keeps an unenthusiastic small dog interested. It also means none of these recipes is clean enough to run as a strict elimination trial.

TruCal is a milk mineral complex, dosed at 1000 mg/kg on every bag, so a portion of the calcium arrives from dairy. Chicory supplies FOS, a prebiotic fibre for the gut's own bacteria, dried beet pulp adds the bulk fibre, linseed brings plant omega 3 to the poultry recipes and salmon oil rounds the fats out.

How this variety differs

The label declares a minimum of 23% dried chicken and turkey, with rice at a minimum of 20%. Protein converts to 27.2% of dry matter and fat to 15.2%. The middle of the range and the one most small adults will end up on.

Price and value

Sold in 2kg, 6kg and 12kg bags for the adult and the puppy, 2kg and 6kg for the light, and 2kg, 6kg and 15kg for the senior. No bag size is given for the salmon.

As a guide, the salmon label's own table asks 126 grams a day for a 7kg dog and 165 grams for a 10kg dog. Taking the standard maintenance estimate instead, a 15kg adult in moderate condition would eat between 233 and 270 grams a day depending on the recipe, assuming around 840 kcal a day (110 × bodyweight^0.75).

Nutritional analysis

Declared analysis

Energy
360.9 kcal/100g

Estimated using Modified Atwater factors*

Protein

25%

Fat

14%

Fibre

2%

Ash

6.9%

Dry weight

Protein

27.2%

Fat

15.2%

Fibre

2.2%

Ash

7.5%

Carbs

47.9%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

26.9%

Carbs

66.7%

Veg

0.3%

Oils

4.9%

Other

1.2%

Pricing & size
Pack size
2kg, 6kg and 12kg
Retailer pricing
Coming soon

Live retailer pricing is not yet available for this food. Prices, cost per day and where to buy will appear here once retailer data is live.

Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.

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Reviewed by Off the Leash Editorial

Last updated 28 August 2026