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Flourish Hypoallergenic – Chicken & Rice

Flourish

Flourish Hypoallergenic: Chicken & Rice review

56.3/100Good
DryAdult

Flourish Hypoallergenic is a pair of grain based recipes that keep the ingredients list short and put one named meat on top of it. The chicken version declares 29% chicken and the lamb 28% lamb, rice sits at 26% in both with barley and oats behind it, and neither list carries wheat, maize or soya. Both land in Good on our scale, where the middle of the adult dry category also sits.

Where to buy: coming soon
Live retailer pricing is coming soon. Once we have prices from UK retailers, the best price, cost per day and where to buy will appear here.

Our view

Likely to suit

If your dog has been itchy or unsettled and you want to simplify what goes in the bowl, this is an easy place to begin.

  • Dogs that have reacted to wheat or soya, since neither appears on either list
  • Owners who like a named meat, since each bag prints chicken or lamb as the animal itself
  • Dogs settled on rice, since it makes up 26% of both recipes with barley and oats behind it
  • Steady adult dogs at a settled weight, since fat reads 8% on the chicken recipe and 9.5% on the lamb
  • Two dog households, since the two recipes are built alike and differ only in the meat

Worth watching

Before you decide, the word on the front of the bag needs unpacking.

  • Hypoallergenic here means a short list rather than an allergen free one, and both recipes are built on grain
  • Chicken fat is in the lamb recipe. That puts an elimination trial for a chicken sensitive dog out of reach
  • The chicken recipe includes dried fish that is not named to a species, so it is not a fish free bowl

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score
56.3/100Good
Protein and processingAverage
Nutritional balanceAverage
TransparencyOutstanding
ValueGood

The Details

Dog fit

If your dog has been itchy or unsettled and you want to simplify what goes in the bowl, this is an easy place to begin. Before you decide, the word on the front of the bag needs unpacking.

Food type

Dry

Life stage

Adult

Breed size

Toy, Small, Medium, Large, Giant

Main protein

Chicken

The score, in context

Both recipes read Good, precisely where the middle of the adult dry category reads. This pair sits with the average of the shelf, neither above nor below it. The meat share is the reason. Chicken is declared at 29% and lamb at 28%, both arriving mostly pre-dried, which is the useful form, but the grain trio underneath takes up most of the rest of the bowl.

That is the deal a limited ingredient recipe makes, and it is a deliberate one. Short lists mean fewer things to react to and a better chance of working out what upset your dog in the first place. The added minerals carry figures on both labels, yucca extract is printed at 190 mg/kg in each, and neither recipe hides its headline meat behind a category term.

What's in it

Ingredients, as declared: Chicken 29% (including Dried Chicken 26% & Chicken Fat 3%), Rice (26%), Barley, Oats, Beet Pulp (2%), Dried Fish, Brewers Yeast, Minerals, Vitamins, Yucca Extract (190 mg/kg)

Named ingredients

Chicken 29% (including Dried Chicken 26% & Chicken Fat 3%), Rice (26%), Barley, Oats, Beet Pulp (2%), Dried Fish, Brewers Yeast, Minerals, Vitamins, Yucca Extract (190 mg/kg)

Nutritional additives

_(label panel "NUTRITIONAL ADDITIVES (PER KG)")_: Vitamins: Vitamin A 14,400 IU, Vitamin D3 1,925 IU, Biotin 145 mcg. Trace Elements: Iron (Iron (II) Sulphate Monohydrate) 50 mg, Zinc (Zinc Sulphate Monohydrate) 50 mg, Manganese (Manganous Sulphate Monohydrate) 35 mg, Copper (Copper (II) Sulphate Pentahydrate) 12 mg, Iodine (Calcium Iodate Anhydrous) 1 mg

Ingredient notes

The chicken recipe declares 29% chicken as 26% dried chicken and 3% chicken fat, and the lamb declares 28% as 26% dried lamb and 2% lamb gravy. Dried meat is the concentrated form. A 26% dried entry survives into the finished kibble far better than a fresh 26% would. The chicken lands at 26.1% protein of dry matter and the lamb at 23.9%, gentle adult figures either way.

Rice at 26% heads the plant side of both, with barley and oats behind it. Cooked rice is one of the easiest things a dog can be asked to digest, and it is the usual grain of choice when the whole point of a recipe is to be uneventful. Barley adds fibre along with selenium and copper, oats bring fibre and B vitamins, and beet pulp at 2% completes the fibre in each.

The two labels are not quite as clean as the front of the bag implies, and it is worth being straight about that. The chicken recipe carries dried fish with no species given, so chicken and fish are in the bowl together. The lamb recipe carries chicken fat, which means it is not a chicken free food even though chicken is nowhere in the headline. On a strict single protein trial, both of those matter. For general sensitivity feeding, where the aim is a short and predictable list, both recipes still do the job they are sold for.

Brewer's yeast appears on both lists. Few natural sources of the B vitamins beat it, and it is a useful little protein contributor in its own right. Yucca extract is dosed at 190 mg/kg in each, an old hand at making what the dog leaves on the lawn less pungent.

Ash runs to 9.8% of dry matter in the lamb against 6.0% in the chicken, and calcium follows the same pattern, at 2.5% of dry matter in the lamb and 1.63% in the chicken. Both labels are written for adults, so those calcium figures are read against adult needs.

How this variety differs

Chicken at 29%, made up of 26% dried chicken and 3% chicken fat, with dried fish appearing further down as a second animal source. Of the two it is the leaner and the higher in protein, with fat at 8% and protein at 26.1% on a dry matter basis. Its mineral load is the lighter one as well, with ash at 6.0% and calcium at 1.63% of dry matter.

Price and value

£3.25 a kilo for the chicken and £3.33 a kilo for the lamb, both sold in a 12kg bag.

A 15kg adult dog in moderate condition gets through about 241 grams of the chicken a day, or 243 grams of the lamb, which comes to £0.78 and £0.81 a day. Both rest on an assumed intake of around 840 kcal a day, the standard maintenance estimate of 110 × bodyweight^0.75.

Nutritional analysis

Declared analysis

Energy
348 kcal/100g
Protein

24%

Fat

8%

Fibre

3.5%

Ash

5.5%

Moisture

8%

Dry weight

Protein

26.1%

Fat

8.7%

Fibre

3.8%

Ash

6%

Carbs

55.4%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

36.6%

Carbs

57.6%

Other

5.8%

Pricing & size
Pack size
12 kg
Retailer pricing
Coming soon

Live retailer pricing is not yet available for this food. Prices, cost per day and where to buy will appear here once retailer data is live.

Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.

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Reviewed by Off the Leash Editorial

Last updated 28 August 2026