

Flourish
Flourish Puppy: Scottish Salmon review
Flourish Puppy is a salmon food through and through. Fish is 65% of the recipe, and the breakdown is printed for you: 35% freshly prepared Scottish salmon, 22% dried salmon, then salmon oil at 5% with salmon gravy at 3%. Sweet potato and beans replace grain behind it. Calcium is declared and converts to 1.3% of dry matter, and a joint pack and two prebiotics arrive with their doses printed. The headline lands in our Excellent band, and the ingredients section below is the part of this page that explains why.
Our view
Likely to suit
Some puppies simply get on better with fish, and this bag makes that an easy diet to run day to day.
- Puppies kept on salmon, which is the only meat or fish named anywhere on the recipe
- Large and giant breed pups, with calcium declared and converting to 1.3% of dry matter, inside the range growth works to
- Grain free households, with no cereal at all and sweet potato and beans standing in for it
- Owners who want joint care in print, with glucosamine and MSM at 178 mg/kg each and chondroitin sulphate at 125 mg/kg
- Pups whose digestion needs handling gently, with FOS at 175 mg/kg and MOS at 50 mg/kg named and dosed on the label
Worth watching
Four details to weigh before this becomes the everyday bag in your kitchen.
- A strict elimination diet cannot rest on the salmon headline alone, because the omega 3 supplement names no source
- Glucosamine and chondroitin are both made from animal material that the label does not name, which matters for the same reason
- The dried superfood blend comes in at the equivalent of 4% fresh ingredients per item, so it seasons the recipe rather than shaping it
- The range is sold in one large bag, so a small pup will be working through it for a while and it wants keeping sealed and cool
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe Details
Dog fit
Some puppies simply get on better with fish, and this bag makes that an easy diet to run day to day. Four details to weigh before this becomes the everyday bag in your kitchen.
Dry
Puppy
Toy, Small, Medium, Large, Giant
Salmon
The score, in context
Flourish Puppy sits in our Excellent band, a step above the Good band where the typical puppy dry food comes to rest. Transparency reads Outstanding, nutritional balance and value both sit at Excellent, and protein and processing at Good. The strength runs right across the label instead of resting on one thing. On the recipe's own terms there is plenty to like. The 65% fish share is itemised right down to the gravy, calcium is printed and inside the growth range, and the starch load is lighter than the middle of the puppy dry field.
What's in it
Ingredients, as declared: 65% Salmon (Freshly Prepared Scottish Salmon (35%), Dried Salmon (22%), Salmon Oil (5%), Salmon Gravy (3%)), Sweet Potato, Beans, Beet Pulp, Omega 3 Supplement, Dried Superfood Blend* (Including Dill, Spinach, Fennel, Asparagus, Tomato), Minerals, Joint Pack (Glucosamine 178 mg/kg, Methylsulfonylmethane 178 mg/kg, Chondroitin Sulphate 125 mg/kg), Fructooligosaccharides (175 mg/kg), Mannanoligosaccharides (50 mg/kg), Nucleotides, Olive Extract (0.01%), *Each equivalent to 4% Fresh Ingredients
Named ingredients
Nutritional additives
_(label panel "NUTRITIONAL ADDITIVES (PER KG)")_: Vitamins: Vitamin A 14,423 IU, Vitamin D3 2,000 IU, Vitamin E 96 IU. Trace Elements: Zinc (Zinc Sulphate Monohydrate) 48 mg, Iron (Iron (II) Sulphate Monohydrate) 48 mg, Manganese (Manganous Sulphate Monohydrate) 34 mg, Iodine (Calcium Iodate Anhydrous & Potassium Iodide) 1.7 mg
Ingredient notes
The 65% salmon headline is set out in full, which is worth decoding because the four entries behave differently. Freshly prepared Scottish salmon at 35% arrives with its water still in it and gives most of that up in the oven. Dried salmon at 22% has already been reduced, so the protein it puts into the finished kibble outweighs its share. Salmon oil at 5% handles the fats, and salmon gravy at 3% the palatability. Protein is declared at 33.5%, which converts to 36.4% of dry matter, a genuinely meaty figure for a kibble.
Salmon is also the only species named on the recipe. For a pup being brought up on fish, that makes it a reasonable choice. Two entries stop it being airtight for a strict exclusion diet, though. The omega 3 supplement gives no source. The glucosamine and chondroitin in the joint pack are manufactured from animal material the label does not identify, shellfish for the one and cartilage for the other. For a household simply favouring fish that is neither here nor there; for a formal elimination trial it is the detail to raise with your vet.
No cereal appears at all: sweet potato and beans handle the starch, and beet pulp behind them handles the fibre. Moisture is declared at 8.0%, so the conversions below are taken from the label and not from an assumption. Carbohydrate comes out at 33.0% as fed and 35.9% of dry matter, comfortably under the 39.0% typical of a puppy dry food. Most growth kibbles run a heavier starch load than that.
Calcium converts to 1.3% of dry matter with ash at 8.0%. On a growth food, no line matters more. It sits inside the range growth needs, and that includes large and giant breeds. A big pup can be reared on this without the guesswork an unprinted calcium figure forces on an owner.
Every entry in the supplement tail carries a dose. Glucosamine and methylsulfonylmethane come in at 178 mg/kg apiece, with chondroitin sulphate at 125 mg/kg. The prebiotic pair of FOS at 175 mg/kg and MOS at 50 mg/kg feed the friendly bacteria in a young gut. Nucleotides and olive extract at 0.01% close the list. Above them sits the dried superfood blend: asparagus, dill, fennel, spinach and tomato, each entry equivalent to 4% fresh ingredients by the label's own footnote.
The printed trace element list names zinc at 48 mg, iron at 48 mg, manganese at 34 mg and iodine at 1.7 mg per kilo. Vitamins A, D3 and E sit alongside, with vitamin E at 96 IU. Anything beyond those is folded into the minerals entry on the ingredients list, with no dose shown. Energy works out at 382 kcal per 100g, close to the 376 typical of the field, so portions here behave much as a puppy owner would expect them to.
Price and value
£4.16 a kilo, sold in a single 12 kg bag.
Puppy feeding is a sliding scale, not a set amount, because the ration follows both the pup's age and the size it is growing towards. Take the maker's growth chart as your reference point. When you adjust it, trust your hands over the pup's ribs.
Nutritional analysis
Declared analysis
33.5%
15%
2.5%
8%
8%
Dry weight
36.4%
16.3%
2.7%
8.7%
35.9%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
26.3%
65%
8.7%
Pricing & size
- Pack size
- 12 kg
- Retailer pricing
- Coming soon
Live retailer pricing is not yet available for this food. Prices, cost per day and where to buy will appear here once retailer data is live.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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