Coya

Coya Kibble Plus: Beef review

Name: Coya Kibble Plus: Beef
Brand: Coya

62.3/100Good

DryAdult

Flavour

A kibble that looks like nothing else in the bowl: freeze-dried meat bites and coloured fruit and vegetable pieces mixed through it, none of them cooked. Each recipe leads with one named animal at around 60%. All three land in our Good band.

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Our view

Likely to suit

A fussy or bored eater, as every mouthful has something different to find
Dogs kept away from grain
Owners who want one named animal heading the recipe
A sensitive digestion, with beet pulp and MOS at 0.2% in the background
Rotation feeders: only the animal changes across the three

Worth watching

Salmon oil runs through every recipe, so none is fish free
Trace minerals arrive mostly as sulphates and oxides, with only a small chelated share of the zinc
Fat is declared in the teens, so a delicate stomach needs a gradual changeover

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score

62.3/100Good

Protein and processingGood

Nutritional balanceGood

TransparencyOutstanding

ValueGood

The details

Dog fit

Listed for adults of every size. Potato and sweet potato lead the plant side on all three, so check that suits your dog before picking a flavour.

Food type

Dry

Life stage

Adult

Breed size

Toy, Small, Medium, Large, Giant

Main protein

Beef

The score, in context

Chicken 69.7
Turkey 66.5
Beef 62.3

All three Good. Typical dry food: Good.

Three recipes at the upper end of the shelf's usual band, separated by protein and fat more than by quality, with the chicken a shade in front.

What's in it

Freshly prepared beef24%Largely water, which the oven takes back.
Beef meal1.5%
Freeze-dried beef bites8%Never cooked; they go into the bag whole.
Beef tallow6.5%The animal fat.
Potato, sweet potato, peas4% peasThe binding, in place of grain.
Vegetable gravy, beet pulpA vegetable gravy where the chicken uses a meat one.
Salmon oil, mineralsThe salmon oil brings the omegas.
Dried carrot, prebiotic MOS0.5%, 0.2%The carrot is the equivalent of 4% fresh.
Cranberry extract, blueberry powder, marigold, turmeric, spearmint, calming botanical pack0.015% each fruitFlourish more than substance; the botanicals carry no dose.
Green and red freeze-dried pieces1.5% eachReal swede, beetroot, flaxseed and fruit, going in whole.

Vitamins A, D3 and E, with every trace mineral dosed and part of the selenium as selenised yeast, a form taken up more readily.

The declared beef parts add up to well under the 60% headline on this label.

Named ingredients

Beef 60% (Freshly Prepared Beef 24%, Beef Meal 1.5%, Freeze-Dried Beef Bites 8%, Beef Tallow 6.5%), Potato, Sweet Potato, Peas (4%), Vegetable gravy, Beet Pulp, Salmon Oil, Minerals, Dried Carrot (0.5% Equivalent to 4% Carrot), Prebiotic MOS (0.2%) Cranberry Extract (0.015%), Blueberry Powder (0.015%), Marigold Meal, Turmeric, Dried Spearmint. Calming Botanical Pack : Nettle, Rosehip, Chamomile and Lemon Balm; Green Freeze-Dried Pieces (1.5%) : including Swede, Beetroot, Flaxseed, Potato, Mint, Apple, Pear, Kelp; Red Freeze-Dried Pieces (1.5%) : including Swede, Beetroot, Flaxseed, Potato, Raspberry, Cranberry, Strawberry, Tomato.

Against the range

Fat, as fed: 17.5%; The richest; turkey is 14%.
Carbohydrate, dry matter: 37.5%; The lowest; turkey reaches 46.1%.
Gravy: Vegetable; Chicken gravy on the chicken recipe.

The natural pick for a dog that has grown tired of poultry.

Each recipe names one animal at roughly three fifths of the contents. It comes in four forms: freshly prepared meat at 24%, a dried meal, the animal's own fat and freeze-dried bites at 8% that go in uncooked. Potato and sweet potato bind the kibble, with peas at 4%, and there is no grain.

Beet pulp, prebiotic MOS at 0.2% and salmon oil run through all three, followed by a tail of fruit extracts, a calming botanical pack and green and red freeze-dried pieces at 1.5% each. What changes is the animal and how much protein and fat it brings.

Nutritional analysis

Declared analysis

Energy

371 kcal/100g

Estimated using Modified Atwater factors*

Protein

29%

Fat

17.5%

Fibre

3.5%

Ash

7.5%

Moisture

Dry weight

Protein

31.5%

Fat

19%

Fibre

3.8%

Ash

8.2%

Carbs

37.5%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

60%

Added water

5.3%

Carbs

28.2%

Veg

3.9%

Oils

1.1%

Other

1.5%