

Ci Foods
Ci Foods Ci In the Pink: Salmon & Potato (Small Bite) review
Salmon and potato on one of the shortest complete-food labels going, and Good on our reading. Salmon is declared at 41% or 44%, split into fresh, dried, oil and gravy. No other creature appears on either bag.
Our view
Likely to suit
- Dogs held to one animal protein
- Dogs that struggle with chicken or the other common meats
- Owners who distrust long lists. Seven entries cover the label
- Small breeds, with a Small Bite version of the same recipe
Worth watching
- Oats and maize rule out any grain-free claim
- No joint pack, prebiotics or botanicals
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Listed for adult dogs, the standard bag for medium and large and the Small Bite for small. The table puts a 15kg dog on 180 to 290 grams a day; settle by the waistline.
Dry
Adult
Small
Salmon
The score, in context
- Salmon 54.3
- Salmon 54.1
All two Good. Typical dry food: Good.
Clarity is what earns the place: a big printed salmon share, a full split and nothing behind a vague term.
What's in it
- Freshly prepared salmon23%
- Dried salmon13%Protein in concentrated form.
- Salmon oil, salmon gravy6%, 2%Twice the oil of the standard bag.
- Potato24%
- Oats, maize13% maize
- Beet pulp4%
- Minerals, vitamins
The same panel as the standard bag: vitamins A, D3 and E with iron, zinc, manganese and iodine, all dosed.
Named ingredients
Against the range
- Salmon
- 44%
- 41% on the standard bag.
- Salmon oil
- 6%
- 3% on the standard.
- Fat, dry matter
- 12.0%
- 10.9% on the standard.
The slightly richer of the two, cut for small mouths.
Both bags run the same seven-entry list: salmon with its workings shown, then potato, oats, maize, beet pulp, minerals and vitamins. Every animal ingredient is salmon. Potato and the two cereals carry the starch, so carbohydrate sits above the adult dry typical. The only difference is the salmon oil, and the kibble size.
Nutritional analysis
Declared analysis
22%
11%
3%
7.5%
8%
Dry weight
23.9%
12%
3.3%
8.2%
52.6%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
38%
6%
50.8%
5.2%
Pricing & size
- Price per kilo
- £3.67 (RRP)
- Pack
- 2kg Trial Bag, 4 x 2kg (same variety), 4 x 2kg (mixed varieties), 12kg Sack
- A 15kg dog eats
- 180 to 290 g a day, 235 in the middle
- Cost per day, 15kg dog
- £0.86
Budget end of the market for a dry food, with the price running a little ahead of the analysis.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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