Skip to content
Off the Leash
Chappie Dry Food – Made With Beef

Chappie

Chappie Dry Food: Made With Beef review

30.5/100Average
DryAdult

A plain, lean kibble that has fed British dogs for generations and lands in our Average band. Cereals lead, and only 4% of the meat entry is tied to a named animal. For a dog that thrives on something simple and low in fat, it remains one of the easiest foods in the country to feed.

Affiliate link. As an Amazon Associate, Off the Leash earns from qualifying purchases.

Our view

Likely to suit

  • Dogs that do better lean: 8.0% fat on the beef, 7.0% on the chicken
  • A familiar everyday kibble with a short list and no surprises
  • Multi-dog homes feeding the same steady food
  • Older dogs at a gentle pace, given the moderate protein and low fat

Worth watching

  • Only 4% of the 15% meat entry is named, so not one for an elimination plan
  • Whole wheat in both bags
  • Protein at 20.0% is gentle for a working or hard-training dog

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score
30.5/100Average
Protein and processingPoor
Nutritional balancePoor
TransparencyExcellent
ValueAverage

The details

Dog fit

Listed for adult dogs of every size. The beef bag asks 250 grams a day for a 15kg dog; weigh it rather than scooping.

Food type

Dry

Life stage

Adult

Breed size

Toy, Small, Medium, Large, Giant

Main protein

Beef

The score, in context
  1. Made 37.5
  2. Made 30.5

All two Average. Typical dry food: Good.

The band is a comment on how plainly the recipe is built, not a warning about the food.

What's in it
  • CerealsThe type is not pinned down, so the mix can shift between batches.
  • Whole wheat4%Inside the cereals entry.
  • Meat and animal derivatives15%Carcass material of any land animal, good or ordinary; the pack does not say.
  • Beef4%The named part of the meat entry.
  • Oils and fatsA family, not an ingredient.
  • Derivatives of vegetable origin
  • Minerals

Vitamins A, D3 and E, with copper, manganese, iodine, selenium and zinc as sulphates, iodide and selenite.

Named ingredients

Cereals (including 4% Whole Wheat), Meat and Animal Derivatives (15%, including 4% Beef), Oils and Fats, Derivatives of Vegetable Origin, Minerals
Against the range
Fat
8.0%
7.0% on the chicken.
Fibre
2.0%
3.5% on the chicken.
Carbohydrate, dry matter
59.8%
58.8% on the chicken.

The slightly richer of the two, and the analysis closest to the current pack artwork.

Both bags open with cereals, whole wheat named at 4% inside them, then meat and animal derivatives at 15% with 4% pinned to beef or chicken. Oils and fats and derivatives of vegetable origin finish the list as families, not single ingredients.

Protein is declared at 20.0% in both. Fat and fibre are where they part: 8.0% fat and 2.0% fibre on the beef, 7.0% and 3.5% on the chicken.

Nutritional analysis

Declared analysis

Energy
345 kcal/100g
Protein

20%

Fat

8%

Fibre

2%

Ash

7%

Moisture

8%

Dry weight

Protein

21.7%

Fat

8.7%

Fibre

2.2%

Ash

7.6%

Carbs

59.8%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

15%

Carbs

64.2%

Oils

14.7%

Other

6.2%

Pricing & size
Price per kilo
£2.22 (RRP)
Pack
3 kg, 15 kg
A 15kg dog eats
250 g a day
Cost per day, 15kg dog
£0.56

Budget end of the market for a dry food, though the analysis does not fully earn even that.

Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.

Related dog food guides

Ranked shortlists that include foods like this one.

All reviews
Pala Original – —
85/100Outstanding

Pala

Original

DryAll life stagesHigh energy
View review

Featured feeding accessories

All feeding accessories
Beco Steady Bowl

Beco

Steady Bowl

A recycled plastic dog bowl with a wide weighted base that stays where you put it.

£
View on Amazon
Petface Pet Food Scoop

Petface

Pet Food Scoop

A light plastic food scoop that makes measuring kibble a daily habit.

£
View on Amazon
Petface Ceramic Bone Bowl, 15cm

Petface

Ceramic Bone Bowl, 15cm

A 15cm ceramic dog bowl in cream and green, sized for toy and small breeds.

£
View on Amazon
Mason Cash Cane Dog Bowl, 20cm

Mason Cash

Cane Dog Bowl, 20cm

The Derbyshire stoneware classic, a 20cm dog bowl holding 1.6 litres and dishwasher safe.

££
View on Amazon

Reviewed by Off the Leash Editorial

Last updated 28 August 2026