

Canine Choice
Canine Choice Puppy Small/Medium review
Canine Choice Puppy Small/Medium is a rich, chicken-first kibble for the sizes that finish growing early. Fresh chicken at 32% and dehydrated chicken at 23% head the recipe, with fat declared at 21.0% and energy at 405 kcal per 100g. Sweet potato does the binding where a cereal would usually sit. Starch is unusually light for a kibble, and the food sits in our Excellent band.
Our view
Likely to suit
Small and medium pups burn through fuel at a rate that catches most new owners out, and this bag is built for that.
- Small and medium breed puppies, exactly the dogs the maker made this for
- Lively pups who need a lot out of a small bowl, with 405 kcal per 100g against the 376 typical of a puppy dry food
- Pups already eating chicken, with no other meat on the recipe
- Cereal-free feeders, since peas at 7% and sweet potato at 14% take that job on
- Early joint care, with glucosamine at 300 mg/kg and cartilage as a source of chondroitin at 200 mg/kg
- Pups on the go, with protein at 32.0% and a carbohydrate reading well under the puppy dry average
Worth watching
There is a bit to weigh up before you make this your puppy's daily bowl.
- Fat at 21.0% makes this a rich recipe, so a calm pup will want their portions weighed rather than guessed at
- Fish oil sits on the list, so chicken being the only meat here does not make it a fish free option
- Calcium is absent from the printed analysis, a gap that matters less on a small or medium pup's food than on a big breed one, though it is still a fair question for the maker
- The cranberry line reads oddly, giving 0.08% dried as the equivalent of 7.5% fresh cranberries, so take the cranberry share loosely
- Pea protein sits further down the list, and it lifts part of the declared protein figure off the bird
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe Details
Dog fit
Small and medium pups burn through fuel at a rate that catches most new owners out, and this bag is built for that. There is a bit to weigh up before you make this your puppy's daily bowl.
Dry
Puppy
Small, Medium
Chicken
The score, in context
This one places in our Excellent band, a step above the Good band where the typical puppy kibble settles. Transparency reads Outstanding, nutritional balance and value read Excellent, and protein and processing reads Good. The meat leading the list and the notably light starch load are what carry it.
What's in it
Ingredients, as declared: Fresh chicken (32%), dehydrated chicken (23%), sweet potato (14%), chicken fat, peas (7%), hydrolyzed chicken liver (5%), apple pulp (4.3%), dehydrated carrot (0.33% equivalent to 3% carrots), dehydrated cranberries (0.08% equivalent to 7.5% cranberries), pea protein, brewer's yeast, fish oil, minerals, chicory (source of fos), mannan-oligosaccharides (mos), camomile, parsley, rosehips, sea algae, rosemary, cloves, glucosamine (300mg/kg), cartilage (a source of chondroitin 200mg/kg), yucca schidigera.
Named ingredients
Nutritional additives
- **Nutritional Additives (Per kg):** Vitamin A: 20,000 IU/kg, Vitamin D3: 1,850 IU/kg, Vitamin E: 600mg/kg, Vitamin C: 300mg/kg, Zinc (Zinc oxide): 108mg/kg, Iron (Ferrous sulphate, monohydrate): 68mg/kg, Copper (Cupric sulphate, pentahydrate): 9mg/kg, Manganese (Manganous sulphate, monohydrate): 7mg/kg, Iodine (Potassium iodide): 3.2mg/kg, Selenium (sodium selenite): 0,11mg/kg. - **Zootechnical Additives:** Bacillus Subtilis C-3102 (DSM 15544): 1 x 1,000,000,000 CFU/kg (Probiotic). - **Technological Additives:** Antioxidants: Tocopherol Extracts of Vegetable Oils: (135mg/kg).
Ingredient notes
Between them, 32% fresh chicken and 23% dehydrated chicken lead the recipe. Dehydrated meat goes into the mixer without its water. That is why the 23% counts for more than its position on the list implies. Chicken fat sitting third is a further sign of how much of this food comes off one bird. Hydrolysed chicken liver at 5% is a palatability ingredient, which growing pups tend to reward with a clean bowl.
Moisture is not declared, so dry matter figures here run on our standard 8% assumption for a kibble. On that basis protein converts to 34.8%, fat to 22.8% and carbohydrate to 30.7%, and that last figure is the striking one, sitting well below the 39.0% typical of a puppy dry food. Apple pulp at 4.3% joins sweet potato at 14% and peas at 7%, and that is all the starch and fibre this recipe asks for.
At 405 kcal per 100g the declared energy runs well clear of the 376 typical, and fat at 21.0% is where most of it sits. For a busy terrier or spaniel puppy that is exactly right. For a pup who prefers the sofa it simply means smaller measures, which is part of why a small breed puppy's daily portion looks so modest beside a big breed's.
The plant additions are small and specific. Dehydrated carrot at 0.33% is given as the equivalent of 3% fresh carrots. The cranberry entry at 0.08% is printed as the equivalent of 7.5% fresh, an equivalence that does not add up and is best not leaned on. Pea protein sits lower down and brings some plant protein with it, which is worth remembering when you read the declared 32.0%.
Behind the food itself sits a well built supplement list. Chicory supplies FOS, mannan-oligosaccharides supply MOS, brewer's yeast covers the B vitamins and fish oil brings the marine omega 3 that a growing coat lives on. Glucosamine at 300 mg/kg and chondroitin at 200 mg/kg from cartilage handle the joints, and a run of botanicals from camomile through parsley and rosehips to cloves finishes the list at trace level.
The declared additive panel carries doses rather than names alone, including vitamin E at 600 mg/kg and vitamin C at 300 mg/kg, with tocopherol extracts at 135 mg/kg holding the fats steady in the bag. A Bacillus subtilis probiotic is named with its strain, which is more than most growth kibbles put in print.
Price and value
£5.71 a kilo, sold in a 7kg bag.
The bag prints a chart, and that is where to start. From there the ribs and the waist tell you whether to nudge the amount up or down.
Nutritional analysis
Declared analysis
32%
21%
3.25%
7.5%
Dry weight
34.8%
22.8%
3.5%
8.2%
30.7%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
60%
23.5%
8.1%
5%
3.4%
Pricing & size
- Pack size
- 7kg
- Retailer pricing
- Coming soon
Live retailer pricing is not yet available for this food. Prices, cost per day and where to buy will appear here once retailer data is live.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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