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Ava Medium Breed Adult – White Fish

Ava

Ava Medium Breed Adult: White Fish review

59.4/100Good
DryAdult

Ava Medium Breed Adult is one construction wearing two coats, a chicken original declared at 44% and a White Fish variety at 39%. Both rest on the same base of brown rice at 23.5%, maize at 18% and beet pulp at 7%. The animal brackets are itemised, the minerals dosed, and both varieties finish in our Good band.

Where to buy: coming soon
Live retailer pricing is coming soon. Once we have prices from UK retailers, the best price, cost per day and where to buy will appear here.

Our view

Likely to suit

Whichever way your dog leans between meat and fish, the recipe underneath stays reassuringly the same.

  • Medium-sized family dogs on everyday duty, the audience both varieties are portioned for
  • Owners who like to rotate flavours without upsetting a settled stomach, since only the animal share changes between the two
  • Dogs that get on with rice-led grain, with brown rice just under a quarter of either recipe
  • Fish-curious dogs and their owners, because the White Fish variety changes the animal without changing the recipe

Worth watching

Before you pick a flavour, be clear on what both bowls have in common.

  • Chicken and fish each appear in both varieties, the fish version through its chicken fat, so neither supports a single-protein elimination
  • Maize at 18% is structural in both recipes, one to know about for grain-sensitive dogs
  • Both bags carry egg, a quiet extra worth knowing about if your dog happens to react to it

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score
59.4/100Good
Protein and processingAverage
Nutritional balanceAverage
TransparencyOutstanding
ValueGood

The Details

Dog fit

Whichever way your dog leans between meat and fish, the recipe underneath stays reassuringly the same. Before you pick a flavour, be clear on what both bowls have in common.

Food type

Dry

Life stage

Adult

Breed size

Medium

Main protein

Fish

The score, in context

Both members of this small range land in our Good band, level with the typical adult dry food. There is nothing between the two on our reading, with both rated Average for protein and processing and for nutritional balance, Outstanding for transparency and Good for value, level with where each variety lands overall. Either way the choice sits level with the middle of the market.

What's in it

Ingredients, as declared: Fish (39%) (White Fish Meal 24%, White Fish 12.5%, Fish Stock 2.5%), Brown Rice (23.5%), Maize (18%), Beet Pulp (7%), Chicken Fat, Salmon Oil, Brewers' Yeast, Minerals, Whole Dried Egg, Chicory Root Extract (as a source of Prebiotic Fructooligosaccharide) (0.16%), Yeasts (as a source of Beta-glucans and Prebiotic Mannanoligosaccharide) (0.11%), Yucca Extract (0.02%), Glucosamine (0.02%), Chondroitin (0.015%), Cranberry Extract (0.01%), Green Tea Extract (0.005%), Pomegranate Extract (0.005%)

Named ingredients

Fish (39%) (White Fish Meal 24%, White Fish 12.5%, Fish Stock 2.5%), Brown Rice (23.5%), Maize (18%), Beet Pulp (7%), Chicken Fat, Salmon Oil, Brewers' Yeast, Minerals, Whole Dried Egg, Chicory Root Extract (as a source of Prebiotic Fructooligosaccharide) (0.16%), Yeasts (as a source of Beta-glucans and Prebiotic Mannanoligosaccharide) (0.11%), Yucca Extract (0.02%), Glucosamine (0.02%), Chondroitin (0.015%), Cranberry Extract (0.01%), Green Tea Extract (0.005%), Pomegranate Extract (0.005%)

Nutritional additives

Vitamin A 24,000IU, Vitamin D3 300IU, Vitamin E 400mg; Trace Elements: Zinc (as Zinc Chelate of Protein Hydrolysates) 64.2mg, Manganese (as Manganese Chelate of Protein Hydrolysates) 7.8mg, Copper (as Copper (II) Chelate of Amino Acids Hydrate) 8mg, Iodine (as Calcium Iodate Anhydrous) 1.27mg. Technological additives: Antioxidants Sensory additives: Rosemary Extract

Ingredient notes

Each variety declares its animal content as an itemised bracket with the dried meal as the largest single entry, 24% in both cases. That is the right way round for a kibble: meal arrives with the water already driven off, so its protein survives into the finished food at full weight.

The plant half never changes across the pair. Brown rice at 23.5% and maize at 18% do the binding, workmanlike cereals rather than showpieces, and beet pulp at 7% looks after the fibre.

Across both recipes the gut gets a prebiotic pairing, fructooligosaccharides at 0.16% with mannanoligosaccharides at 0.11%. Whole dried egg brings a line of complete protein and brewers yeast its B vitamins.

Glucosamine at 0.02% and chondroitin at 0.015% are trace inclusions rather than working joint doses, and the closing extracts of cranberry, green tea and pomegranate are garnish. The added trace minerals are mostly chelated, each with its dose printed on both labels.

How this variety differs

Fish at 39% takes over the top of the list, split as white fish meal at 24%, white fish at 12.5% and fish stock at 2.5%. Chicken fat stays in the recipe, so it is fish-led without being chicken-free. Transparency reads Outstanding here too, and with its moisture undeclared, the dry matter figures on this page assume the standard 8%.

Price and value

Both varieties work out at £3.47 a kilo from their 15kg bags; the chicken original also comes in a 2kg bag at £5.45 a kilo.

For a 15kg adult dog in moderate condition, the usual maintenance figure is about 840 kcal a day (110 × bodyweight^0.75). That means about 234 grams and £0.81 a day on the chicken, or 227 grams and £0.79 a day on the White Fish.

Nutritional analysis

Declared analysis

Energy
369.3 kcal/100g
Protein

26.5%

Fat

13.5%

Fibre

3.5%

Ash

7.5%

Dry weight

Protein

28.8%

Fat

14.7%

Fibre

3.8%

Ash

8.2%

Carbs

44.5%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

38.1%

Added water

2.5%

Carbs

48.5%

Veg

0.2%

Oils

7.4%

Other

3.3%

Pricing & size
Pack size
15kg - £51.99 (£3.47/kg)
Retailer pricing
Coming soon

Live retailer pricing is not yet available for this food. Prices, cost per day and where to buy will appear here once retailer data is live.

Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.

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Reviewed by Off the Leash Editorial

Last updated 28 August 2026