

Wainwright's
Wainwright's Puppy Dry Food With Superfoods review
Wainwright's Puppy Dry Food With Superfoods is a chicken-only growth kibble built on potato instead of cereal. Freshly prepared free run chicken, chicken meal and chicken fat add up to 50% of the recipe. The list names no other animal. Potato and sweet potato between them are the starch. A run of dried botanicals closes the label, and the analysis lands close to the middle of the puppy kibble field. The bag settles in our Good band.
Our view
Likely to suit
Own-label puppy ranges are not always this tidy, so it is worth knowing exactly who this bag was built for.
- Puppies kept to one meat, because the only animal here runs from fresh chicken through chicken meal to chicken fat
- Grain-free households, since potato, potato starch and sweet potato at 4% bind this kibble with no cereal at all
- Owners who want gut support named on the label, with chicory root extract at 0.1% given as the source of prebiotic FOS
- Growing pups with a healthy appetite, on 28.0% protein and 18.5% fat as fed
Worth watching
You will want a few of this label's habits clear in your head before the bag arrives.
- No calcium figure is printed, and no number does more work during the growth of a large or giant breed pup, so owners of one should ask the maker for it
- There is potato protein on the list too, so not every point of the declared protein comes from the bird
- Glucosamine at 0.02% and chondroitin at 0.015% are named right at the tail of the list, so read them as a nod to joints rather than a working dose
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe Details
Dog fit
Own-label puppy ranges are not always this tidy, so it is worth knowing exactly who this bag was built for. You will want a few of this label's habits clear in your head before the bag arrives.
Dry
Puppy
Toy, Small, Medium, Large, Giant
Chicken
The score, in context
Our Good band is where this kibble settles, and it happens to be where the midpoint of the puppy dry food field lies too, so the interesting question is which way it leans from there. It leans upward, finishing above that middle mark. Good is the reading on protein and processing, and nutritional balance and value match it. Transparency reads Outstanding, and the ingredient list is specific in places where own-label growth foods often stay vague.
What holds it back is the declared analysis, not the recipe. The panel stops short of calcium. On a bag sold for pups of every size, that is the omission with the most riding on it.
What's in it
Ingredients, as declared: Chicken (50%) (Freshly Prepared Free Run Chicken 26%, Chicken Meal 15.5%, Chicken Fat 8.5%), Potato, Potato Starch, Potato Protein, Sweet Potato (4%) Vegetable Stock, Minerals, Dried Carrot, Alfalfa, Beet Pulp (0.5%), Linseed (0.5%), Seaweed Meal (0.5%), Chicory root extract (as a source of prebiotic FOS) (0.1%), Dried Spinach (0.05%, equivalent to 0.45% Spinach), Dried Blueberry (0.05%, equivalent to 0.3% Blueberries), Dried Nettle, Dried Parsley, Dried Rosemary, Yucca Extract (0.02%), Glucosamine (0.02%), Chondroitin (0.015%) Turmeric, Dried Spearmint
Named ingredients
Nutritional additives
Vitamins: Vitamin A 17,000IU, Vitamin D3 1,500IU, Vitamin E 70mg. Trace Elements: Iodine (as Calcium Iodate Anhydrous) 2.5mg, Selenium (as Sodium Selenite) 0.1mg, Copper (as Copper (II) Sulphate Pentahydrate) 8mg, Iron (as Iron (II) Sulphate Monohydrate) 60mg, Manganese (as Manganese (II) Oxide) 50mg, Zinc (as Zinc Oxide) 100mg. Technological additives: Antioxidants (Mixed Tocopherols)
Ingredient notes
The 50% chicken headline is split three ways on the label: freshly prepared free run chicken at 26%, chicken meal at 15.5% and chicken fat at 8.5%. Fresh chicken brings a good deal of water, and the oven sees it off. The meal goes in dry, and for all its smaller share it supplies more of the kibble's protein. Declared protein comes out at 28.0%, or 30.8% of dry matter.
Anyone watching what goes in will find no animal here but chicken. Meat and fat both come from the bird, so the whole recipe stays on one species. That makes it a realistic bag for a pup kept to one protein.
Binding falls to potato, potato starch and sweet potato at 4%. No cereal appears anywhere on the list. Our carbohydrate estimate is 34.5% as fed, or 37.9% of dry matter, a shade under the 39.0% typical of a puppy kibble. Nothing starchy is hiding behind the meat headline. Potato protein appears further down, and being a plant protein it contributes less to a growing pup than the chicken above it.
Beet pulp and linseed at 0.5% apiece bring gentle fibre and plant omega 3, seaweed meal adds a natural source of minerals and iodine, and chicory root extract at 0.1% is named as the prebiotic. The tail is a garnish: dried spinach at 0.05%, the equivalent of 0.45% spinach, dried blueberry at 0.05%, equivalent to 0.3% blueberries, then nettle, parsley, rosemary, turmeric and spearmint at trace level. Yucca extract at 0.02% closes it.
The added panel is dosed in print, with vitamins A, D3 and E declared and vitamin E at 70mg among them. Behind those come zinc at 100mg, iron at 60mg, manganese at 50mg, copper at 8mg, iodine at 2.5mg and selenium at 0.1mg. Mixed tocopherols keep the fats fresh without resorting to a synthetic preservative.
The analysis itself is where the label runs short. Protein, fat, fibre at 2.0%, ash at 8.0% and moisture at 9.0% are all printed, and then it stops. Owners of large breed pups look first for calcium on a growth food. This label does not carry it, so a big-pup rearing plan needs that number from the maker. No energy figure is declared, so 376 kcal per 100g is our own reckoning, and it lands right on the puppy kibble typical.
One quiet strength: the vegetable stock and alfalfa in the middle of the list are specific entries, and so is the dried carrot. Nothing here hides behind a category term, and on a growth food that clarity counts for a lot.
Price and value
£4.58 a kilo in the 12kg bag and £6.50 a kilo in the 2kg.
How fast you get through it keeps moving. A puppy's portion is set by the adult weight they are growing towards, not by what the scales say today. Feed to the bag's printed chart, and let your pup's shape say whether to go up or down from there. That guide runs from 35g a day for the smallest pups to 840g a day at the very top of its range.
Nutritional analysis
Declared analysis
Estimated using Modified Atwater factors*
28%
18.5%
2%
8%
9%
Dry weight
30.8%
20.3%
2.2%
8.8%
37.9%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
50%
4%
37.4%
4.6%
4%
Pricing & size
- Pack size
- 2kg - £12.99 (£6.50/kg) · 12kg - £54.99 (£4.58/kg)
- Retailer pricing
- Coming soon
Live retailer pricing is not yet available for this food. Prices, cost per day and where to buy will appear here once retailer data is live.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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