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Nulo Freeze-Dried Raw – Beef Heart with Apples

Nulo

Nulo Freeze-Dried Raw: Beef Heart with Apples review

92.7/100Outstanding
Freeze-driedPuppyAdult

Nulo Freeze-Dried Raw builds its recipes around organ meat, then dries them at low temperature so they keep on a shelf. There are two flavours. The beef runs heart, liver, meat and kidney straight down the top of its list. The turkey brings salmon in at 8% behind its own turkey trio. Both carry a joint pair on the ingredient list, a dosed taurine and a gut flora culture on the panel, both are listed from puppy through to senior, and both sit in our Outstanding band.

Where to buy: coming soon
Live retailer pricing is coming soon. Once we have prices from UK retailers, the best price, cost per day and where to buy will appear here.

Our view

Likely to suit

If you have ever wished a bowl of food looked more like something a dog would actually catch, start here.

  • Dogs with a taste for organ meat, since heart, liver and kidney do the heavy lifting here
  • Owners of growing dogs and older ones alike, since both flavours are listed for puppies, adults and seniors
  • Stiffening dogs, with glucosamine and chondroitin sulphate both named on the ingredient list
  • Households short on freezer space that still want raw ingredients in the bowl
  • Owners who look for taurine on a label, since it is dosed here at 750 mg

Worth watching

A few label details deserve your attention before you order.

  • Dried egg and salmon oil appear in both flavours, so neither one can serve a strict single protein plan
  • The turkey recipe names salmon at 8%, which puts fish squarely in the bowl for a fish avoiding dog
  • Calcium is not declared on either label, so put that question to the maker before you rear a large breed puppy on this
  • Portions are small and dense, so a scoop from your old food will hand over a great deal more than you intend

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score
92.7/100Outstanding
Protein and processingOutstanding
Nutritional balanceOutstanding
TransparencyOutstanding
ValueOutstanding

The Details

Dog fit

If you have ever wished a bowl of food looked more like something a dog would actually catch, start here. A few label details deserve your attention before you order.

Food type

Freeze-dried

Life stage

Puppy, Adult, Senior

Breed size

Toy, Small, Medium, Large, Giant

Main protein

Beef

The score, in context

Both flavours reach our Outstanding band, and they get there together. The typical freeze dried food sits in that band too, so a pair that matches it is doing the format proud and not merely keeping up with it. Both labels read Outstanding for protein and processing, for nutritional balance and for transparency. Nearly every entry on the ingredient list is a recognisable whole food, and the first four lines of the beef are all beef.

What's in it

Ingredients, as declared: Beef heart (51%), beef liver (12%), beef meat (10%), beef kidney (10%), dried egg, dried apple (4%), minerals, beet pulp, dried sweet potato, dried apple cider vinegar, dried spinach, dried parsley, dried kale, dried broccoli, dried carrot, sunflower oil, flaxseed, dried blueberries, salmon oil, inulin, dried seaweed, yeast product, dried chicory root, glucosamine, chondroitin sulphate, yucca schidigera extract, dried hawthorn leaf, dried dandelion root, green tea powder.

Named ingredients

Beef heart (51%), beef liver (12%), beef meat (10%), beef kidney (10%), dried egg, dried apple (4%), minerals, beet pulp, dried sweet potato, dried apple cider vinegar, dried spinach, dried parsley, dried kale, dried broccoli, dried carrot, sunflower oil, flaxseed, dried blueberries, salmon oil, inulin, dried seaweed, yeast product, dried chicory root, glucosamine, chondroitin sulphate, yucca schidigera extract, dried hawthorn leaf, dried dandelion root, green tea powder.

Nutritional additives

Nutritional additives: Vitamin A (3a672a) 7500 IU; Vitamin D3 (3a671) 250 IU; Vitamin E (3a700i) 50 mg; Biotin (3a880) 0.1 mg; Taurine (3a370) 750 mg; Zinc (3b612) 15 mg; Iron (3b107) 10 mg; Manganese (3b505) 2.5 mg, Copper (3b407) 1.5 mg; Iodine (3b202) 0.1 mg; Selenium (3b810) 0.02 mg. Technological additives: Antioxidants: Tocopherol extracts from vegetable oils: 150 mg. Zootechnical additives: Gut flora stabilisers (CFU/kg): 4b1820 Bacillus velezensis DSM 15544: 1 × 1010.

Ingredient notes

Organ meat leads both recipes, which is unusual even among raw foods. The beef opens with heart at 51%, then liver at 12%, meat at 10% and kidney at 10%, so more than four fifths of the pack is beef before anything else is counted. The turkey runs meat at 44%, heart at 21% and liver at 12%, with salmon at 8% behind them. Organs carry a density of vitamins and minerals that muscle meat on its own cannot match, and putting them at the head of a list rather than the tail is a deliberate decision.

Neither recipe keeps to one species, and that is worth saying plainly. Dried egg sits in both lists, salmon oil in both, and the turkey carries whole salmon besides. None of that troubles a dog with no particular sensitivities, and all three are quality inclusions in their own right, but a dog working through an elimination trial needs those lines read first.

The analysis describes two quite different bowls. The beef is the richer, with protein and fat both converting to 43.2% of dry matter and 502 kcal in every 100g. The turkey leans forward on protein at 53.7% of dry matter against 27.4% fat and 431 kcal. Moisture is not printed on either label. Those dry matter figures use the 5% a freeze dried food is assumed to hold.

The supporting cast is long and almost entirely whole food. Dried apple at 4% sits in the beef and dried strawberries at 4% in the turkey. Behind them come beet pulp, sweet potato, spinach, parsley, kale, broccoli, carrot, blueberries and seaweed in small amounts. Apple cider vinegar and inulin appear on both lists. The inulin is a prebiotic, and it feeds the bacteria of the large intestine. Seaweed brings iodine along with a wide range of trace minerals.

The additive panel is where this range separates itself from the pack. Taurine at 750 mg is printed on the panel, with biotin at 0.1 mg alongside it. There is a gut flora stabiliser too, a Bacillus culture, the sort of addition usually reserved for foods sold on digestion. Vitamin A at 7500 IU, vitamin D3 at 250 IU and vitamin E at 50 mg head the rest, with zinc at 15 mg and iron at 10 mg behind them. Tocopherols at 150 mg keep the fats stable.

Glucosamine and chondroitin sulphate come in through the ingredient list, so neither carries a figure of its own. They sit near the end of a long list, which places them in the trace range, and the honest reading is that they are a welcome inclusion rather than a measured joint dose.

How this variety differs

Beef heart at 51% opens this list, with beef liver at 12%, beef meat at 10% and beef kidney at 10% behind it, and dried apple at 4% as the fruit. This is the richer pack, with fat converting to 43.2% of dry matter and 502 kcal in every 100g. Its added panel carries biotin alongside the taurine.

Price and value

Both flavours come in 250 g and 500 g packs.

As a guide, a 15kg adult dog in moderate condition works out at roughly 167 grams a day on the Beef Heart recipe and 195 grams on the Turkey. That works from about 840 kcal a day, the standard 110 × bodyweight^0.75 maintenance estimate. Both labels are listed for puppies as well. A growing dog is fed to the shape it is making. Weigh against the growth curve your vet is working from, and adjust the amount as the weeks go by.

Nutritional analysis

Declared analysis

Energy
502 kcal/100g
Protein

41%

Fat

41%

Fibre

5.1%

Ash

9.6%

Dry weight

Protein

43.2%

Fat

43.2%

Fibre

5.4%

Ash

10.1%

Carbs

0%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

88.6%

Carbs

3.9%

Veg

5.3%

Other

2.1%

Pricing & size
Pack size
250 g (8.8 oz), 500 g (17.6 oz)
Retailer pricing
Coming soon

Live retailer pricing is not yet available for this food. Prices, cost per day and where to buy will appear here once retailer data is live.

Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.

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Reviewed by Off the Leash Editorial

Last updated 28 August 2026