

Naturo
Naturo Puppy Grain Free Pouches: Chicken With Potato & Vegetables review
A grain-free chicken pouch for small-breed puppies, in our Good band. The label names almost everything down to a hundredth of a percent, which is what a small pouch of puppy food should look like when you turn it over. Fat runs rich, so the portions are small.
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Our view
Likely to suit
- Small-breed puppies, the pups Naturo lists it for
- Pups on chicken, the only meat in the pouch
- Grain-free feeding, with dried potato, carrots and peas as the vegetables
- A pup who needs energy in a small serving: 133 kcal per 100g against the usual 106
- Owners who read the small print
Worth watching
- Salmon oil at 0.3%, which rules out a fish-free elimination diet
- Vegetables grouped as 20%, so carrots and peas are not weighed separately
- No calcium figure, the number a growth food most needs, even one aimed at small breeds
- Fat at 35.2% of dry matter. Portion an easy doer by the guide, not by appetite
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Listed for small-breed puppies. One pouch a day is never the answer for long, so match your pup's weight today to the adult size you expect on the chart.
Wet
Puppy
Small
Chicken
The score, in context
- Chicken 67.7
All one Good. Typical wet food: Excellent.
Precise naming and genuine meat behind it make this a sound entry in a category that is strong to begin with.
What's in it
- Chicken, including chicken broth65% (5% broth)Broth carries water and flavour, so the meat that counts is a little under the headline. Our estimate is 60%.
- Vegetables: dried potato, carrots, peas20% (3.9% dried potato)Dried potato takes water back on in cooking, so a small inclusion becomes a bigger cooked share.
- MineralsAsh converts to 13.0% of dry matter, so the load is there.
- Sunflower oil0.75%A gentle plant oil carrying natural vitamin E.
- Salmon oil0.3%Marine omega 3 for brain and coat, and the fish on the allergen picture.
- Tomato powder, dried kelp0.15%, 0.08%
- Dried cranberry, dried blueberry0.05% each
- Dried chicory root, yeast0.04% eachThe chicory carries inulin for the gut bacteria.
- Dried basil, yucca powder0.016%, 0.01%
Vitamins A, D3 and E with zinc, iron, manganese, copper, iodine and selenium, all printed per kilo.
No calcium figure printed anywhere, the figure most worth having in a growth food.
Named ingredients
Against the range
Chicken is the only meat, at 65% with its broth counted in. Vegetables make up a grouped 20%, sunflower and salmon oils cover the fats, and almost every entry is weighed down to a hundredth of a percent.
Nutritional analysis
Declared analysis
9%
9.5%
0.5%
3.5%
73%
Dry weight
33.3%
35.2%
1.9%
13%
16.6%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
60%
5%
20.3%
1.1%
13.7%
Pricing & size
- Price per kilo
- £6.67 (RRP)
- Pack
- 150g Pouches x 8
- A 15kg dog eats (our estimate)
- 565 to 695 g a day, 630 in the middle
- Cost per day, 15kg dog
- £4.20
A growing pup's ration climbs steadily, from 300g a day at 5kg on the label's guide.
The price runs a little ahead of what the analysis shows.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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