

Natural Instinct
Natural Instinct Special Diet review
A lean raw food in our Outstanding band, shaped by white tripe at half the recipe. Protein converts to 62.4% of dry matter while fat sits at 19.4%, a ratio you rarely see in raw. At 98 kcal per 100g, a full-looking portion carries comparatively few calories.
Our view
Likely to suit
- Dogs that find rich food heavy going
- Owners watching a dog's shape. A generous portion here carries fewer calories than the same weight of most raw food
- Tripe lovers: it leads at 50%
- Dogs that eat with their eyes and want a full bowl
- Cereal-free feeding, with no grain on the list
Worth watching
- Chicken at 20% and salmon oil beside the beef, so neither single-species nor fish free
- A large daily portion for a 15kg dog, so plan the freezer space
- Special Diet is the maker's name for the recipe. A dog with a diagnosed condition still needs its vet steering the diet
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Listed for adult dogs of every size. Check you have room in the freezer for the larger portions a light food needs.
Raw
Adult
Toy, Small, Medium, Large, Giant
Beef
The score, in context
- Natural Instinct Special Diet 85.0
All one Outstanding. Typical raw food: Outstanding.
A bowl built deliberately lean holds its place in a strong raw field, with transparency the one pillar below Outstanding because no vitamin and mineral declaration is published.
What's in it
- Beef liver5%Dense in vitamin A, B12 and copper, and doing much of the micronutrient work with no premix behind it.
- Beef white tripe50%Cleaned and processed, so very lean and very digestible, without the enzymes of green tripe.
- Chicken20%A second species.
- Apple, butternut squash, carrotMost of what the carbohydrate estimate sweeps up.
- Brewers yeastB vitamins from a whole food.
- KelpIodine and trace minerals.
- Salmon oilFish in a beef and chicken recipe.
- Spinach
No vitamin and mineral declaration is published. Calcium converts to 1.69% of dry matter, lower than a bone-in mince would read.
Named ingredients
Against the range
A single frozen recipe led by beef white tripe at 50%, with chicken at 20% and beef liver at 5%, then fruit, vegetables, kelp and salmon oil. There is no vitamin premix and no grain.
Nutritional analysis
Declared analysis
Estimated using Modified Atwater factors*
14.8%
4.6%
0.4%
1.8%
76.3%
Dry weight
62.4%
19.4%
1.7%
7.6%
8.9%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
75%
18.8%
0.9%
5.2%
Pricing & size
- Price per kilo
- £5.99 (RRP)
- Pack
- 1kg, 2x500g
- A 15kg dog eats (our estimate)
- 310 to 380 g a day, 345 in the middle
- Cost per day, 15kg dog
- £2.07
At 98 kcal per 100g, more food goes into the bowl than a denser mince would need, and that drives the daily cost.
Fair value for the quality, and our Value pillar reads Outstanding.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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