

Natural Greatness
Natural Greatness Ultra Premium Adult Medium & Large Breed review
A salmon led kibble for grown dogs with a bit of size about them, and our scoring puts it in the Good band with most adult dry food. Dehydrated salmon opens at 20% with fresh salmon at 10% behind it. Potato does the binding without any cereal, and the joint pair is printed with real doses.
Our view
Likely to suit
- Medium and larger adults, the bracket the kibble and the feeding table are drawn up for
- Keen fish eaters: salmon is the one species the list names
- A cereal-free bowl, with potato binding on its own and no peas
- Older joints, glucosamine at 650 mg/kg and chondroitin at 150 mg/kg both declared
- Heart and coat extras spelled out, taurine at 1000 mg and linseed beside the salmon oil
Worth watching
- Poultry fat at 9.5% that never names its bird, so no elimination plan for a poultry sensitive dog
- Potato protein fourth on the list, lifting the protein figure without matching meat
- A bigger kibble, portioned for bigger dogs
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Listed for medium-sized adults and seniors. At 388 kcal per 100g it is energy dense, so a large dog on gentle walks needs a smaller bowl than you might expect. The label asks 150 grams for a 15kg dog on under an hour's exercise.
Dry
Adult, Senior
Medium
Salmon
The score, in context
- Natural Greatness Ultra Premium Adult Medium & Large Breed 58.3
All one Good. Typical dry food: Good.
A genuine salmon share and printed doses earn it its place; a moderate meat total once the fresh salmon shrinks, and the unnamed poultry fat, keep it level with the typical kibble.
What's in it
- Dehydrated salmon20%Does the heavy lifting, arriving near the weight the label claims.
- PotatoThe only starch.
- Fresh salmon10%Shrinks considerably in the oven.
- Potato proteinA byproduct of potato processing that lifts the protein figure.
- Poultry fat9.5%Chicken, duck, goose or turkey, never said which. The one vague entry.
- Yeast, beet pulpGentle fermentable fibre from the beet pulp.
- Hydrolysed salmon, salmon oil, linseed2% and 1.5%Fish content topped up, with plant omega 3 beside it.
- Mineral substances, glucosamine, chondroitin650 and 150 mg/kgReal doses, given in print.
- Chicory, mannan-oligosaccharidesPrebiotics for the useful gut bacteria.
- Citrus extract, yucca
Taurine at 1000 mg, with zinc as the oxide and selenium as sodium selenite, standard forms rather than the more readily absorbed chelates.
Named ingredients
Against the range
One salmon led, grain free kibble for medium and larger adults. Salmon arrives dehydrated, fresh, hydrolysed and as oil; potato is the only starch, and the joint pair, taurine and prebiotics all carry figures or names in the small print.
Nutritional analysis
Declared analysis
28%
16%
2.5%
7.5%
Dry weight
30.4%
17.4%
2.7%
8.2%
41.3%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
32%
45.9%
0.7%
11%
10.4%
Pricing & size
- Price per kilo
- £6.80 (RRP)
- Pack
- 2 y 10 kg.
- A 15kg dog eats (our estimate)
- 170 g a day
- Cost per day, 15kg dog
- £1.16
Premium end of the market for a dry food, and a little more than the analysis on its own would justify.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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