

McAdams
McAdams Small Breed: Free Range Chicken & Scottish Salmon review
The brand's chicken recipe in a kibble a little mouth can manage, with a second bag that adds Scottish salmon. Named, sourced meat makes up half the recipe and every trace mineral has a printed figure. Both finish in our Good band, held back by a plant side that runs a little starchy.
Our view
Likely to suit
- Small breed adults. The kibble is scaled to a small jaw
- Owners who want the meat named and sourced: British free range chicken on both bags
- Grain free homes, with sweet potato, tapioca and lentils in place of cereal
- One-dog homes. The 2kg and 5kg bags get finished while still fresh
Worth watching
- Salmon oil in both, so neither is fish free
- Chicken leads both bags. For a dog with a known chicken problem, the McAdams turkey recipes are the route
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Listed for small breed adults; the bag's own table runs from 50 grams a day for a 3kg dog. Check whether your dog has any history with fish before picking the salmon bag.
Dry
Adult
Small
Chicken
The score, in context
- Free Range Chicken 56.1
- Free Range Chicken 55.5
All two Good. Typical dry food: Good.
The salmon version edges the plain chicken bag by a whisker, so let your dog's palate choose between them.
What's in it
- Whole British free range chicken40%Steps back from the plain bag to make room for salmon.
- Sweet potato25%
- Sustainably sourced Scottish salmon10%Richer and more aromatic than the chicken alone.
- Tapioca, pea proteinPea protein props up the protein figure.
- Chicken fat, yeast, lentils, chicken gravyYeast for B vitamins.
- Salmon oil, vegetable fibre
- Prebiotics: FOS, MOS0.23% and 0.15%Food for the large intestine's bacteria.
- Dried orange, yucca extract
- Seaweed, green lipped mussel, marigold, orange, camomile, carrots, cranberries and more0.03% down to 0.01%The flourish. Irish seaweed brings iodine and the mussel is the joint nod; the rest are too small to change how a dog feels.
Every trace element has a figure: zinc and iron at 48 mg per kilo, manganese at 34 mg, copper at 14 mg. Iodine follows at 0.96 mg and selenium at 0.29 mg, in the ordinary sulphate and selenite forms.
Named ingredients
Against the range
- Meat
- Chicken 40%, salmon 10%
- Chicken 50% in the plain bag.
- Protein, dry matter
- 22.8%
- 21.7% in the plain bag.
- Fat, dry matter
- 16.3%
- 14.7% in the plain bag.
- Energy
- 372 kcal per 100g
- 354.5 in the plain bag.
The one to try on a small dog that has started turning its nose up at plain chicken.
Both bags are built on whole British free range chicken, with sweet potato leading the plant side and tapioca, pea protein and lentils behind it. No cereal appears. Salmon oil, chicken gravy, yeast and a named prebiotic pair sit in both, and the same itemised mineral panel and tail of botanicals close each list.
What varies is the salmon: the second bag takes chicken down to 40% to fit in 10% Scottish salmon, which lifts protein and fat a little.
Nutritional analysis
Declared analysis
21%
15%
3%
8.5%
8%
Dry weight
22.8%
16.3%
3.3%
9.2%
48.4%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
51.2%
43.8%
0.3%
2.4%
2.3%
Pricing & size
- Price per kilo
- £10.18 (RRP)
- Pack
- 2kg, 5kg
- A 15kg dog eats (our estimate)
- 175 to 215 g a day, 195 in the middle
- Cost per day, 15kg dog
- £1.99
A 15kg adult would need about 195 grams a day, though the range is really sized for much smaller dogs.
Premium end of the dry market, and the price runs ahead of what the analysis shows.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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