Happy Dog

Happy Dog Medium Adult review

Name: Happy Dog Medium Adult
Brand: Happy Dog

60.5/100Good

DryAdult

The everyday middle of Happy Dog's range, a maize and rice kibble sized for medium dogs, and it sits in our Good band. The animal side is split out by percentage, which helps. For a medium dog with no sensitivities it is an uncomplicated daily feed.

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Our view

Likely to suit

Medium breed adults, the size the kibble and table are drawn up for
Owners who want to know which animals are in the bag, poultry at 14% and lamb at 4%
Dogs that digest cereal without trouble
Marine omega 3 from fish meal at 5%, half of it salmon
Small-print readers. Mussel meat, milk thistle and dandelion all get a mention

Worth watching

Poultry, oils and fats and haemoglobin with no species, so chicken can be neither ruled in nor out
Carbohydrate estimated at 50.0% of dry matter, with maize opening the plant side
Fish meal, for a fish-avoiding dog

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score

60.5/100Good

Protein and processingGood

Nutritional balanceAverage

TransparencyGood

ValueGood

The details

Dog fit

Listed for medium-breed adults. The bag's table gives a 15kg dog 200 grams a day; adjust by condition.

Food type

Dry

Life stage

Adult

Breed size

Medium

Main protein

Poultry

The score, in context

Happy Dog Medium Adult 60.5

All one Good. Typical dry food: Good.

Cereal at the top and several unnamed animal entries keep it level with the shelf, while a fully dosed panel and a sensible analysis keep it there.

What's in it

Animal proteins, dried: poultry, lamb14%, 4%Dried, so the figures hold. Poultry could be any of four birds.
Maize, maize flour, rice, barleyCereal fills the top plant slots.
Oils and fatsThe broadest term on the label, and sixth on it, with no origin given.
Fish meal5%Half of it salmon meal.
Haemoglobin, hydrolysed proteinBoth animal derived, neither named.
Beet pulp (desugared), apple pomaceThe fibre.
Potassium chloride, yeasts, sodium chloride, seaweed
Linseed, dried whole egg, mussel meat0.16%, 0.12%, 0.02%Named properly, with figures.
Milk thistle, yeast extract, artichoke, dandelion, ginger0.016% ginger
Dried herbs: birch, nettle, camomile, coriander, rosemary, sage, liquorice, thyme0.16% in totalWhere the brand's character lives.

Vitamins including C at 20 mg and a full B group, with iron, copper, zinc, manganese, iodine and selenium all dosed.

Named ingredients

Animal proteins* (14 % poultry, 4 % lamb), maize, maize flour, rice, barley, oils and fats, fish meal (5 %, of which 50 % salmon meal), haemoglobin*, hydrolysed protein, beet pulp* (desugared), apple pomace*, potassium chloride, yeasts*, sodium chloride, seaweed*, linseed (0.16 %), dried whole egg (0.12 %), milk thistle, mussel meat* (0.02 %), yeasts* (extract), artichoke, dandelion, ginger (0.016 %) birch leaves, stinging nettle, camomile, coriander, rosemary, sage, liquorice root, thyme (total dried herbs: 0.16 %). *dried.

Against the range

Dried animal proteins open the list, broken out as 14% poultry and 4% lamb, with fish meal at 5%, half of it salmon. Maize, maize flour, rice and barley take the next slots, and a long herb tail closes it.

Nutritional analysis

Declared analysis

Energy

370.5 kcal/100g

Protein

24%

Fat

13%

Fibre

Ash

Dry weight

Protein

26.1%

Fat

14.1%

Fibre

2.2%

Ash

7.6%

Carbs

50%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

40.1%

Carbs

54.4%

Veg

0.5%

Oils

Other

2.9%

Pricing & size