Guru

Guru Fish Ahoy Cold Pressed review

Name: Guru Fish Ahoy Cold Pressed
Brand: Guru

53.4/100Good

Cold pressedPuppyAdult

A cold-pressed pellet built on organic white ocean fish, landing in our Good band, where the cold-pressed field usually gathers. Fish is the only meat named, and protein converts to a strong 32.2% of dry matter for a pressed food. The organic fish lead is the part to buy it for.

Where to buy: coming soon

Live retailer links are coming soon. Once we have them from UK retailers, where to buy and the best price will appear here.

Our view

Likely to suit

Dogs that do best on fish, with organic white ocean fish the single meat on the list
Older dogs feeling their joints: glucosamine, chondroitin and green lipped mussels all appear
Less starch in the bowl. Carbohydrate is 41.2% of dry matter against a 43.2% category middle
Fast eaters, as the pressed pellet crumbles in water and does not swell
One bag for dogs of every size

Worth watching

Gelatine, mussels, glucosamine and chondroitin are animal-derived, so a strict exclusion diet cannot read this as fish alone
Brown rice at 30%, so no grain-free plan
Calcium at 1.74% of dry matter, too high for a growing large-breed puppy without your vet's view

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score

53.4/100Good

Protein and processingAverage

Nutritional balanceGood

TransparencyGood

ValueGood

The details

Dog fit

Listed for puppies, adults and seniors of every size. For a large-breed puppy, talk to your vet about the calcium before you start.

Food type

Cold pressed

Life stage

Puppy, Adult, Senior

Breed size

Toy, Small, Medium, Large, Giant

Main protein

Ocean Fish

The score, in context

Guru Fish Ahoy Cold Pressed 53.4

All one Good. Typical dry food: Good.

The organic fish lead and a strong protein figure count for it; high ash, a plant list long on reputation and no printed panel hold it where it is.

What's in it

Organic white ocean fish34%Organic is a claim the maker has to stand behind. Fish is gentle where a dog has reacted to meat before.
Brown rice (thermally pre-treated)30%Heat-treated first, because low-temperature pressing leaves starch much as it was.
Sweet potato
Cold pressed oils (rapeseed and linseed)
Peas, broad beansProtein and fibre.
Chicory, carrot, apple, alfalfa, seaweed, parsnipChicory brings inulin; seaweed covers iodine.
GelatineNo species named.
Pumpkin seeds, blackcurrant, cranberry, kale, broccoliSeasoning more than substance.
Tocopherols and rosemary extract, MOS, FOS, yucca, green tea extract, parsley, rosemary
Glucosamine, green lipped mussels, chondroitinThe cartilage trio, without doses. Glucosamine usually comes from shellfish and chondroitin from cartilage.

Calcium at 1.74% of dry matter sits above the ceiling usually advised for a growing large-breed puppy. Check with your vet.

No vitamin and mineral panel is printed, so the doses are taken on trust.

Named ingredients

Organic White Ocean Fish 34%, Brown Rice (thermally pre-treated) 30%, Sweet Potato, Cold Pressed oils (rapeseed & linseed), Peas, Broad Beans, Chicory, Carrot, Apple, Alfalfa, Seaweed, Parsnip, Gelatine, Pumpkin seeds, Blackcurrent, Cranberry, Kale, Broccoli, Mixed Tocopherols and Rosemary Extract, MOS, FOS, Glucosamine, Yucca, Green Lipped Mussels, Green Tea Extract, Parsley, Rosemary, Chondroitin.

Against the range

One cold-pressed recipe on organic white ocean fish at 34%, with heat-treated brown rice at 30% and sweet potato behind it. A long plant list follows with no percentages, then prebiotics and a joint group at the tail. No vitamin and mineral panel is printed.

Nutritional analysis

Declared analysis

Energy

338.2 kcal/100g

Estimated using Modified Atwater factors*

Protein

29.6%

Fat

12%

Fibre

3.1%

Ash

9.4%

Moisture

Dry weight

Protein

32.2%

Fat

13%

Fibre

3.4%

Ash

10.2%

Carbs

41.2%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

34%

Carbs

56.3%

Veg

4.5%

Oils

Other

0.2%

Pricing & size