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Engage Adult – Chicken

Engage

Engage Adult: Chicken review

44.4/100Average
DryAdultSenior

Engage Adult is a plain maize-based kibble that does an ordinary job without dressing it up. Both bags are led by cereal, with a dehydrated meat behind it, poultry fat for energy, fishmeal for marine omega and a short tail of yeast and chicory extract. Both sit in our Average band. Every reason for that placing is there on the label for anyone to read.

Where to buy: coming soon
Live retailer pricing is coming soon. Once we have prices from UK retailers, the best price, cost per day and where to buy will appear here.

Our view

Likely to suit

Straightforward cereal-based food has kept plenty of dogs going for years, and this is an honest example of the type.

  • Dogs that have got on with a cereal-based kibble all their lives and see no reason to change
  • Multi-dog households, since both varieties are made in a 15kg bag as well as a 3kg one
  • Owners who like a short ingredient list, since neither recipe runs past a dozen entries
  • Homes where an adult dog and an old one share a bag, with the label written for both life stages
  • Dogs that need marine omega in the bowl, with fishmeal on both lists and not just plant oils

Worth watching

There are several things here you should know plainly before you buy.

  • Maize is the first ingredient in both bags, so the largest single entry is cereal and not meat
  • Fishmeal appears in both recipes, so neither one is a fish free food
  • The poultry fat carries no species, and on the chicken bag the meat itself is declared as dehydrated poultry, so neither label can steer a dog kept off one particular bird
  • Protein converts to 22.0% of dry matter on the beef, 27.5% on the chicken, so an active dog will need a generous bowl to get what they need
  • Calories on both bags are our estimate and not a maker's declaration, so treat the feeding guide as a starting point and weigh from there

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score
44.4/100Average
Protein and processingPoor
Nutritional balanceAverage
TransparencyGood
ValueAverage

The Details

Dog fit

Straightforward cereal-based food has kept plenty of dogs going for years, and this is an honest example of the type. There are several things here you should know plainly before you buy.

Food type

Dry

Life stage

Adult, Senior

Breed size

Toy, Small, Medium, Large, Giant

The score, in context

Neither bag reaches the Good band where the typical adult dry food settles, and both finish in our Average band. The reasons are worth putting plainly. Maize leads both lists, the declared meat content is a quarter of the beef recipe and just under a third of the chicken one, and protein converts to 22.0% and 27.5% of dry matter. Carbohydrate reaches 59.1% of dry matter in the beef bag and 48.0% in the chicken one, against a category norm of 46.2%. Nutritional balance reads Poor on the beef and Average on the chicken, protein and processing Average on the beef and Poor on the chicken, and transparency Good on each. None of that stops a healthy dog doing perfectly well on it, and a great many dogs have.

What's in it

Ingredients, as declared: Maize, Dehydrated Poultry Meat, Dehulled Oats, Poultry Fat, Whole Linseed, Beet Pulp, Fishmeal, Chicken Gravy, Calcium Carbonate, Sodium Chloride, Yeast Extract, Chicory Extract, Meat content: 30% (stated only in the product listing/short description, not in the Composition block)

Named ingredients

Maize, Dehydrated Poultry Meat, Dehulled Oats, Poultry Fat, Whole Linseed, Beet Pulp, Fishmeal, Chicken Gravy, Calcium Carbonate, Sodium Chloride, Yeast Extract, Chicory Extract, Meat content: 30% (stated only in the product listing/short description, not in the Composition block)

Nutritional additives

Vitamin a E672 24, 000iu, Vitamin D3 E671 2, 000iu, Alpha Tocopherol Acetate (Vitamin E) 250iu, Copper E4 (Copper Sulphate Pentahydrate) 28mg, Selenium E8 (Sodium Selenite) 0.33mg, Iron E1 (Iron Sulphate Monohydrate) 250mg, Manganese E5 (Manganese Oxide) 65mg, Zinc E6 (Zinc Oxide) 97mg, Iodine E2 (Calcium Iodate Anhydrous) 2.5mg.

Ingredient notes

Maize is the first entry on both lists, and that is where the bulk of the kibble comes from. Once cooked it is a perfectly digestible cereal, and it brings both starch and some protein. What it is doing here is filling the position meat fills in a meat-led recipe, and that one difference separates this food from the meat-first kibbles beside it.

The meat is dehydrated in both bags, which is the concentrated form, so the declared figures do not shrink in the oven the way a fresh meat percentage does. The beef bag prints its meat content at 25% on the composition panel itself. The chicken bag quotes 30% in its product description and not on the panel, which is a weaker place for a figure to live.

Species naming is the honest weak spot. The chicken bag calls its main meat dehydrated poultry, a term that covers chicken, turkey, duck and goose alike, so only the chicken gravy further down the list actually pins a bird. The beef bag is specific about its own meat, but the poultry fat in both recipes carries the same broad term. For most dogs this is academic. For a dog you are keeping off a particular bird, it means the label cannot answer the question.

Fishmeal sits mid-list in both recipes and earns its place. It brings marine omega 3 in a form the dog takes up directly, which whole linseed alongside it cannot supply. The flip side is simple enough: neither bag is fish free.

The rest is workmanlike. Beet pulp gives fibre and chicory extract is a prebiotic that feeds the gut's own bacteria. Yeast extract works as a palatant, as does the natural digest on the beef bag, a savoury coating sprayed on so the kibble tastes of something. Calcium carbonate tops up the mineral side, though neither label prints a calcium figure.

Trace minerals are dosed in print, in oxide and sulphate forms and not as chelates. The chicken bag is dosed the higher of the two, at 97 mg of zinc, 250 mg of iron and 65 mg of manganese per kilo. The beef splits its zinc into 70 mg as the oxide plus 30 mg as a glycine chelate, with 75 mg of iron and 40 mg of manganese.

How this variety differs

The richer of the two at 25% protein and 13% fat as fed, and the only one to put dehulled oats in behind the maize, which softens the cereal side a little. Its meat is declared as dehydrated poultry, not as chicken, and chicken gravy is the only entry on the list naming a bird.

Price and value

The beef is £1.33 a kilo and the chicken £1.53, both sold in 3kg and 15kg bags.

As a guide, a 15kg adult in moderate condition would eat about 257 grams a day on the beef, or 239 grams on the chicken. Behind that sits around 840 kcal a day (110 × bodyweight^0.75, the standard maintenance estimate). That is £0.34 a day on the beef, £0.37 on the chicken. Both figures rest on estimated calories, so weigh the food and watch the dog before you trust the arithmetic.

Nutritional analysis

Declared analysis

Energy
351 kcal/100g

Estimated using Modified Atwater factors*

Protein

25%

Fat

13%

Fibre

2.3%

Ash

7%

Moisture

9%

Dry weight

Protein

27.5%

Fat

14.3%

Fibre

2.5%

Ash

7.7%

Carbs

48%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

27.5%

Carbs

60.6%

Veg

0.2%

Oils

5.4%

Other

6.3%

Pricing & size
Pack size
3Kg, 15Kg
Retailer pricing
Coming soon

Live retailer pricing is not yet available for this food. Prices, cost per day and where to buy will appear here once retailer data is live.

Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.

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Reviewed by Off the Leash Editorial

Last updated 28 August 2026