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CSJ Champ Adult – —

CSJ

CSJ Champ Adult review

51.7/100Good
DryAdult

CSJ Champ Adult is a kennel staple: a wheat-based kibble sold by the sack, with beef meal second on the list and chicken quietly doing much of the rest of the animal work. Around the grain sit a set of small, thoughtful entries, linseed and salmon oil for omega 3, alfalfa and beet pulp for fibre, plus yeast, peas and yucca. Protein is set at 20% and fat at 10%, and it lands in our Good band, level with the typical adult dry food. A label that names every single thing it contains earns credit even where so much of the recipe is cereal.

Where to buy: coming soon
Live retailer pricing is coming soon. Once we have prices from UK retailers, the best price, cost per day and where to buy will appear here.

Our view

Likely to suit

If you feed a yard of dogs and want one uncomplicated sack that keeps everybody ticking along, this is that kind of food.

  • Kennel and multi-dog owners after a plain everyday ration for adult dogs in ordinary condition
  • Dogs that hold their weight easily and do not need a rich bowl, with protein at 20% and fat at 10%
  • Owners who read ingredient lists, because this one is specific from the wheat at the top to the yucca at the bottom
  • Dogs whose coats could use a little help, with linseed and salmon oil both supplying omega 3
  • Households feeding an older or steadier dog that has slowed down but still enjoys a full bowl

Worth watching

Before you order a sack, a few things about the recipe are worth knowing.

  • Wheat leads the ingredients, so a dog with a known wheat problem needs a different sack
  • Fish comes in through salmon oil, which a fish-avoiding household will want to know before ordering
  • Beef and chicken both appear, so the recipe cannot be used to test a single animal
  • More meat on the plate suits some dogs, and carbohydrate here converts to 54.3% of dry matter against 46.2% typical for adult dry food

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score
51.7/100Good
Protein and processingAverage
Nutritional balancePoor
TransparencyExcellent
ValueGood

The Details

Dog fit

If you feed a yard of dogs and want one uncomplicated sack that keeps everybody ticking along, this is that kind of food. Before you order a sack, a few things about the recipe are worth knowing.

Food type

Dry

Life stage

Adult

Breed size

Toy, Small, Medium, Large, Giant

Main protein

Beef

The score, in context

Our scoring returns Good here, level with the mark that the typical adult dry food holds. The arithmetic behind that is straightforward. Cereal takes up most of the recipe and carbohydrate lands at 54.3% of dry matter. Protein converts to 21.7% of dry matter, which is gentle for a kibble. The honesty of the label is what stops the reading going lower, and it shows in the pillars: transparency reads Excellent and value Good, with protein and processing Average and nutritional balance Poor behind them. There is no category term anywhere on this list and no vagueness to unpick. This is a plain, fully named, cereal-led food, and for a steady adult dog in ordinary condition it does exactly the job it sets out to do.

Moisture is not declared. The dry matter figures here work from the 8% that a kibble like this normally holds.

What's in it

Ingredients, as declared: Wheat, Beef meal, Barley, Chicken fat, Chicken meal, Chicken gravy, Oats, Alfalfa, Beet pulp, Yeast, Minerals, Linseed, Peas, Salmon oil, Yucca schidigera.

Named ingredients

Wheat, Beef meal, Barley, Chicken fat, Chicken meal, Chicken gravy, Oats, Alfalfa, Beet pulp, Yeast, Minerals, Linseed, Peas, Salmon oil, Yucca schidigera.

Nutritional additives

_Additives_ - Natural antioxidants _Nutritional Additives_ - Vitamin A (3a672a) 15,000iu/kg - Vitamin D3 (3a371) 1,500iu/kg - Vitamin E (3a700) 120mg/kg - Iron (Iron (II) sulphate, monohydrate/3b103) 50mg/kg - Copper (Copper (II) sulphate, pentahydrate/3b405)10mg/kg - Zinc (Zinc sulphate, monohydrate/3b605) 62.5mg/kg - Manganese (Manganous sulphate, monohydrate/3b511) 10mg/kg - Iodine (Calcium iodate, anhydrous/3b202) 1.5mg/kg - Selenium (Sodium selenite/3b801) 0.2mg/kg

Ingredient notes

Wheat opens the recipe, and it is there because it is inexpensive and because it forms a biscuit beautifully. Thanks to the gluten it carries, wheat is also the grain that comes up most often when a dog is reacting to something. Where there is a history of itchy skin or an unsettled gut, this is the entry to weigh first. For the many dogs that have never had a problem with it, wheat is simply a well-digested source of energy.

Beef meal sits second. A meal is meat whose water has gone before it ever reaches the mixer. That matters when you are reading an ingredient list, because unlike fresh meat, a meal holds roughly the same position in the finished kibble that it holds on the label. Its place at number two is therefore real, not flattering.

Chicken then appears three times over, as chicken fat, chicken meal and chicken gravy. Between them they make chicken as significant a presence here as the beef in the headline. For a dog that reacts to poultry, that is worth knowing. The label names the bird where it could have written poultry, and that counts in its favour.

Barley and oats follow the wheat and are the better of the cereals on this list. Both cook down to something dogs digest easily, both bring fibre, and both carry a useful spread of micronutrients including selenium and manganese. Alfalfa, beet pulp and yeast round out the plant and fermentation side, with beet pulp doing the gentle work in the gut.

The small entries at the end are where the thought went. The omega 3 from linseed arrives in its plant form, and a dog is slow to turn that into the active ones. Salmon oil brings the marine form straight away. Between them they cover a coat properly. Peas add a little protein and antioxidant value, and yucca schidigera is the traditional inclusion for households that notice what a kennel smells like.

The vitamins and minerals are dosed in print. Vitamin E is at 120 mg, zinc at 62.5 mg and iron at 50 mg. Copper and manganese are at 10 mg each, with iodine at 1.5 mg and selenium at 0.2 mg per kilo. They are standard sulphate forms with natural antioxidants doing the preserving, which is the sensible, unshowy approach this whole label takes.

Price and value

£1.37 a kilo, sold as a 15kg sack.

Feeding a 15kg adult dog in moderate condition takes around 233 grams a day, assuming about 840 kcal a day (110 × bodyweight^0.75, the standard maintenance estimate), which lands at £0.32 a day. The label's less active table asks 140 to 235 grams for a dog between 10kg and 20kg, so use condition to settle the scoop.

Nutritional analysis

Declared analysis

Energy
360 kcal/100g
Protein

20%

Fat

10%

Fibre

3%

Ash

9%

Dry weight

Protein

21.7%

Fat

10.9%

Fibre

3.3%

Ash

9.8%

Carbs

54.3%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

35.4%

Carbs

57.5%

Veg

1.1%

Oils

5.2%

Other

0.8%

Pricing & size
Pack size
15 kg sack
Retailer pricing
Coming soon

Live retailer pricing is not yet available for this food. Prices, cost per day and where to buy will appear here once retailer data is live.

Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.

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Reviewed by Off the Leash Editorial

Last updated 28 August 2026