

Yora
Yora First Steps review
A puppy kibble built entirely on insect protein, which very few growth foods attempt. Black soldier fly larvae make up 44% of the bag, and no conventional meat appears anywhere after them. Potato and naked oats carry the starch, chondroitin has a printed dose, and the food settles in our Good band.
Our view
Likely to suit
- Puppies that need a protein they have never met; nothing else in the recipe comes from an animal
- A lower-footprint bowl that is still a complete puppy food
- Joints given an early start, with chondroitin at 400 mg/kg and glucosamine from the larvae
- Steadier pups. At 357 kcal per 100g it sits a little under the 376 typical
- Owners who like small print spelled out, from seaweed meal at 0.5% for DHA to turmeric at 0.005%
Worth watching
- No calcium figure, so ask the maker before rearing a large or giant pup on it
- Naked oats at 15%, so the bag is not grain free
- Potato protein mid-list, so plants do some of the protein work
- Chondroitin with no named source, worth checking before a formal exclusion trial
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Listed for puppies of every size. Small and medium pups are on comfortable ground; for a large breed, get the calcium figure from Yora first.
Dry
Puppy
Toy, Small, Medium, Large, Giant
The score, in context
- Yora First Steps 61.5
All one Good. Typical dry food: Good.
Meets the usual standard for growth kibble, a fair return for an insect recipe read against a scale built around meat.
What's in it
- Insect meal30%Water already driven off, so nearly all of it reaches the kibble. Part of 44% insect.
- Freshly prepared insect, insect oil8.5%, 5.5%Black soldier fly larvae, topping up protein and supplying the fat.
- Potato17%
- Naked oats15%Gentle once cooked, but grain all the same.
- Sweet potato, beet pulp5% eachBeet pulp brings a well tolerated fibre.
- Vegetable stock, potato protein, brewer's yeastPlant protein and yeast lift the protein figure.
- Minerals, linseed
- Seaweed meal, chicory root extract0.5%, 0.1%Named as the DHA source, and prebiotic FOS.
- Spinach, blueberry, carrot, nettle, parsley, rosemary, turmeric, mint0.05% down to 0.005%Seasoning level.
- Chondroitin, yucca extract400mg/kgThe only joint figure; glucosamine comes from the larvae.
Itemised with doses, vitamin E at 150mg and zinc split across two forms at 90mg and 45mg, preserved with natural mixed tocopherols.
No calcium figure on the label. For a large or giant breed pup, ask Yora before rearing on it alone.
Named ingredients
Against the range
Nutritional analysis
Declared analysis
27%
14%
5.5%
7%
Dry weight
29.3%
15.2%
6%
7.6%
41.9%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
44.1%
5.9%
45.8%
1.3%
3%
Pricing & size
- Price per kilo
- £8.17 (RRP)
- Pack
- 1.5kg, 12kg
- A 15kg dog eats (our estimate)
- 210 to 260 g a day, 235 in the middle
- Cost per day, 15kg dog
- £1.92
Portions move quickly with growth, so read the bag chart every week or two.
Premium end of the market for a dry food, and dearer than the analysis alone would justify.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
Related dog food guides
Ranked shortlists that include foods like this one.










