

WildPack
WildPack Puppy review
WildPack Puppy is one raw recipe, built for growth. Beef heart leads at 36%, chicken with bone follows at 30% and beef tripe at 20%, with kidney and liver at 2% each. Behind them comes a short tail of green vegetables, parsnip and squash, with berries, then kelp and salmon oil to close. There is no starch ingredient anywhere on the list and the carbohydrate estimate comes back at zero, which is about as literal a reading of a meat diet as a label can offer. It sits in our Outstanding band, level with the typical raw puppy food.
Our view
Likely to suit
Starting a puppy on raw is a real commitment, and a recipe this direct makes the early weeks a good deal simpler.
- Puppies whose owners want organ meats from day one, with heart, tripe, kidney and liver all named and numbered
- Growing dogs that do better without starch, since nothing on this list contributes any
- Owners who want the omega fats coming from fish, with salmon oil closing the recipe
- Households of any breed size, with the label written from toy puppies up to giants
- Owners already feeding the WildPack adult range who want the same shape of recipe for a younger dog
Worth watching
Puppies ask more of a diet than grown dogs do, so read these points before you make the switch.
- The calcium figure is not declared, and it is the number that matters most for a large breed puppy, so put the question to WildPack
- The salmon oil puts fish on this list, one to note for a dog steered away from fish
- Two animals are on the list, beef and chicken, so this is not a single protein start for a puppy on an exclusion plan
- The daily routine takes frozen storage, a defrost in the fridge overnight and clean hands and surfaces
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe Details
Dog fit
Starting a puppy on raw is a real commitment, and a recipe this direct makes the early weeks a good deal simpler. Puppies ask more of a diet than grown dogs do, so read these points before you make the switch.
Raw
Puppy
Toy, Small, Medium, Large, Giant
Beef
The score, in context
This recipe reaches our Outstanding band, keeping company with the typical raw puppy food, which takes some doing in the strongest field we score. Named organ meats, a generous tripe share, a bone-in poultry cut and a list with nothing starchy on it are what carry it. Every one of the four pillars reads Outstanding.
What's in it
Ingredients, as declared: Beef Heart (36%), Chicken with Bone (30%), Beef Tripe (20%), Beef Kidney (2%), Beef Liver (2%), Seasonal Green Vegetables, Parsnip, Butternut Squash, Blueberry, Raspberry, Kelp, Salmon Oil.
Named ingredients
Ingredient notes
Beef heart leads at 36%, and it is a deliberate piece of recipe design. Heart is a hard-working muscle, not an organ in the offal sense. It is dense in protein and rich in the nutrients a muscle needs to keep contracting, and it is one of the traditional cornerstones of a home-prepared raw bowl. Putting it first, ahead of the poultry, gives the recipe its character.
Chicken with bone at 30% is where the calcium comes from, since there is no mineral premix on this list at all. That makes the bone share the load-bearing part of the recipe for a growing dog. It is also where the label stops short: crude ash reads 3.3% of dry matter and no calcium figure is printed beside it. A small or medium breed puppy leaves that as a modest question mark. A large or giant breed is different: the calcium window during growth is genuinely narrow, so have the conversation with the maker before you commit.
Beef tripe at 20% is an unusually generous share, and it is the entry most likely to win a fussy puppy over. Tripe comes from the stomach of a grazing animal. It smells strong, dogs find it enormously palatable, and it brings its own digestive enzymes and bacteria along with the protein and fat. Kidney and liver at 2% each finish the organ set, liver in particular carrying the vitamin A, B12 and copper that a starch-free recipe has to source from somewhere.
The plant tail is brief: seasonal green vegetables, parsnip, butternut squash, blueberry and raspberry, with kelp and salmon oil to close. Kelp is the iodine source and salmon oil the long chain omega 3, both of which matter more in a growing dog than in a settled adult. Seasonal green vegetables is the one entry that will not tell you exactly what is in the bowl, since the greens follow the growing year.
The analysis is meat-shaped in the extreme. Protein converts to 40.0% of dry matter and fat to 50.0%, with carbohydrate at 0.0% because nothing on the list contributes any. Energy is an estimate rather than a declared figure, at 170 kcal per 100g. Fat that high is not a problem for a puppy putting on frame and muscle. It does mean portions should be judged on how the puppy is filling out, week by week.
Price and value
£6.85 a kilo. The only size sold is a 1kg box holding two 500g packs, and WildPack asks for a 6kg minimum order.
The label's guide works in daily averages by bodyweight rather than by age, at 125 grams for a 5kg dog, 250 grams at 10kg and 500 grams at 20kg. A growing puppy usually needs more than a settled adult of the same weight, so treat those figures as a starting point and adjust as the weeks go on.
Nutritional analysis
Declared analysis
Estimated using Modified Atwater factors*
12%
15%
2%
1%
70%
Dry weight
40%
50%
6.7%
3.3%
0%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
90%
8.3%
0.2%
1.4%
Pricing & size
- Pack size
- 1 kg box - the pack itself is marked **2x500g ℮**, and the SKU (`WPPBC500`) carries the 500 g unit weight. The 1 kg box is the only size sold; the brand's stated **minimum order quantity is 6kg**.
- Retailer pricing
- Coming soon
Live retailer pricing is not yet available for this food. Prices, cost per day and where to buy will appear here once retailer data is live.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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