

WildPack
WildPack Puppy review
A raw puppy recipe in our Outstanding band, level with the typical raw puppy food. Beef heart leads at 36% and tripe takes 20%, which is an unusually generous share. There is no starch on the list at all, about as literal a reading of a meat diet as a label can offer.
Our view
Likely to suit
- Puppies whose owners want organ meats from day one: heart, tripe, kidney and liver, all named and numbered
- Growing dogs that do better without starch
- Fussy puppies. Tripe at 20% is the entry most likely to win them over
- Omega fats from fish, with salmon oil closing the recipe
- Owners already on the WildPack adult range who want the same shape of recipe for a younger dog
Worth watching
- No calcium figure on the label, the number that matters most for a large-breed puppy. Ask WildPack
- Beef and chicken both appear, so it is no single-protein start for an exclusion plan
- Salmon oil puts fish on the list
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Listed for puppies of every size, toy to giant. Fat is high at 50.0% of dry matter, so judge portions by how the puppy is filling out, week by week.
Raw
Puppy
Toy, Small, Medium, Large, Giant
Beef
The score, in context
- WildPack Puppy 87.6
All one Outstanding. Typical raw food: Outstanding.
Named organ meats, a generous tripe share and a bone-in poultry cut carry it, and all four pillars read Outstanding.
What's in it
- Beef heart36%A hard-working muscle, dense in protein, put first on purpose.
- Chicken with bone30%Where the calcium comes from, as there is no mineral premix.
- Beef tripe20%Strong smelling and very palatable, with its own enzymes and bacteria.
- Beef kidney, beef liver2% eachLiver brings vitamin A, B12 and copper.
- Seasonal green vegetablesThe one entry that changes with the growing year.
- Parsnip, butternut squash
- Blueberry, raspberry
- KelpThe iodine source.
- Salmon oilLong chain omega 3, which matters more in a growing dog.
No calcium figure on the label. For a large or giant breed puppy, ask WildPack before you commit.
Named ingredients
Against the range
One raw recipe for growing dogs. Beef heart, bone-in chicken and beef tripe make up most of the label, kidney and liver finish the organ set, and there is no mineral premix, so the bone carries the calcium. Nothing starchy appears anywhere and the carbohydrate estimate comes back at zero.
Nutritional analysis
Declared analysis
Estimated using Modified Atwater factors*
12%
15%
2%
1%
70%
Dry weight
40%
50%
6.7%
3.3%
0%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
90%
8.3%
0.2%
1.4%
Pricing & size
- Price per kilo
- £6.85 (RRP)
- Pack
- 1 kg box - the pack itself is marked **2x500g ℮**, and the SKU (`WPPBC500`) carries the 500 g unit weight. The 1 kg box is the only size sold; the brand's stated **minimum order quantity is 6kg**.
- A 15kg dog eats
- 375 g a day
- Cost per day, 15kg dog
- £2.57
The label feeds by bodyweight, not age, and a growing puppy usually needs more than an adult of the same weight.
Middle of the market for a raw food, and strong value for what is in the recipe.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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