

Primal Spirit
Primal Spirit Iberian Complete Wet Canned Nordic Sealand review
Fresh pork at 50% and fresh fish at 30%, with fish oil on top, put this can in our Excellent band. Pork is rare in British dog food, which makes it a real change for a dog bored of the usual meats. The back half of the label is vaguer: cereals and soy protein, with no grain named.
Our view
Likely to suit
- Dogs that have never eaten pork, still uncommon on British shelves
- Owners who want the two headline animals weighed: pork 50%, fish 30%
- Dogs that do well on an oily bowl, with fish oil added to the fish
- Any adult from toy to giant, all on the same can
- Additives dosed in print, vitamin A at 7954 IU and zinc at 44mg per kilo among them
Worth watching
- Cereals with no grain named. No good for a dog that must avoid wheat or maize
- Fresh fish with no species given
- Carbohydrate at an estimated 24.4% of dry matter, against 15.8% for typical adult wet food
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Listed for adults of every size. A 15kg dog needs about 720 grams a day, a shade under two cans, so count cans before ordering.
Wet
Adult
Toy, Small, Medium, Large, Giant
Pork
The score, in context
- Primal Spirit Iberian Complete Wet Canned Nordic Sealand 71.4
All one Excellent. Typical wet food: Excellent.
The meat is plentiful and named; what holds the can back is everything behind it, from unnamed cereals to soy protein doing part of the protein work.
What's in it
- Fresh pork50%Rare enough in dog food that many dogs will never have tasted it.
- Fresh fish30%No species named, so you cannot rule out one fish in particular.
- Water
- CerealsNo grain named, and it can change batch to batch with nothing moving on the tin.
- Soy proteinConcentrated plant protein adding to the analysis.
- Fish oilHere in earnest, for the omega 3.
- Potato starchStarch with little else attached.
- Spices, yucca extract
Vitamins A, D3 and E and five trace minerals all dosed in print, with plant tocopherols keeping the fats fresh.
Cereals are unnamed, so a dog that must avoid a particular grain cannot be kept safe on this can.
Named ingredients
Against the range
Nutritional analysis
Declared analysis
9.5%
6%
1.6%
1.8%
75%
Dry weight
38%
24%
6.4%
7.2%
24.4%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
80%
15.8%
2.8%
0.4%
0.9%
Pricing & size
- Price per kilo
- £7.50 (RRP)
- Pack
- 6 x 400g
- A 15kg dog eats (our estimate)
- 645 to 790 g a day, 720 in the middle
- Cost per day, 15kg dog
- £5.40
About 720 grams a day for a 15kg adult, a shade under two cans.
Middle of the market for a wet food, and reasonable value for a can this meaty.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
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