More Skin + Coat Wet Food review

Name: More Skin + Coat Wet Food
Brand: More

66.6/100Good

WetAdultSenior

A coat recipe built on an unusual meat: game at a declared 60%, on named broth. Salmon oil and a dosed zinc and copper panel carry the skin and coat brief. It sits in our Good band, a step behind a wet shelf that reads strongly across the board.

Where to buy: coming soon

Live retailer links are coming soon. Once we have them from UK retailers, where to buy and the best price will appear here.

Our view

Likely to suit

A dull or scurfy coat, with salmon oil in the recipe and zinc dosed behind it
Dogs bored of, or itchy on, the everyday meats
Seniors as much as adults; the label lists both
Grain off the menu. Sweet potato and carrots carry what little starch there is

Worth watching

Salmon oil, so the game headline does not make it fish free
Game is a catch-all and the broth names no animal, so ask the maker before a strict single-protein plan

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score

66.6/100Good

Protein and processingGood

Nutritional balanceOutstanding

TransparencyOutstanding

ValueGood

The details

Dog fit

Listed for adults and seniors of every size. On a strict exclusion diet, get the maker to spell out what counts as game before ordering.

Food type

Wet

Life stage

Adult, Senior

Breed size

Toy, Small, Medium, Large, Giant

Main protein

Game

The score, in context

More Skin + Coat Wet Food 66.6

All one Good. Typical wet food: Excellent.

It reads soundly against a demanding wet midpoint, and everything earning the score is in plain sight.

What's in it

Game60%A collective term, not a species.
Broth29%Named as broth, with no animal attached.
Sweet potato, carrots5%, 2%The only starch of note.
Goji berries2%Colour and a little fruit sugar more than nutrition.
Minerals1%
Salmon oil0.5%Half of the coat case, with the zinc.
Kelp, goldenrod, spirulina0.1% eachThe flourish, honestly percented.
Yucca, green lipped mussel0.1% eachA token amount of mussel, not a joint therapy.

Zinc at 25mg, manganese at 1.4mg and copper at 0.5mg per kilo as sulphates, with vitamin D3.

Named ingredients

Game 60%, Broth 29%, Sweet Potato 5%, Carrots 2%, Goji Berries 2%, Minerals 1%, Salmon Oil 0.5%, Yucca 0.1%, Kelp 0.1%, Goldenrod 0.1%, Spirulina 0.1%, Green Lipped Mussel 0.1%

Against the range

A short label with a percentage against every entry. Protein converts to 45.7% of dry matter and carbohydrate to 16.0%, in line with the 15.8% typical for a wet food, with no grain anywhere.

Nutritional analysis

Declared analysis

Energy

103 kcal/100g

Protein

10.5%

Fat

5.8%

Fibre

0.5%

Ash

2.5%

Moisture

77%

Dry weight

Protein

45.7%

Fat

25.2%

Fibre

2.2%

Ash

10.9%

Carbs

16%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

60.1%

Added water

29%

Carbs

Veg

2.2%

Oils

0.5%

Other

3.2%

Pricing & size